{"id":3056,"date":"2025-11-05T22:58:44","date_gmt":"2025-11-05T20:58:44","guid":{"rendered":"http:\/\/116.202.111.232\/tr\/blog\/?p=3056"},"modified":"2025-11-05T22:58:46","modified_gmt":"2025-11-05T20:58:46","slug":"marketing-link-case-study","status":"publish","type":"post","link":"\/tr\/blog\/marketing-link-case-study.html","title":{"rendered":"Marketing Link, PRNEWS.IO&#8217;yu kullanarak dijital g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rd\u0131 ve AI \u00e7a\u011f\u0131nda SEO&#8217;yu g\u00fc\u00e7lendirdi [Vaka \u00c7al\u0131\u015fmas\u0131]"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"PrNews.io: How to Get a Quality SEO Link in 5 Minutes | Platform Review\" width=\"1230\" height=\"692\" src=\"https:\/\/www.youtube.com\/embed\/f-kX_MrLPMU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><strong>\u015eirket:<\/strong><a href=\"https:\/\/marketing.link\/\"> Marketing Link<\/a><\/p>\n\n\n\n<p><strong>CEO:<\/strong> Mykola Lukashuk<\/p>\n\n\n\n<p><strong>Kurulu\u015f:<\/strong> 2014<\/p>\n\n\n\n<p><strong>Merkez:<\/strong> Uluslararas\u0131<\/p>\n\n\n\n<p><strong>Uzmanl\u0131k Alan\u0131:<\/strong> SEO, T\u0131klama Ba\u015f\u0131na \u00d6deme (PPC), \u00dccretli Sosyal Medya, Dijital Halkla \u0130li\u015fkiler<\/p>\n\n\n\n<p>Marketing Link, performans odakl\u0131 sonu\u00e7lara odaklanan tam hizmet dijital pazarlama ajans\u0131d\u0131r. Kurulu\u015fundan bu yana, ajans moda, hukuk, sa\u011fl\u0131k ve teknoloji gibi bir\u00e7ok sekt\u00f6rde \u00e7al\u0131\u015fm\u0131\u015f ve hassas SEO ve \u00fccretli pazarlama stratejileriyle \u00f6l\u00e7\u00fclebilir etkiler yaratm\u0131\u015ft\u0131r.<\/p>\n\n\n\n<p>Ancak dijital ekosistem geli\u015ftik\u00e7e ve otoriter \u00e7evrimi\u00e7i varl\u0131\u011f\u0131n gereklili\u011fi artt\u0131k\u00e7a, Marketing Link \u00f6nemli bir bile\u015feni modernize etmesi gerekti\u011fini fark etti: halkla ili\u015fkiler.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"672\" src=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image2.png\" alt=\"\" class=\"wp-image-3065\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image2.png 1000w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image2-300x202.png 300w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image2-150x101.png 150w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image2-768x516.png 768w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image2-480x323.png 480w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\"><em>Marketing Link, ABD&#8217;deki Uluslararas\u0131 B2B Pazarlama Fuar\u0131&#8217;nda kat\u0131l\u0131mc\u0131 olarak yer ald\u0131.<\/em><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Zorluk: H\u0131zla de\u011fi\u015fen dijital d\u00fcnyada modas\u0131 ge\u00e7mi\u015f PR taktikleri<\/h2>\n\n\n\n<p>Dijital alanda rekabetin yo\u011funla\u015fmas\u0131yla birlikte, b\u00fcy\u00fcmekte olan bir ajans olan Marketing Link, gazetecilere so\u011fuk bir \u015fekilde ula\u015fmak veya pahal\u0131 dan\u0131\u015fmanl\u0131k hizmetleri gibi modas\u0131 ge\u00e7mi\u015f PR yakla\u015f\u0131mlar\u0131na g\u00fcvenmeden<a href=\"https:\/\/prnews.io\/get\/personal-branding\/\"> <strong>kaliteli \u00e7evrimi\u00e7i g\u00f6r\u00fcn\u00fcrl\u00fck<\/strong><\/a> ve <strong>SEO ile ilgili geri ba\u011flant\u0131lar<\/strong> elde etme ihtiyac\u0131yla kar\u015f\u0131 kar\u015f\u0131ya kald\u0131.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u00d6nemli i\u015f sorunlar\u0131:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Geleneksel PR&#8217;\u0131n verimsizli\u011fi<\/strong>: Gazetecilere ula\u015fmak, yerle\u015ftirme konusunda pazarl\u0131k yapmak ve yan\u0131tlar\u0131 haftalarca beklemek kampanyalar\u0131 yava\u015flatt\u0131.<\/li>\n\n\n\n<li><strong>\u015eeffafl\u0131k eksikli\u011fi<\/strong>: Medya kurulu\u015flar\u0131n\u0131n SEO veya marka a\u00e7\u0131s\u0131ndan de\u011ferli olup olmad\u0131\u011f\u0131na dair ger\u00e7ek veriler yoktu.<\/li>\n\n\n\n<li><strong>SEO&#8217;ya uygun geri ba\u011flant\u0131lar\u0131n<\/strong> gereklili\u011fi: Marketing Link, ba\u011flant\u0131 kalitesini kontrol etmek, \u201csponsorlu\u201d etiketlerinden ve nofollow etiketlerinden ka\u00e7\u0131nmak istiyordu.<\/li>\n\n\n\n<li><strong>\u00d6l\u00e7eklenebilirlik sorunlar\u0131<\/strong>: Manuel s\u00fcre\u00e7ler, \u00f6zellikle birden fazla pazar ve sekt\u00f6rde h\u0131zl\u0131 b\u00fcy\u00fcmeyi zorla\u015ft\u0131r\u0131yordu.<\/li>\n<\/ul>\n\n\n\n<p>&#8220;Outreach y\u00f6netimine \u00e7ok fazla zaman harc\u0131yorduk<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Zorluk: H\u0131zla de\u011fi\u015fen dijital d\u00fcnyada modas\u0131 ge\u00e7mi\u015f PR taktikleri<\/h2>\n\n\n\n<p>Dijital alanda rekabetin yo\u011funla\u015fmas\u0131yla birlikte, b\u00fcy\u00fcyen bir ajans olan Marketing Link, so\u011fuk gazetecilere ula\u015fmak veya pahal\u0131 dan\u0131\u015fmanlar gibi modas\u0131 ge\u00e7mi\u015f PR yakla\u015f\u0131mlar\u0131na g\u00fcvenmeden<a href=\"https:\/\/prnews.io\/get\/personal-branding\/\"> <strong>kaliteli \u00e7evrimi\u00e7i g\u00f6r\u00fcn\u00fcrl\u00fck<\/strong><\/a> ve <strong>SEO ile ilgili geri ba\u011flant\u0131lar<\/strong> elde etme ihtiyac\u0131yla kar\u015f\u0131 kar\u015f\u0131ya kald\u0131.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Temel i\u015f sorunlar\u0131:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Geleneksel PR&#8217;\u0131n Verimsizli\u011fi<\/strong>: Gazetecilere ula\u015fmak, yerle\u015ftirme konusunda pazarl\u0131k yapmak ve yan\u0131tlar\u0131 haftalarca beklemek kampanyalar\u0131 yava\u015flat\u0131yordu.<\/li>\n\n\n\n<li><strong>\u015eeffafl\u0131k Eksikli\u011fi<\/strong>: Medya kurulu\u015flar\u0131n\u0131n SEO veya marka a\u00e7\u0131s\u0131ndan de\u011ferli olup olmad\u0131\u011f\u0131na dair ger\u00e7ek veriler yoktu.<\/li>\n\n\n\n<li><strong>SEO&#8217;ya Uygun Geri Ba\u011flant\u0131lara \u0130htiya\u00e7<\/strong>: Marketing Link, \u201csponsorlu\u201d etiketlerinden ve nofollow etiketlerinden ka\u00e7\u0131narak ba\u011flant\u0131 kalitesini kontrol etmek istiyordu.<\/li>\n\n\n\n<li><strong>\u00d6l\u00e7eklenebilirlik Sorunlar\u0131<\/strong>: Manuel s\u00fcre\u00e7ler, \u00f6zellikle birden fazla pazar ve sekt\u00f6rde h\u0131zl\u0131 b\u00fcy\u00fcmeyi zorla\u015ft\u0131r\u0131yordu.<\/li>\n<\/ul>\n\n\n\n<p>\u201cD\u0131\u015fa a\u00e7\u0131lma faaliyetlerini y\u00f6netmek i\u00e7in \u00e7ok fazla zaman harc\u0131yorduk ve sonu\u00e7larda hala tutarl\u0131l\u0131k eksikli\u011fi vard\u0131. Daha ak\u0131ll\u0131, \u00f6l\u00e7eklendirebilece\u011fimiz bir \u015feye ihtiyac\u0131m\u0131z vard\u0131.\u201d<\/p>\n\n\n\n<p>\u2014 <em>Mykola Lukashuk<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c7\u00f6z\u00fcm: \u00d6l\u00e7eklenebilir bir PR ve SEO motoru olarak PRNEWS.IO<\/h2>\n\n\n\n<p>2018 y\u0131l\u0131nda Mykola, veri odakl\u0131 bir i\u00e7erik pazarlama ve medya da\u011f\u0131t\u0131m platformu olan <strong>PRNEWS.IO<\/strong>&#8216;yu benimsedi. Bu platform, geleneksel PR&#8217;\u0131n \u00e7\u00f6zemedi\u011fi bir\u00e7ok sorunu an\u0131nda \u00e7\u00f6zd\u00fc.<\/p>\n\n\n\n<p>Marketing Link, edit\u00f6rlerle ileti\u015fime ge\u00e7mek veya y\u00fcksek ajans \u00fccretleri \u00f6demek yerine, <strong>100.000&#8217;den fazla k\u00fcresel medya sitesinden olu\u015fan, \u00f6zenle se\u00e7ilmi\u015f bir pazara do\u011frudan eri\u015fim<\/strong> elde etti. Bu pazarda ayr\u0131nt\u0131l\u0131 performans \u00f6l\u00e7\u00fcmleri, \u015feffafl\u0131k ve tam editoryal kontrol mevcuttu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Etkili sonu\u00e7lar sa\u011flayan platform \u00f6zellikleri:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Geli\u015fmi\u015f Filtreleme<\/strong>: \u00dclke, ni\u015f, trafik seviyesi, alan ad\u0131 otoritesi ve geri ba\u011flant\u0131 t\u00fcr\u00fcne g\u00f6re medya bulma.<\/li>\n\n\n\n<li><strong>Veri \u015eeffafl\u0131\u011f\u0131<\/strong>: SEMrush Otorite Puan\u0131, alan ad\u0131 derecelendirmesi ve ger\u00e7ek trafik i\u00e7g\u00f6r\u00fclerini kullanarak her bir mecray\u0131 de\u011ferlendirin.<\/li>\n\n\n\n<li><strong>Do-Follow &amp; Anchor Kontrol\u00fc<\/strong>: \u00d6zel ba\u011flant\u0131 metni ile SEO i\u00e7in optimize edilmi\u015f geri ba\u011flant\u0131lar ekleyin.<\/li>\n\n\n\n<li><strong>Platform \u0130\u00e7i \u0130\u00e7erik D\u00fczenleme<\/strong>: Tam makaleleri y\u00fckleyin ve bi\u00e7imlendirin, resimleri yerle\u015ftirin ve meta verileri kontrol edin.<\/li>\n\n\n\n<li><strong>Arac\u0131 \u00dccreti Yok, Tam Kontrol<\/strong>: Yerle\u015ftirme ba\u015f\u0131na \u00f6deme, s\u00fcrprizler yok ve \u00f6l\u00e7\u00fclebilir ROI.<\/li>\n<\/ul>\n\n\n\n<p>\u201cEskiden karma\u015f\u0131k ve haftalar s\u00fcren bir s\u00fcreci, dakikalar i\u00e7inde yapabilece\u011fimiz ve yine de g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc, s\u0131ralamalar\u0131 ve g\u00fcveni art\u0131ran sonu\u00e7lar elde edebilece\u011fimiz bir s\u00fcrece d\u00f6n\u00fc\u015ft\u00fcrd\u00fc.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Uygulama: tekrarlanabilir, SEO odakl\u0131 bir PR i\u015f ak\u0131\u015f\u0131 olu\u015fturma<\/h2>\n\n\n\n<p>Marketing Link, B2B teknolojisinden moda e-ticaretine kadar \u00e7e\u015fitli m\u00fc\u015fteri kampanyalar\u0131nda PRNEWS.IO&#8217;yu kullanmaya ba\u015flad\u0131. Tekrarlanabilir bir PR stratejisi geli\u015ftirdiler:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Kampanya Hedeflerini Tan\u0131mlay\u0131n<\/strong> \u2013 Sekt\u00f6r\u00fc, mesaj\u0131 ve hedef anahtar kelimeleri se\u00e7in.<\/li>\n\n\n\n<li><strong>Stratejik Medyay\u0131 Se\u00e7in<\/strong> \u2013 Filtreleri kullanarak ni\u015f alana uygun, y\u00fcksek otoriteye sahip yay\u0131nlar\u0131 belirleyin.<\/li>\n\n\n\n<li><strong>Hassas Bir \u015eekilde Yay\u0131nlay\u0131n<\/strong> \u2013 \u0130\u00e7eri\u011fi y\u00fckleyin, SEO i\u00e7in bi\u00e7imlendirin ve tek bir i\u015f ak\u0131\u015f\u0131nda geri ba\u011flant\u0131lar\u0131 yerle\u015ftirin.<\/li>\n\n\n\n<li><strong>Takip Edin ve \u00d6l\u00e7\u00fcn<\/strong> \u2013 Arama konsolu verilerini, Ahrefs istatistiklerini ve AI odakl\u0131 trafik art\u0131\u015flar\u0131n\u0131 izleyin.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"831\" src=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image7-1024x831.png\" alt=\"\" class=\"wp-image-3064\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image7-1024x831.png 1024w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image7-300x243.png 300w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image7-150x122.png 150w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image7-768x623.png 768w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image7-1536x1246.png 1536w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image7-480x390.png 480w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image7.png 1602w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Bu Ahrefs ekran g\u00f6r\u00fcnt\u00fcs\u00fc, y\u00fcksek otoriteye sahip PR makalelerinde s\u00fcrekli b\u00fcy\u00fcmelerini g\u00f6stermektedir.<\/em><\/figcaption><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Bu i\u015f ak\u0131\u015f\u0131, Marketing Link&#8217;in \u00f6l\u00e7eklendirilmesine olanak sa\u011flad\u0131<\/p>\n\n\n\n<p>ancak sonu\u00e7larda tutarl\u0131l\u0131k hala eksikti. Daha ak\u0131ll\u0131, \u00f6l\u00e7eklendirebilece\u011fimiz bir \u015feye ihtiyac\u0131m\u0131z vard\u0131.<\/p>\n\n\n\n<p>\u2014 <em>Mykola Lukashuk<\/em><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c7\u00f6z\u00fcm: \u00d6l\u00e7eklenebilir bir PR ve SEO motoru olarak PRNEWS.IO<\/h2>\n\n\n\n<p>2018&#8217;de Mykola, veri odakl\u0131 bir i\u00e7erik pazarlama ve medya da\u011f\u0131t\u0131m platformu olan <strong>PRNEWS.IO<\/strong>&#8216;yu benimsedi. Bu platform, geleneksel PR&#8217;\u0131n \u00e7\u00f6zemedi\u011fi bir\u00e7ok sorunu an\u0131nda \u00e7\u00f6zd\u00fc.<\/p>\n\n\n\n<p>Marketing Link, edit\u00f6rlerle ileti\u015fime ge\u00e7mek veya y\u00fcksek ajans \u00fccretleri \u00f6demek yerine, <strong>100.000&#8217;den fazla k\u00fcresel medya sitesinden olu\u015fan, \u00f6zenle se\u00e7ilmi\u015f bir pazara do\u011frudan eri\u015fim<\/strong> elde etti. Bu pazarda ayr\u0131nt\u0131l\u0131 performans \u00f6l\u00e7\u00fcmleri, \u015feffafl\u0131k ve tam editoryal kontrol mevcuttu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Etkili sonu\u00e7lar sa\u011flayan platform \u00f6zellikleri:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Geli\u015fmi\u015f Filtreleme<\/strong>: \u00dclke, ni\u015f, trafik seviyesi, alan ad\u0131 otoritesi ve geri ba\u011flant\u0131 t\u00fcr\u00fcne g\u00f6re medya bulun.<\/li>\n\n\n\n<li><strong>Veri \u015eeffafl\u0131\u011f\u0131<\/strong>: SEMrush Otorite Puan\u0131, alan ad\u0131 derecelendirmesi ve ger\u00e7ek trafik i\u00e7g\u00f6r\u00fclerini kullanarak her bir mecray\u0131 de\u011ferlendirin.<\/li>\n\n\n\n<li><strong>Do-Follow &amp; Anchor Kontrol\u00fc<\/strong>: \u00d6zel ba\u011flant\u0131 metni ile SEO i\u00e7in optimize edilmi\u015f geri ba\u011flant\u0131lar ekleyin.<\/li>\n\n\n\n<li><strong>Platform \u0130\u00e7i \u0130\u00e7erik D\u00fczenleme<\/strong>: Tam makaleleri y\u00fckleyin ve bi\u00e7imlendirin, resimleri yerle\u015ftirin ve meta verileri kontrol edin.<\/li>\n\n\n\n<li><strong>Arac\u0131 \u00dccreti Yok, Tam Kontrol<\/strong>: Yerle\u015fim ba\u015f\u0131na \u00f6deme yap\u0131n, s\u00fcrprizler ve \u00f6l\u00e7\u00fclebilir ROI ile.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cEskiden karma\u015f\u0131k ve haftalar s\u00fcren bir s\u00fcreci, dakikalar i\u00e7inde yapabilece\u011fimiz ve yine de g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc, s\u0131ralamalar\u0131 ve g\u00fcveni art\u0131ran sonu\u00e7lar elde edebilece\u011fimiz bir \u015feye d\u00f6n\u00fc\u015ft\u00fcrd\u00fc.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Uygulama: tekrarlanabilir, SEO odakl\u0131 bir PR i\u015f ak\u0131\u015f\u0131 olu\u015fturma<\/h2>\n\n\n\n<p>Marketing Link, B2B teknolojisinden moda e-ticaretine kadar \u00e7e\u015fitli m\u00fc\u015fteri kampanyalar\u0131nda PRNEWS.IO&#8217;yu kullanmaya ba\u015flad\u0131. Tekrarlanabilir bir PR stratejisi geli\u015ftirdiler:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Kampanya Hedeflerini Tan\u0131mlay\u0131n<\/strong> \u2013 Sekt\u00f6r\u00fc, mesaj\u0131 ve hedef anahtar kelimeleri se\u00e7in.<\/li>\n\n\n\n<li><strong>Stratejik Medyay\u0131 Se\u00e7in<\/strong> \u2013 Filtreleri kullanarak ni\u015f alana uygun, y\u00fcksek otoriteye sahip yay\u0131nlar\u0131 belirleyin.<\/li>\n\n\n\n<li><strong>Hassas Yay\u0131nlama<\/strong> \u2013 \u0130\u00e7eri\u011fi y\u00fckleyin, SEO i\u00e7in bi\u00e7imlendirin ve tek bir i\u015f ak\u0131\u015f\u0131nda geri ba\u011flant\u0131lar\u0131 yerle\u015ftirin.<\/li>\n\n\n\n<li><strong>\u0130zleme ve \u00d6l\u00e7me<\/strong> \u2013 Arama konsolu verilerini, Ahrefs istatistiklerini ve AI odakl\u0131 trafik art\u0131\u015flar\u0131n\u0131 izleyin.<\/li>\n<\/ol>\n\n\n\n<p>Bu i\u015f ak\u0131\u015f\u0131, Marketing Link&#8217;in kaliteden veya strateji uyumundan \u00f6d\u00fcn vermeden birden fazla kampanyada i\u00e7erik yerle\u015fimini \u00f6l\u00e7eklendirmesine olanak tan\u0131d\u0131.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7lar: g\u00f6r\u00fcn\u00fcrl\u00fck, SEO kazan\u00e7lar\u0131 ve AI destekli ke\u015fif<\/h2>\n\n\n\n<p>PRNEWS.IO ile Marketing Link, PR yakla\u015f\u0131m\u0131n\u0131 d\u00f6n\u00fc\u015ft\u00fcrd\u00fc. Eskiden haftalar s\u00fcren i\u015fler art\u0131k saatler i\u00e7inde hallediliyor ve daha b\u00fcy\u00fck etki yarat\u0131yor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Performans\u0131n \u00f6ne \u00e7\u0131kan \u00f6zellikleri:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Google Arama G\u00f6sterimlerinde %25 art\u0131\u015f<\/strong><\/li>\n\n\n\n<li>ChatGPT, Perplexity, Bing Copilot ve Google Gemini gibi ara\u00e7lardan gelen <strong>AI indeksli trafikte %254 art\u0131\u015f<\/strong><\/li>\n\n\n\n<li>Moda, teknoloji, hukuk ve pazarlama sekt\u00f6rlerindeki yetkili sitelerden <strong>geni\u015fletilmi\u015f geri ba\u011flant\u0131 profili<\/strong><\/li>\n\n\n\n<li><strong>Azalan ba\u011flant\u0131 kayb\u0131<\/strong>: 500&#8217;den fazla yerle\u015ftirmede %2&#8217;den az ba\u011flant\u0131 kayb\u0131<\/li>\n\n\n\n<li><strong>Tam editoryal ve SEO kontrol\u00fc<\/strong>, tutarl\u0131 marka konumland\u0131rmas\u0131<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cEskiden ba\u011flant\u0131 kay\u0131plar\u0131 ve yerle\u015ftirmeleri izlemek konusunda endi\u015felenirdik. PRNEWS.IO ile y\u00fczlerce projede sadece \u00fc\u00e7 sorun ya\u015fad\u0131k ve her biri dakikalar i\u00e7inde \u00e7\u00f6z\u00fcld\u00fc.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>Marketing Link, konu\u015fma tabanl\u0131 yapay zeka platformlar\u0131ndan gelen trafi\u011fi izleyen ve optimize eden ilk ajanslardan biriydi.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"490\" src=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image3-1024x490.png\" alt=\"\" class=\"wp-image-3058\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image3-1024x490.png 1024w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image3-300x144.png 300w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image3-150x72.png 150w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image3-768x368.png 768w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image3-480x230.png 480w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image3.png 1224w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>ChatGPT Analytics Ekran G\u00f6r\u00fcnt\u00fcs\u00fc<\/em><\/figcaption><\/figure>\n\n\n\n<p>Marketing Link, yeni ortaya \u00e7\u0131kan AI tabanl\u0131 arama sistemlerinde marka varl\u0131\u011f\u0131n\u0131 takip eder ve g\u00fc\u00e7lendirir. Bu Gemini raporu, ak\u0131ll\u0131 i\u00e7erik bi\u00e7imlendirme ve sendikasyon stratejileri sayesinde artan g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc yans\u0131tmaktad\u0131r.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image5-1024x512.png\" alt=\"\" class=\"wp-image-3063\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image5-1024x512.png 1024w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image5-300x150.png 300w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image5-150x75.png 150w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image5-768x384.png 768w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image5-480x240.png 480w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image5.png 1172w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Arama Yeniden Ke\u015ffedildi: Google Gemini Hareket Halindeki Trafik<\/em><\/figcaption><\/figure>\n\n\n\n<p>DeepSeek gibi yeni ortaya \u00e7\u0131kan AI modelleri bile art\u0131k de\u011fer kat\u0131yor. Marketing Link, geleneksel olmayan aramalardan gelen trafi\u011fi takip ederek trendlerin \u00f6nc\u00fcs\u00fc olmaya devam ediyor ve PR ile SEO&#8217;yu AI g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcn ikiz motorlar\u0131 olarak kullan\u0131yor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"465\" src=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image1-1024x465.png\" alt=\"\" class=\"wp-image-3062\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image1-1024x465.png 1024w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image1-300x136.png 300w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image1-150x68.png 150w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image1-768x349.png 768w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image1-480x218.png 480w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image1.png 1224w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Arama Yeniden Ke\u015ffedildi: Google Gemini Hareket Halindeki Trafik<\/em><\/figcaption><\/figure>\n\n\n\n<p>Marketing Link, \u00f6zenle se\u00e7ilmi\u015f medya da\u011f\u0131t\u0131m\u0131 sayesinde, m\u00fc\u015fterilerinin Perplexity gibi h\u0131zla b\u00fcy\u00fcyen ara\u00e7lar\u0131n sonu\u00e7lar\u0131nda g\u00f6r\u00fcn\u00fcr olmas\u0131n\u0131 sa\u011flar. Bu ekran g\u00f6r\u00fcnt\u00fcs\u00fc, yapay zeka tabanl\u0131 arama alaka d\u00fczeyinin y\u00fckseli\u015fini g\u00f6stermektedir.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"508\" src=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image4-1024x508.png\" alt=\"\" class=\"wp-image-3061\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image4-1024x508.png 1024w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image4-300x149.png 300w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image4-150x74.png 150w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image4-768x381.png 768w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image4-480x238.png 480w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image4.png 1170w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Perplexity.ai, ge\u00e7erli bir ke\u015fif kanal\u0131 olarak<\/em><\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Google Search Console verileri, Marketing Link&#8217;in PRNEWS.IO arac\u0131l\u0131\u011f\u0131yla hedefli bir yay\u0131n kampanyas\u0131 ba\u015flatmas\u0131n\u0131n ard\u0131ndan g\u00f6sterimlerde %25&#8217;lik bir art\u0131\u015f oldu\u011funu g\u00f6steriyor. Ajans\u0131n SEO \u00f6ncelikli yakla\u015f\u0131m\u0131, tutarl\u0131 bir \u015fekilde \u00f6l\u00e7\u00fclebilir sonu\u00e7lar sa\u011fl\u0131yor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"420\" src=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image6-1024x420.png\" alt=\"\" class=\"wp-image-3060\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image6-1024x420.png 1024w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image6-300x123.png 300w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image6-150x62.png 150w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image6-768x315.png 768w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image6-1536x630.png 1536w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image6-480x197.png 480w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image6.png 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Stratejik Yay\u0131nc\u0131l\u0131kla Google G\u00f6sterimlerinde %25 Art\u0131\u015f<\/em><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Arama motorlar\u0131ndan yapay zeka g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcne: stratejik bir d\u00f6n\u00fc\u015f\u00fcm<\/h2>\n\n\n\n<p>T\u00fcketici davran\u0131\u015flar\u0131 konu\u015fma tabanl\u0131 yapay zeka ve s\u0131f\u0131r t\u0131klama aramaya do\u011fru kayarken, Marketing Link <strong>yapay zeka taraf\u0131ndan \u00fcretilen i\u00e7erik ke\u015ffi i\u00e7in optimizasyon yapan ilk ajanslardan biri<\/strong> oldu.<\/p>\n\n\n\n<p>\u015eu anda a\u015fa\u011f\u0131daki platformlarda trafi\u011fi ve marka bahsini aktif olarak takip ediyorlar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google Gemini<\/li>\n\n\n\n<li>ChatGPT<\/li>\n\n\n\n<li>Perplexity.ai<\/li>\n\n\n\n<li>Bing Copilot<\/li>\n\n\n\n<li>DeepSeek<\/li>\n<\/ul>\n\n\n\n<p>\u0130\u00e7eri\u011fi do\u011fru bir \u015fekilde bi\u00e7imlendirip g\u00fcvenilir kaynaklar arac\u0131l\u0131\u011f\u0131yla da\u011f\u0131tan Marketing Link, m\u00fc\u015fterilerinin <strong>geleneksel olmayan ke\u015fif kanallar\u0131nda<\/strong> g\u00f6r\u00fcn\u00fcr olmas\u0131n\u0131 sa\u011fl\u0131yor. Bu, 2025&#8217;in geli\u015fen arama ortam\u0131nda \u00f6nemli bir avantajd\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">AI g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc kazan\u00e7lar\u0131:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>AI kaynaklar\u0131ndan gelen trafikte %254 art\u0131\u015f<\/li>\n\n\n\n<li>\u201cEn iyi PPC ajans\u0131\u201d ve \u201cAvrupa&#8217;n\u0131n SEO dan\u0131\u015fman\u0131\u201d gibi sorgularda tutarl\u0131 g\u00f6r\u00fcn\u00fcmler<\/li>\n\n\n\n<li>Yap\u0131land\u0131r\u0131lm\u0131\u015f i\u00e7erik ve geri ba\u011flant\u0131lara dayal\u0131 olarak AI taraf\u0131ndan atanan daha y\u00fcksek otorite<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cAI ke\u015ffi gelecektir. PRNEWS.IO, ilk hareket edenin avantaj\u0131n\u0131 elde etmemize yard\u0131mc\u0131 oldu.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Neden <a href=\"http:\/\/prnews.io\">PRNEWS.IO<\/a>?<\/h2>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"765\" height=\"1024\" src=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image8-765x1024.png\" alt=\"\" class=\"wp-image-3066 size-full\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2025\/11\/image8-765x1024.png 765w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image8-224x300.png 224w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image8-112x150.png 112w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image8-768x1027.png 768w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image8-480x642.png 480w, \/tr\/blog\/wp-content\/uploads\/2025\/11\/image8.png 888w\" sizes=\"(max-width: 765px) 100vw, 765px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p>\u201cEn \u00f6nemli avantajlar\u0131ndan biri, PRNEWS.IO&#8217;nun manuel tan\u0131t\u0131mdan farkl\u0131 olarak s\u00fcrekli yerle\u015ftirme izleme ihtiyac\u0131n\u0131 ortadan kald\u0131rmas\u0131d\u0131r. Do\u011frudan yerle\u015ftirmelerde s\u0131kl\u0131kla oldu\u011fu gibi, i\u00e7eri\u011fin nereye kayboldu\u011funu bulmaya \u00e7al\u0131\u015f\u0131rken stres ya\u015famaz veya zaman kaybetmezsiniz. PRNEWS.IO ile tek yapman\u0131z gereken destek ekibine h\u0131zl\u0131 bir mesaj g\u00f6ndermek. 2018&#8217;de platformu kullanmaya ba\u015flad\u0131\u011f\u0131m\u0131zdan bu yana 500&#8217;den fazla projede sadece \u00fc\u00e7 kez bu i\u015flemi yapmak zorunda kald\u0131k.<\/p>\n\n\n\n<p>R\u00f6portaj ve bas\u0131n b\u00fcltenlerinden tam \u00f6zellikli makalelere ve hatta i\u00e7erik yaz\u0131m\u0131na kadar her \u015feyi tek bir kontrol panelinde bulundurmak son derece kullan\u0131\u015fl\u0131 ve verimlidir.<\/p>\n<\/div><\/div>\n\n\n\n<p>On y\u0131ldan fazla bir s\u00fcredir pazarlama alan\u0131nda \u00e7al\u0131\u015f\u0131yorum ve bu s\u00fcre zarf\u0131nda yedi Avrupa PR hizmeti, d\u00f6rt ABD ve Kanada PR hizmeti, \u00f6zel eri\u015fim ekipleri ve do\u011frudan yay\u0131nc\u0131l\u0131k hizmetlerini denedim. Sonunda, kendi ajans\u0131m\u0131z ve m\u00fc\u015fterilerimiz i\u00e7in yaln\u0131zca PRNEWS.IO&#8217;yu se\u00e7tik. PRNEWS.IO, g\u00fcvendi\u011fimiz ve itimat etti\u011fimiz bir ortakt\u0131r.<\/p>\n\n\n\n<p>\u015eimdi, yapay zeka \u00e7a\u011f\u0131nda, yeni bir zorlukla kar\u015f\u0131 kar\u015f\u0131yay\u0131z: yapay zeka ara\u00e7lar\u0131nda ve s\u0131ralamalarda g\u00f6r\u00fcn\u00fcrl\u00fck. PRNEWS.IO sayesinde, g\u00fcvenilir geri ba\u011flant\u0131lar elde ettik, deneyler yapt\u0131k ve \u015fimdi marka g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc desteklemek i\u00e7in SEO hizmetimizi geni\u015fletiyoruz.<\/p>\n\n\n\n<p>\u00d6rne\u011fin, PRNEWS.IO arac\u0131l\u0131\u011f\u0131yla yay\u0131nlanan sadece 30 kaliteli makale, Google g\u00f6sterimlerinde %25 art\u0131\u015f ve i\u00e7eri\u011fi indeksleyen ve \u00f6neren AI tabanl\u0131 ara\u00e7lardan gelen trafi\u011fi %254 art\u0131rd\u0131.<\/p>\n\n\n\n<p>Pazarlama d\u00fcnyas\u0131 geli\u015fiyor; biz b\u00fcy\u00fcyoruz, PRNEWS.IO ilerlemeye devam ediyor ve artan taleple birlikte yeni kanallar a\u00e7\u0131l\u0131yor. Uzun s\u00fcredir g\u00fcvenilir bir orta\u011f\u0131m\u0131zla birlikte bunlar\u0131 ke\u015ffetmekten mutluluk duyuyoruz.&#8221; \u2014 <em>Mykola Lukashuk<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7: AI \u00f6ncelikli \u00e7a\u011fda ajanslar i\u00e7in bir plan<\/h2>\n\n\n\n<p>Marketing Link&#8217;in ba\u015far\u0131 \u00f6yk\u00fcs\u00fc, bir dijital ajans\u0131n <strong>\u015feffafl\u0131k, otomasyon ve AI haz\u0131rl\u0131\u011f\u0131<\/strong> temelinde <strong>performansa dayal\u0131 PR<\/strong>&#8216;yi benimsedi\u011finde neler yapabilece\u011fini g\u00f6steriyor.<\/p>\n\n\n\n<p>\u0130ster ajans lideri ister b\u00fcy\u00fcme pazarlamac\u0131s\u0131 olun, PRNEWS.IO size \u015fu olanaklar\u0131 sunar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>K\u00fcresel medyada marka g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131r\u0131n<\/li>\n\n\n\n<li>SEO uyumlu geri ba\u011flant\u0131larla alan otoritesi olu\u015fturun<\/li>\n\n\n\n<li>Rakiplerinizden \u00f6nce AI destekli arama platformlar\u0131ndan yararlan\u0131n<\/li>\n\n\n\n<li>Eski PR y\u00f6ntemlerini <strong>h\u0131zl\u0131, veri a\u00e7\u0131s\u0131ndan zengin ve \u00f6l\u00e7eklenebilir<\/strong> bir \u00e7\u00f6z\u00fcmle de\u011fi\u015ftirin.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u015eirket: Marketing Link CEO: Mykola Lukashuk Kurulu\u015f: 2014 Merkez: Uluslararas\u0131 Uzmanl\u0131k Alan\u0131: SEO, T\u0131klama Ba\u015f\u0131na \u00d6deme (PPC), \u00dccretli Sosyal Medya, Dijital Halkla \u0130li\u015fkiler Marketing Link, performans odakl\u0131 sonu\u00e7lara odaklanan tam hizmet dijital pazarlama ajans\u0131d\u0131r. Kurulu\u015fundan bu yana, ajans moda, hukuk, sa\u011fl\u0131k ve teknoloji gibi bir\u00e7ok sekt\u00f6rde \u00e7al\u0131\u015fm\u0131\u015f ve hassas SEO ve \u00fccretli pazarlama stratejileriyle \u00f6l\u00e7\u00fclebilir etkiler yaratm\u0131\u015ft\u0131r. Ancak dijital ekosistem geli\u015ftik\u00e7e ve otoriter \u00e7evrimi\u00e7i varl\u0131\u011f\u0131n gereklili\u011fi artt\u0131k\u00e7a, Marketing Link \u00f6nemli bir bile\u015feni modernize etmesi gerekti\u011fini fark etti: halkla ili\u015fkiler. Zorluk: H\u0131zla de\u011fi\u015fen dijital d\u00fcnyada modas\u0131 ge\u00e7mi\u015f PR taktikleri Dijital alanda rekabetin yo\u011funla\u015fmas\u0131yla birlikte, b\u00fcy\u00fcmekte olan bir ajans olan Marketing Link,<\/p>\n","protected":false},"author":2,"featured_media":3057,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[851],"tags":[],"class_list":["post-3056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases"],"aioseo_notices":[],"_links":{"self":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/3056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/comments?post=3056"}],"version-history":[{"count":1,"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/3056\/revisions"}],"predecessor-version":[{"id":3067,"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/3056\/revisions\/3067"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/media\/3057"}],"wp:attachment":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/media?parent=3056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/categories?post=3056"},{"taxonomy":"post_tag","embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/tags?post=3056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}