Nowadays PR experts just can’t provide a quality service without digital PR tools. Free and premium PR tools create new opportunities and make working in public relations more productive and less time-consuming.…
What should you budget for PR? There is no simple answer to this question because how successful a person is at obtaining media coverage is determined more by the specifics of what they do and…
Today’s marketers are often tasked with managing campaign efforts across a range of different media platforms. This can make it complicated to effectively track each tactic’s success and the overall result for…
Make the headline of your press release as informative as possible, but don’t make it lengthy. The headline is the window of content. A press release headline should be short, succinct, and…
If I only had two dollars left I would spend one dollar on PR. — Bill Gates, founder of Microsoft Press release quote. Quotes are not only essential but also an indispensable…
An artist’s PR (public relations) is the process of managing the reputation of an artist. This includes creating and managing positive media coverage, building relationships with key stakeholders, and creating marketing materials…
Most musicians and artists don’t start their careers with a passion for business or public relations, but generating media interest in your music is a crucial part of success and fame. That’s…
Whether the art objects are on permanent display in a park or trading center, or a visiting exhibition or showcase, PR for artists should extend the right call to the targeted audiences,…
Generating buzz for a new company can be difficult, especially if you don’t have a large budget for marketing and advertising. However, public relations is a great way to get your company’s…
Startup PR. The world of startups is highly competitive on all levels. Not only should you always pitch your exclusivity to investors but also stir up interest in media. Once you are…
Press release with images. Well, imagine for a moment a world without images, photos, videos, without visual content! Ugh! Emptiness. How can a human live like that? After all, graphic imagery surrounds…