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AI

Explore our collection of articles dedicated to the transformative role of Artificial Intelligence (AI) in marketing and PR. Discover valuable insights, tips, and strategies on how AI can revolutionize your marketing campaigns, enhance audience targeting, automate repetitive tasks, and analyze data for actionable insights. From AI-powered chatbots to predictive analytics, our articles provide actionable guidance to help you leverage the full potential of AI in your marketing and PR efforts. Stay updated with the latest trends, explore case studies, and unlock new opportunities for innovation and efficiency. Join us as we delve into the world of AI in marketing and PR and empower you to stay ahead of the curve in the digital age.

AI Sales Tools
Digital Marketing

20 the most useful AI sales tools you should adopt in your work routine

May 26, 2025June 3, 2025

The sales process has evolved over the years, from exchanging things between people to new marketing strategies to involve people in buying. Since we live in a consumer society, everyone wants to…

GEO SEO
Digital Marketing

GEO (generative engine optimization): transforming search in the age of AI

October 4, 2024October 8, 2024

Quick Summary: Generative Engine Optimization (GEO). A new evolution in search, built for AI-driven platforms like ChatGPT, Perplexity, and Google AI, optimizing content for richer, contextually driven answers instead of mere search…

AI in PR
Digital Marketing

The AI revolution in public relations: a guide to artificial intelligence in PR

July 11, 2024July 11, 2024

Artificial Intelligence (AI) is rapidly transforming various industries, and public relations (PR) is no exception. As AI-generated journalism grows, PR professionals must adapt to this evolving landscape. In the U.S., PR experts…

AI Productivity Tools for Routine Tasks Automation
Digital Marketing

Ai productivity tools for routine tasks automation

April 15, 2024July 11, 2024

A modern user faces the ongoing quest for efficiency and productivity. Whether it comes to personal life or work, we must juggle multiple tasks, deadlines, and projects and achieve the best results…

AI Marketing
Digital Marketing

The quick guide “how to start to use AI marketing tools”

April 4, 2024March 23, 2025

We live in a world of new inventions, constant development, and increased possibilities. Due to modern work requirements, sometimes we are forced to perform more than one job, and even master another…

AI for Business
Digital Marketing

10 best AI tools for business productivity

April 3, 2024June 25, 2025

Artificial intelligence (AI) has been invented to change our lives and never return to how we lived and worked before its introduction. Today, you can use AI technology in different business niches,…

SGE, search generative experience
Digital Marketing

Google’s search generative experience guide — meaning, benefits, AI tools comparison

March 20, 2024July 11, 2024

AI is being widely adopted in multiple spheres of life. It changes how we look for information online, write, code, design, etc. Thanks to AI’s increasing adoption, we see new technologies constantly…

ai content detection tools
Content Marketing

Stop AI in its tracks: the 11 best AI detection tools

March 19, 2024July 11, 2024

In 2022, when people were overwhelmed with the rapid widespread adoption of AI technology, there was room for lots of discussions about that topic. Analytics predicted the increasing popularity of using AI…

Answer Engine Optimization
Digital Marketing

Answer engine optimization (AEO): basics, techniques & future trends

February 29, 2024July 11, 2024

The digital landscape constantly evolves. With the release and growing adoption of AI bots like ChatGPT, online search has changed, never to come back to its roots. In the context of online…

who owns chatgpt.
Inspiration

Who owns ChatGPT? all the details you would like to know

May 19, 2023April 25, 2025

ChatGPT is considered a true technological revolution, with Artificial Intelligence poised to lead our world in the coming years. The viral rise of OpenAI’s ChatGPT has captured global attention. In this article,…

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