Esports is booming and is set to keep on growing. For such incomprehensible traffic like esports, some marketers might not take it seriously the idea of eSports advertising their brand. But if…
In the ever-evolving digital landscape, public relations (PR) has shifted from traditional methods to a more integrated and online-focused approach. As a result, having a robust online presence is no longer an…
Did you know 91% of people have a freebie item in their house? At least 85% of these people are loyal to the brands that gave them their free giveaways. According to…
Link bait refers to the creation of compelling, high-quality content with the primary aim of attracting attention and encouraging other websites to link to it. It serves as a strategic tool in…
Link Juice can be defined as the authority or value transmitted from one webpage to another through hyperlinks. When a website links to another page, it not only provides a direct route…
Back in the old days, making cold calls and sending a lot of emails were the marketing basic. At present, people are expecting more personalized and informative interactions with companies. And this…
Traditional methods and strategies that were effective in the past no longer yield the same results. The focus has shifted to value-based selling, significantly influencing outbound lead generation. Generating leads through outbound…
Link Building vs Digital PR. The day the Internet appeared in our life, traditional PR has lost its power. Still, traditional media works and brings results, but digital PR wins with a…
B2B Lead Generation. Every B2B business needs quality leads to keep up working in the market. But if you want to have a steady income stream and prosper, you need a strategy…
In recent years, NFT (Non-Fungible Token) collections have emerged as a powerful marketing tool for promoting cryptomedia. One notable example is the CP Media Millennials NFT collection, a set of tokens created…
If you have a corporate social media page, you may already be doing social selling without realizing it. But by implementing a thoughtful strategy, companies may significantly strengthen their position in the…