An esteemed member of North America’s publicity elite for over 10 years, Sasha has carved a respectable name within the Film & Music industries as the “go-to” Publicist. Sasha Stoltz Publicity, the…
Struggle to brainstorm your PR campaign ideas? That happens to the best of us. Whether you want to lunch your new game or fix a crisis your business is facing, there’s a…
If you are involved in the development of your website, business, or personal brand in digital, sooner or later you will face such a concept as link building. In other words, you…
Press release rules. Everyone can tell you how to write a press release. But far not everyone can help you systemize the entire process from sorting out media resources to sending follow-up…
Dealing with press release distribution every day, we have noticed that excessive use of some popular marketing words while writing news releases and announcements has become one of the most tricky issues…
Fintech is a fast-growing industry that uses technology to improve financial activities. The use of smartphones for mobile banking, investing, online lending, and cryptocurrencies are examples of technologies aimed at making financial…
Make the headline of your press release as informative as possible, but don’t make it lengthy. A headline is what attracts readers to the story, but it also gives them a window…
Since you’re here, you’re probably interested in gaining more recognition for your work. Being an artist means you are a creative person. But creativity itself is not enough. To make people talk…
Generating buzz for a new company can be difficult, especially if you don’t have a large budget for marketing and advertising. However, public relations is a great way to get your company’s…
Every startup faces this problem, right after launch: how to promote itself to save money and get maximum exposure? In fact, promoting on low budget should be a go-to strategy for a…