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Alex Nigmatulin

Chief Marketing Officer at PRNEWS.IO, Alex boasts over a decade of experience in coordinating sales and marketing efforts. His diverse background includes product design, team building, and partner management. Alex has been instrumental in PRNEWS.IO's growth, guiding the company's evolution from a blog focused on press releases to a global marketplace offering sponsored posts and native advertising. A firm believer in the power of impactful marketing, Alex champions the philosophy that only truly useful advertising can achieve lasting success.

Public Relations

Why your business needs a “featured in” section and how to secure impressive media mentions

August 22, 2024August 22, 2024

Your company has just created a fantastic product, and you’ve finally been featured on a major platform like TechCrunch. The excitement is real, and now it’s time to share that success with…

Local Journalism
Tips

Was local journalism absorbed by global or is it just an idle gossip?

August 19, 2024August 19, 2024

Under urbanism influence, we can notice a decreasing tendency of everything related to the local: local stores, local production, local bookstores, and local restaurants. It is difficult to find something natural, authentic,…

Baidu
Digital Marketing/Search Engine Optimization

Baidu SEO: the dominant force in China’s search engine landscape

August 15, 2024August 15, 2024

In the vast and unique ecosystem of China’s internet, Baidu stands as the undisputed leader of search engines. While Google dominates much of the global market, Baidu reigns supreme in the world’s…

Relationship Marketing
Digital Marketing

Relationship marketing: it’s not just business, it’s personal

August 14, 2024August 14, 2024

The essence of this marketing approach is likely already intuitively clear to you. Nevertheless, let’s break it down in more detail. Relationship Marketing is the process of building, maintaining, and developing relationships…

EEAT, Experience, Expertise, Authoritativeness, and Trustworthiness
Digital Marketing/Search Engine Optimization

EEAT: not a direct ranking factor, but crucial for conversion

August 9, 2024September 17, 2024

Many features of EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) actually help with conversion. Even though EEAT is not a direct ranking factor in Google’s algorithm, working on trust and legitimacy signals on…

Travel Content Marketing
Content Marketing/Digital Marketing

Travel content marketing: the complete guide to AI visibility, experiential storytelling & measurable ROI

August 8, 2024June 15, 2026

The travel sector has always been content-intensive — destination photography, trip-planning guides, loyalty newsletters. But the structural logic governing how that content reaches potential travelers has been upended. Three forces converged simultaneously…

How to Get Value Chain Analysis Done Right
Digital Marketing

How to get value chain analysis done right

August 6, 2024August 6, 2024

The value chain is the set of activities a business undertakes to move a product or service through its life cycle, including design, marketing, distribution, and customer support. The ultimate goal of…

Cold Email Outreach
Tips

Integrating cold email outreach with sponsored content for maximum impact

August 6, 2024March 23, 2025

In today’s digital marketing landscape, combining cold email outreach with sponsored content can significantly amplify your brand’s reach and engagement. According to a survey, businesses who utilize a publisher’s network for distributing…

Wikipedia
Public Relations

How to publish an article about you or your business on Wikipedia

July 26, 2024August 9, 2024

You certainly must remember last year’s tragedy involving the OceanGate submersible’s descent to the Titanic. Five people perished in that incident, including the company’s owner and several billionaires. Do you know how…

What's the Difference Between Affiliate Marketing and Influencer Marketing?
Digital Marketing

What’s the difference between affiliate marketing and influencer marketing?

July 25, 2024April 14, 2025

If you’re a new website owner or blogger, the idea of marketing and strategies for it may be making you uncomfortable. This kind of thing happens to lots of people. The purpose…

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