Are you curious about how much money you could make as a lawyer? Whether you’re just starting out or already working in the legal profession, understanding your earning potential is crucial. That’s…
Launching a new app can be a daunting task, especially when it comes to promoting it to the right audience. One effective way to create buzz around your app is to write…
How to promote an app? In today’s highly competitive app market, promoting your app is crucial to its success. One way to increase visibility and drive downloads is by promoting your app…
With inbound marketing, your content works as a magnet, inciting the public to learn more. So, they make the first move. And what’s essential, consume it voluntarily. That excludes any TV ads,…
SEO Public Relations (SEO PR) is a strategy that combines traditional public relations techniques with SEO tactics to improve a company’s online visibility and reputation. The goal of SEO PR is to…
Media training is vital to a solid PR strategy for your business. Media presence has become more important for companies than ever before. It provides an excellent opportunity to broadcast your message…
Let’s talk a bit about the obvious things. One of them is why even a great text needs pictures. During an experiment at the Massachusetts Institute of Technology, scientists found out that…
Every company aspires to be featured in newspapers, grace the covers of prestigious magazines, and receive numerous media mentions. Many brands showcase their media coverage in a section titled “Mass Media about…
Those who are new to strategic communication, think that the two look the same. Both public affairs and public relations overlap in some ways. That’s true. However, they also are different from…
Evaluating public relations success goes beyond the typical marketing metrics. After all, while PR, marketing, and advertising are tightly related, they don’t make up the whole picture. Measuring the success of a…