Even though you’re out of the office, you can keep your PR intelligence sharp with a little light fun as movies about public relations. Although PR movies rarely capture reality in their…
Media training is vital to a solid PR strategy for your business. Media presence has become more important for companies than ever before. It provides an excellent opportunity to broadcast your message…
Many entrepreneurs and business owners can build a product. However, it can take a special type of individuals who can sell not just a product but build a good image for the…
The meaning of PR has undergone a significant transformation since the advent of new technologies. Gone are the days when PR had a different connotation from what it holds today. With the…
Do you ever wonder about the history of public relations? The necessity to communicate has always existed, as has the desire to be presented in the best possible light. From the inscriptions…
A blockchain press release is a press release that is published and distributed on a blockchain-based platform. Unlike traditional press releases that are typically published on centralized platforms, such as news wires…
PR has the power to change the world, but let’s face it – it’s not always used for good. We’ve seen countless examples of PR being misused as propaganda or manipulation, resulting…
In the modern world, news changes rapidly. You can find news everywhere – on TV, radio, social media, news portals, etc. A constant flow of reports makes it more complicated for news…
What makes collaboration with a PR agency work is the same as what makes any great partnership work: The mutual understanding has to be there; they have to really “get” what you’re…
Evaluating public relations success goes beyond the typical marketing metrics. After all, while PR, marketing, and advertising are tightly related, they don’t make up the whole picture. Measuring the success of a…
Guest posting outreach, eh? The never-ending email sends and waits for a “YES”. Guest posting is a great way to optimize the website by improving SEO and boosting page rank. When you…