There are plenty of recommendations out there about how to produce a killer press release. Here, we look at things from a slightly different angle by looking at what not to do…
Every lawyer knows the importance of controlling the narrative. In the modern world of constant online chatter, doing it is harder and harder. But a law firm’s reputation is one of the…
How to promote an app? In today’s highly competitive app market, promoting your app is crucial to its success. One way to increase visibility and drive downloads is by promoting your app…
Since the 2000s, marketers have started to use newsjacking for promo campaigns. Newsjacking is when a brand creates a campaign centered around a well-discussed news item. Unlike a stunt that acknowledges news…
The success of a brand in the future depends greatly on its reputation and popularity. In today’s world, promoting a brand alone is not sufficient – it needs genuine and trustworthy influencers…
If you want to become a pro at casinos and gambling marketing, you need to learn from experts. We’ve prepared a list of books about casinos that we want to share with…
Content marketing can be summarized as a concentrated effort to essentially attract and retain customers by regularly creating high-quality and relevant content. It’s one of the many ways a company can engage…
Public relations is all about influencing, engaging, and building a relationship with its target audience. Successful public relations is not a stroke of luck—it is a carefully planned and controlled process. To…
The process of optimizing your content should start with learning the basics of search intent. If you want to attract the maximum number of clients, read the article to learn how to…
Publishing quality content on other websites is a technique known as Guest Posting (also known as Guest Blogging). Usually, to do this, a piece of writing that has been extensively researched and written is first…