Writing a press release is not as simple as the average person might think. It includes following a particular format (headline, date, location, summary, media use, information about the company), but also…
Laura Ingraham is one of Fox News’ most recognizable faces. Laura Ingraham is a conservative American television host. She is well-known for her show on Fox News Channel, called “The Ingraham Angle.” She hosts “The Ingraham Angle,” a prime-time show that…
Media coverage is a powerful tool for raising awareness about a person, brand, cause, or issue. Studies have shown that positive media coverage can significantly increase brand recognition and public awareness [ActiveCampaign,…
We’re excited to share an interview with AJ Silberman-Moffitt, a talented writer and editor at Tandem.Buzz. AJ has an interesting career journey that took her from a passion for theater to eventually…
Having an effective communication strategy within an organization is the key element for success in this day and age. It is important to make sure that the whole team is on the…
One of the biggest objectives that most organizations have in common nowadays is all about gaining positive exposure and increasing visibility from the audience. This is exactly what publicity managers deal with…
The PR profession can be complicated even without myths about public relations muddying the waters. That’s why I’d like to clarify and debunk common PR misconceptions. Next time you see these myths,…
Welcome interview series, where we illuminate the achievements of outstanding women making waves in the field of public relations. As the industry experiences a notable rise in female leadership, we are thrilled…
A key factor to exponential growth for organizations worldwide in today’s digital landscape is all about effective messaging and streamlined communication across different channels. Public affairs specialists deal with exactly this challenge.…
Who is a Corporate Communications Manager? CCM shapes a company’s image both for the public and its employees. It can be seen as a combination of PR and HR roles, where PR…
As the digital landscape continues to evolve and adapt to ever-changing consumer behaviours, the role of a media planner has become increasingly crucial in the success of advertising campaigns. Media planners are…