Esports is booming and is set to keep on growing. For such incomprehensible traffic like esports, some marketers might not take it seriously the idea of eSports advertising their brand. But if…
Marketing online casinos requires navigating complex regulations, audience targeting, and strategic budget allocation. From focusing on traditional media to leveraging digital channels, casinos have had to adapt to new consumer behaviors and…
Communication technologies can easily change the interaction between PR managers and journalists. What the marketing world wondered about 20 years ago is now our reality, enabling better communication in the PR industry.…
⚡️ OpenAI has launched a real-time search feature in ChatGPT, which operates independently, without using Bing. Currently, it is not available in newer models (o1), but it is accessible in 4o for…
Financial technologies have significantly expanded our ability to manage and deliver financial services. As a result, both businesses and customers can now easily handle a wide range of financial transactions. This transformation…
Let’s break down the distinctions between advertising, marketing, and public relations (PR). These fields, though often confused, serve different purposes within communications, and understanding their nuances is crucial for anyone working in…
In 2025, many people still rely on physical credit cards for financial transactions—a system dating back to the 1970s. However, technology is revolutionizing banking. Today the focus is on the growing influence…
AI has been intertwined with finance for many years. AI, particularly neural networks, were used for tasks like optical character recognition (OCR) as early as the 1980s, automating the processing of checks.…
It can be tough for small and medium-sized businesses to stand out and turn visitors into paying customers. Big companies like Amazon and ASOS have huge budgets, lots of products, and can…
At its core, eCommerce marketing involves promoting your products and services online to drive traffic, generate sales, and retain customers. Whether you’re using social media, email campaigns, or SEO, the goal is…
How often do you find yourself late at night reading an intriguing story on Instagram, or watching a captivating video on YouTube? This is how quality content marketing works. E-commerce content marketing…