Blog

Our work is the Internet. We arrange publications with publishers, find sites to cooperate with different countries and issue press-releases.

For 12 years, we have been working on a B2Blogger.com platform in a narrow segment, distributing press releases of companies on the Russian Internet. With time, our clients began needing more functions, and we changed the platform. Since April of 2017, we fully switched to PRNEWS.io. Here’s what came out of it.

One SEO-specialist of the company interested in cooperation applied to PRNEWS.io. The problem was that the leaders rejected the idea to extend PR content through PRNEWS.io, as it will be cheaper to contact the mass media directly. How to prove to the administration that it is better to delegate distribution of publications than to be engaged in it independently?

Traditional media still holds an edge over social media as the most trusted media channel, according to Ogilvy’s annual media survey.

In 2016 content marketing reached its peak and brought many unexpected discoveries to marketers. We asked a few entrepreneurs and marketing experts to share their views about content marketing, and how they used content for promotion throughout 2016.

There are already more than 13 thousand online media in the PRNews.io catalog. Each media outlet has its own metrics: the number of referring domains and backlinks, trust and citation indicators, SemRush rating, etc.

According to the chosen goal and objectives, it is necessary to choose different types of content. The PRNEWS.IO service offers an overview of formats which help presenting your product to customers, putting the brand on the market and forming a personal specific image.

Native advertising is not only articles and long reads, sometimes it's also a game. One of the entertainment formats is quizzes. Passing exciting tests involves users in the sales process without calling for a purchase order. The founder of Envybox company Alexey Molchanov has pointed to this effective marketing tool.

PR Agency "Interium" specialists told about how to publish articles. There are five main tips that help you to tell about your company using media.

PRNews.io specialists have proposed several PR strategies for companies that do not know what to write about when nothing happens around the company.

Any company, even if it specializes in marketing or PR, needs investment at a certain stage of its development. EIF is the European Investment Fund (EIF) which was set up in 1994. The goal of the EIB is to have a positive impact on the future of Europe (both its social cohesion and integrity) by encouraging sound investment opportunities.

Curtis Gilbert is the owner and creative producer at p3 mediaworks, a full-service video production company in Chicago. He wrote an article “Why Nonprofit Outreach is the Best Way to Build а Beloved Brand”. In the article he tells how to become a popular brand and how non-profit organizations can help in this.

Everybody will remember 2017 as the year when cryptocurrencies skyrocketed in value, especially Bitcoin. While Bitcoin was slowly rising since its creation, 2017 was the year when its value went from around $1.000 to almost $20.000, making some of the skeptics rethink their stance on cryptocurrencies.

Most marketers will agree that Forbes is one of the most influential business magazines/websites in the industry. According to the SimilarWeb’s data, Forbes is on the 2nd place in the Magazine and Ezines category, attracting over 120 million monthly readers. So, if your business has been established just recently, and your reputation and brand recognition are still in the works, the thought of being featured on Forbes has surely crossed your mind. And even if your brand has been around for a while, I guarantee you that our research findings are worth your time.

Customers of PRNEWS.io often announce the pre-sale of their tokens in the media. We analyzed several successful pre-ICO and ICO launches, and highlighted the main trends.