Monitoring Of Media Publications
This webinar will talk about monitoring as a way to evaluate and plan communication strategies. We’ll talk about monitoring tools and how to reduce their cost, as well as basic metrics and graphs, what to do with them and why.
60 min
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Speakers
Oksana Kononova
CEO & Founder LOOQME.io
Speaker – Oksana Kononova
Oksana has 15 years of experience in team and project management; 7 years of entrepreneurship; experience in M&A and business transformation; 15 years in communications: PR agency, analytics, monitoring, and research.
About The Webinar
This webinar will talk about monitoring as a way to evaluate and plan communication strategies. We’ll talk about monitoring tools and how to reduce their cost, as well as basic metrics and graphs, what to do with them and why.
The Main Topics:
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Monitoring and planning communication strategy
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Monitoring tools and how to reduce cost
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Basic metrics and graphs, what to do with them
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Market monitoring and competitor analysis
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Crisis monitoring
Who Will Be Interested In The Webinar
The topics to be covered in the webinar will help:
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Entrepreneurs: learn about the main monitoring tools and how to reduce their cost.
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Founders and Top Managers: Apply monitoring to evaluate and plan communication strategies.
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Publishers: to analyze the market and competitors.
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Retails: learn about the main metrics and graphs and methods of their practical application.
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