Esports is booming and is set to keep on growing. For such incomprehensible traffic like esports, some marketers might not take it seriously the idea of eSports advertising their brand. But if…
Let’s talk a bit about the obvious things. One of them is why even a great text needs pictures. During an experiment at the Massachusetts Institute of Technology, scientists found out that…
What do we read right after the headline in any media? What draws our attention? We read the lead. If it is interesting, then we click on the title and read on.…
Content is king. Unique and engaging content can help businesses stand out from the competition and attract more customers. It can also help build trust between customers and a business, as well…
You might not be paying attention to the artificial intelligence around you, but this technology is already making your life better. For instance, AI has improved healthcare and the way we communicate…
Content marketing is something that does not have a statute of limitations. Search engines will show your old content to users, even though they are primarily focused on delivering fresher content. Therefore,…
There’s been a lot of hype lately about ChatGPT and how it’s going to kill search engines, and SEO, take away copywriters’ jobs and steal Christmas. So I decided to research this…
Clickable text written on a hyperlink is known as “anchor text.” It is crucial to search engines and is used to evaluate the relevance of web pages to search queries. Typical SEO…
We all want to go big and stay if not at the top then at least as close to the top players on the market as possible. Those businesses that skip email…
Guest posting outreach, eh? The never-ending email sends and waits for a “YES”. Guest posting is a great way to optimize the website by improving SEO and boosting page rank. When you…
If you’re trying to grow your audience, domain authority, and backlinks, scoring guest posts on travel blogs is a great way to start. Content is the most potent tool to generate and…