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Public Relations

Public Relations. Struggle to brainstorm your PR campaign ideas? That happens to the best of us. Whether you want to lunch your new game or fix a crisis your business is facing, there’s a solution. To make a difference, make sure that the goals that you have set are ones that you genuinely want to achieve. When set correctly, it can help promote your brand value much easier. If you don’t already set your goal, do so, starting now.

PR campaign is a numbers game. For 72% of PR pros, measuring business impact is currently the top challenge facing the industry. Without metrics, you can’t receive the full picture of your campaign’s performance. To be effective, measure progress as you move toward your process goals. Public Relations

How to Write a Press Release AP Style
Public Relations

How to write a press release AP style

April 1, 2023April 14, 2025

Writing a press release is not as simple as the average person might think. It includes following a particular format (headline, date, location, summary, media use, information about the company), but also…

Ahrefs and PRNEWS.IO
Public Relations

How to choose the right media with the help of Ahrefs and PRNEWS.IO

April 4, 2025April 14, 2025

From many content promotion strategies, small and large businesses publish content on reputable online platforms, and earning backlinks from them remains one of the most effective approaches. Media selection bridges the gap…

Google Knowledge Panel
Digital Marketing/Public Relations

What is a Google knowledge panel, and how to strengthen your presence on Google knowledge graph

March 31, 2025March 31, 2025

Being visible on Google is essential in today’s business world. Your company is nearly invisible without a website, a presence on Google Maps, or active social media. Does your business have a…

PRNEWS.IO vs. Competitors
Public Relations

PRNEWS.IO vs. competitors: how it stacks up against WhitePress, WeDigitize & EIN Presswire

March 20, 2025March 24, 2025

Imagine being an actor on stage who hasn’t memorized their lines. You try to improvise, but the words don’t come out right. The audience is disappointed, and the director, who counted on…

How to Secure Press Coverage
Public Relations

How to get your business featured in the media: three key strategies for 2025

February 26, 2025February 26, 2025

Social networks remain the main channel for brands to interact with their audience. In 2025, media trends will be subordinated to the new digital realities, emphasizing innovation, automation, and content personalization. Marketing…

PR Courses
Public Relations

10+ public relations courses to enroll for free: where to study PR

February 12, 2025April 14, 2025

To succeed, your brand needs visibility, recognition, and trust. If people already know and value your brand, sales will come naturally. Achieving this level of success requires one of two paths: hiring…

Alternative to MeltWater: Best Tools for Media Monitoring, Social Media Listening & PR Analytics.
Public Relations

Top Meltwater alternatives for improving your PR efforts

January 20, 2025April 14, 2025

Successfully planning and strategizing your marketing strategy without proper media monitoring and PR tools is almost impossible in this day and age.  When it comes to researching the tools in this field,…

PR Plan
Public Relations/Tips

How to write comprehensive PR plan

January 15, 2025April 14, 2025

PR is not a one-day game but a long-term work that requires constant updating. Without a perfectly thought-out plan, it is impossible to achieve the desired goal. Why? Because attention shifts rapidly,…

PR on a Budget 101: Getting Press on a Tight Budget
Public Relations

PR on a budget 101: cost-effective strategies

December 18, 2024April 14, 2025

Public relations (PR) doesn’t have to break the bank. With the right strategies and tools, PR professionals and businesses can achieve outstanding results while staying within budget. This guide offers actionable tips…

Startup PR in 2021: How To Increase Media Attention.
Public Relations

Guide to startup PR: how to increase media attention?

December 16, 2024April 14, 2025

Every startup faces this problem, right after launch: how to promote itself to save money and get maximum exposure? In fact, promoting on low budget should be a go-to strategy for a…

Public Relations

The role of PR and marketing in educating consumers about loan comparisons

December 8, 2024March 26, 2025

In today’s financial landscape, loan affiliate websites play a crucial role in helping consumers make informed borrowing decisions. These platforms aggregate information from multiple loan providers, presenting users with a comprehensive view…

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