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For 12 years, we have been working on a B2Blogger.com platform in a narrow segment, distributing press releases of companies on the Russian Internet. With time, our clients began needing more functions, and we changed the platform. Since April of 2017, we fully switched to PRNEWS.io. Here’s what came out of it.

Company news

One SEO-specialist of the company interested in cooperation applied to PRNEWS.io. The problem was that the leaders rejected the idea to extend PR content through PRNEWS.io, as it will be cheaper to contact the mass media directly. How to prove to the administration that it is better to delegate distribution of publications than to be engaged in it independently?

Tips

Every startup faces this problem right after launch: how to promote itself to save money and get maximum exposure? In fact, promoting on low-budget should be a go-to strategy for a startup since they need to focus more on development and service to offer customers a high-end product.

Opinion

Everyone pays attention to the small-print-inscription "Advertorial" which accompanies some publications. From 7000+ websites which are presented on the website PRNEWS.io, about a half published materials with a mark about advertising. Many companies that want to publish the article or press release are afraid that nobody will read advertising content. We will tell why it is not scary.

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Company news

In 2016 content marketing reached its peak and brought many unexpected discoveries to marketers. We asked a few entrepreneurs and marketing experts to share their views about content marketing, and how they used content for promotion throughout 2016.

PRNews help users with their PR issues all these recent years. We created a platform that allows posting news in the company’s press room for free. Business owners can also use PRNews.io for distributing press releases and finding platforms for publishing native advertising and sponsored content.

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Tips

Every startup faces this problem right after launch: how to promote itself to save money and get maximum exposure? In fact, promoting on low-budget should be a go-to strategy for a startup since they need to focus more on development and service to offer customers a high-end product.

We publish texts on several websites worldwide. Among this are materials brought by clients. Meanwhile, you can often come across texts of poor quality and we are going to tell you why it will do much harm to your PR campaign.

Successful promotion of the website connected with electronic money is directly related to informing. To tell about the cryptocurrency and the forthcoming ICO, you have to involve as many information distribution channels as possible. One of them is mass media. Moreover, it is necessary to be published both in the Russian and in foreign editions. Articles written by professionals will interest the solvent audience. Publications on subjects of interest to the crypto community in profile mass media will attract clients.

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Opinion

Everyone pays attention to the small-print-inscription "Advertorial" which accompanies some publications. From 7000+ websites which are presented on the website PRNEWS.io, about a half published materials with a mark about advertising. Many companies that want to publish the article or press release are afraid that nobody will read advertising content. We will tell why it is not scary.

Meet Pavel Kurgansky, Internet marketing professional and SEO specialist with over 5 years of experience. He used to promote websites for many clients. Now he is a part of the PRNEWs.io team.

The beginning of 2016 was rough for SEO specialists. Due to the "Minusinsk" algorithm, the new AGS filter and penalties for twisting user behavior factors, the positions of many commercial sites in search results became unstable, and so did the traffic.

It’s actually quite difficult to give definition to a sponsored content. It’s sometimes easier to think of it in terms of what it does, rather than what it is and what it actually looks like.

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