Even though you’re out of the office, you can keep your PR intelligence sharp with a little light fun as movies about public relations. Although PR movies rarely capture reality in their…
What are the most important aspects of writing a good press release that gets you publicity in international media outlets? Yes, the story should be newsworthy for the journalists, but it won’t…
At PRNEWS.IO, we are continuing our “Her PR Journey” project, publishing inspiring interviews with remarkable women in the public relations field. Our latest featured guest is Gvantsa Kikalishvili, an accomplished strategic communications…
At PRNEWS.IO, we’re continuing our “Her PR Journey” project, where we publish interviews with amazing women in the public relations industry. Our latest featured guest is Erika Dawkins. Erika is a seasoned communications specialist with over 15 years of experience working with businesses of all sizes. She’s an expert in crafting effective PR strategies and compelling stories…
Media coverage is a powerful tool for raising awareness about a person, brand, cause, or issue. Studies have shown that positive media coverage can significantly increase brand recognition and public awareness [ActiveCampaign,…
We’re excited to share an interview with AJ Silberman-Moffitt, a talented writer and editor at Tandem.Buzz. AJ has an interesting career journey that took her from a passion for theater to eventually…
Having an effective communication strategy within an organization is the key element for success in this day and age. It is important to make sure that the whole team is on the…
One of the biggest objectives that most organizations have in common nowadays is all about gaining positive exposure and increasing visibility from the audience. This is exactly what publicity managers deal with…
The PR profession can be complicated even without myths about public relations muddying the waters. That’s why I’d like to clarify and debunk common PR misconceptions. Next time you see these myths,…
Welcome interview series, where we illuminate the achievements of outstanding women making waves in the field of public relations. As the industry experiences a notable rise in female leadership, we are thrilled…
As the digital landscape continues to evolve and adapt to ever-changing consumer behaviours, the role of a media planner has become increasingly crucial in the success of advertising campaigns. Media planners are…