Esports is booming and is set to keep on growing. For such incomprehensible traffic like esports, some marketers might not take it seriously the idea of eSports advertising their brand. But if…
YouTube, possessed by Google, functions as the world’s second-largest search engine, renowned for video marketing, with a dominant market share of about 75%. It hosts over 2 billion active users monthly and…
Demand generation is one of the most challenging tasks for 61 percent of sales professionals. That is true. The buyer’s behavior has evolved. That makes marketers looking for ways for brands to…
In the ever-evolving landscape of SEO, one term that often takes the center stage is the “natural link profile.” It’s not just a buzzword; it’s a crucial element in determining the online…
Quality links from authoritative online sources, especially from well-known internet media, is a very important factor that has a positive effect on the ranking of a site in the organic search engine…
Imagine the internet as a big popularity contest where websites want to be well-known and liked by search engines like Google. To become popular, websites need votes, and these votes are like…
Ego bait is a strategic content creation approach that leverages human psychology to attract attention, engagement, and, crucially, valuable backlinks. At its core, ego bait content involves creating content that flatters, features,…
Reciprocal linking is more than just a simple link exchange between two websites. Some SEO experts believe that today it’s almost impossible to place a link without giving a link back. But,…
The local lead generation business model involves creating and optimizing websites in specific industries to attract potential buyers seeking local services. Achieving high rankings on Google’s search results generates organic traffic to…
In the ever-evolving digital landscape, public relations (PR) has shifted from traditional methods to a more integrated and online-focused approach. As a result, having a robust online presence is no longer an…
Did you know 91% of people have a freebie item in their house? At least 85% of these people are loyal to the brands that gave them their free giveaways. According to…