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Daria Nartya

Hi! My name is Daria. I’m a content-manager, SMM, English, Ukrainian, Russian translator, have a master's degree in Finances, but I can't do somersaults. My copywriting goal is to help businesses get their message across to the audience and receive the most out of it.

What Are Brand Ambassadors & Why Do You Need Them.
Tips

What are brand ambassadors & why do you need them?

January 10, 2024April 14, 2025

The success of a brand in the future depends greatly on its reputation and popularity. In today’s world, promoting a brand alone is not sufficient – it needs genuine and trustworthy influencers…

Top-down vs Bottom-up
Digital Marketing

Top-down vs bottom-up vs value theory market size calculation for startups

January 8, 2024January 8, 2024

Evaluating the size of the market is a vital step for every startup. If the market is not big enough, it’s impossible to make a high return neither for an investor nor…

TAM SAM SOM
Digital Marketing

TAM SAM SOM in marketing: understanding the key concepts for business success

January 4, 2024January 8, 2024

You are starting a new business or creating a new marketing strategy and you would like to know its budget. In this case, you have to know what TAM, SAM, and SOM…

Media Monitoring Tools
Public Relations

The top 10 media monitoring tools for PR pros

January 4, 2024May 7, 2025

To effectively apply all the benefits media monitoring offers, you need a robust media monitoring tool. Most existing media monitoring tools will cover all of the types of monitoring, described in the…

The Power of the Crowd Marketing: How to Reach the Marketing Success
Digital Marketing

The power of the crowd marketing: how to reach the marketing success

December 20, 2023December 20, 2023

In today’s digital bombardment, traditional advertising tactics are becoming less and less effective. People can easily recognize and ignore bumpy promotional content. The more disturbing an ad is, the more likely potential…

Content Lifecycle
Content Marketing

A comprehensive guide to content lifecycle management

December 13, 2023June 13, 2025

In the dynamic era of digital content, managing the entire lifecycle of information has become crucial for businesses seeking to thrive in the online realm. Content Lifecycle Management (CLM) is the strategic…

Content Personalization
Content Marketing

The power of content personalization: tailoring experiences for the digital age

December 11, 2023December 11, 2023

Today buyers and shoppers see so much information every day, that savvy brands need to create unique and memorable content. That’s why delivering personalized and relevant content has become more crucial than…

personal brand for students
Public Relations

The power of personal branding: guide to the university admission landscape

December 6, 2023August 28, 2024

Personal branding has become an essential asset for future students navigating the competitive landscape of university admissions, particularly in the United States. As the pursuit of higher education becomes increasingly competitive, teenagers…

Rainbow washing.
Public Relations

Navigating the spectrum: rainbow washing in PR strategies and beyond

December 4, 2023December 4, 2023

In recent years, the term “rainbow washing” has emerged as a buzzword in public relations, initiating conversations about the thin line between genuine support for LGBTQ+ communities and opportunistic marketing tactics. As…

Bluewashing
Public Relations

Bluewashing in PR: navigating the ethical landscape, addressing accusations, and learning from past examples

November 30, 2023November 30, 2023

Public relations has evolved over the years, and businesses often seek innovative ways to improve their brand image and gain public approval. One such strategy that has gained attention is bluewashing. This…

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