Imagine for a moment a world without images, photos, videos, without visual content. Ugh! Emptiness. How could a human live like that? After all, graphic imagery surrounds us everywhere. Photos and drawings…
Let’s start with the definition. Some press releases are sent early and embargoed. For press releases, an embargo means an agreement between the news outlet or media members and the press release…
Content seeding is a lot like planting seeds. The only difference is that you won’t grow plants with content seeding. What you do is produce interest in your brand and increase brand…
Sometimes being aggressive is not a bad thing. When it comes to marketing, by implementing aggressive marketing strategies, you can promote your business way better than when you use traditional marketing approaches…
With more than 75,000 books published every year (not counting e-books or blogs), the odds are pretty good that you’ve either written a book, are writing a book or want to write…
Do you still think the secret behind any successful restaurant is great food and service? Well, it’s time to dispel the myth. Not a single restaurant became known without a well-organized promo.…
Today, in addition to traditional advertising, a good restaurant also needs to develop new tactics for interacting with guests and building trust with potential customers. PR technologies come to the rescue. For…
Music press release. The Internet has completely changed the music industry, and this is not unprecedented news. Technologies such as file sharing, streaming media, social media and e-commerce provide artists with more…
The press release has long been an actively used tool in PR technology. Often, a press release is a handout of media material that contains news, the company’s position on some issue…
ETalk is an online English learning platform for adults and kids that provides remote one-to-one personalized English language classes. Its founder, Vyacheslav Zhiradkov, is convinced that the LinkedIn network is a perfect…