{"id":2883,"date":"2024-11-30T13:21:28","date_gmt":"2024-11-30T11:21:28","guid":{"rendered":"http:\/\/116.202.111.232\/tr\/blog\/?p=2883"},"modified":"2025-05-27T22:50:39","modified_gmt":"2025-05-27T20:50:39","slug":"smaily-success-story","status":"publish","type":"post","link":"\/tr\/blog\/smaily-success-story.html","title":{"rendered":"PRNEWS.IO ile Marka Bilinirli\u011fini Art\u0131rmak &#8211; Smaily Ba\u015far\u0131 Hikayesi"},"content":{"rendered":"\n<p>Erkki Markus taraf\u0131ndan 2005 y\u0131l\u0131nda kurulan <a href=\"https:\/\/smaily.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Smaily<\/a>, d\u00fcnya \u00e7ap\u0131nda 20.000&#8217;den fazla m\u00fc\u015fteri hesab\u0131n\u0131 y\u00f6neten ve y\u0131lda 2,5 milyar e-posta g\u00f6nderen tan\u0131nm\u0131\u015f bir e-posta pazarlama ve otomasyon platformudur. Basitlik ve verimlili\u011fe odaklanan Smaily, sekt\u00f6rde \u00f6nemli bir oyuncu haline gelmi\u015ftir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Zorluk: Yeni Pazarlara A\u00e7\u0131lmak<\/h2>\n\n\n\n<p>Smaily Estonya&#8217;da ba\u015far\u0131l\u0131 olsa da, e-posta pazarlama hizmetlerini yeni b\u00f6lgelere, \u00f6zellikle de Litvanya ve Letonya&#8217;ya geni\u015fletmek zorundayd\u0131. Ama\u00e7, bu pazarlarda marka bilinirli\u011fini art\u0131rmak ve yeni m\u00fc\u015fteriler \u00e7ekmekti.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c7\u00f6z\u00fcm: PRNEWS.IO&#8217;nun Stratejik PR Kampanyas\u0131<\/h2>\n\n\n\n<p>Smaily, marka geni\u015flemesine y\u00f6nelik etkili bir strateji geli\u015ftirmek i\u00e7in medya da\u011f\u0131t\u0131m\u0131nda lider bir platform olan PRNEWS.IO ile ortakl\u0131k kurdu. Strateji, Letonya ve Litvanya medya kurulu\u015flar\u0131nda ayl\u0131k makale yay\u0131nlar\u0131n\u0131 i\u00e7eren, pazarlama ve halkla ili\u015fkiler profesyonellerinin yan\u0131 s\u0131ra i\u015fletme sahiplerini de hedefleyen kapsaml\u0131 bir halkla ili\u015fkiler kampanyas\u0131n\u0131 i\u00e7eriyordu.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Sat\u0131\u015f d\u00f6ng\u00fcm\u00fcz alt\u0131 veya yedi aya kadar uzayabilir. \u0130ster sosyal medya kampanyalar\u0131 isterse PR kampanyalar\u0131 yoluyla olsun, \u00f6ncelikli odak noktam\u0131z acil sat\u0131\u015flardan ziyade marka bilinirli\u011fi olu\u015fturmak ve g\u00fc\u00e7l\u00fc bir oyuncu olarak konumumuzu belirlemektir. PRNEWS.IO ile yapt\u0131\u011f\u0131m\u0131z i\u015fbirli\u011finin \u00f6n\u00fcm\u00fczdeki \u00e7eyrekte sonu\u00e7lar\u0131m\u0131z\u0131 olumlu y\u00f6nde etkilemesi bekleniyor.<\/p>\n<cite>Erkki Markus, Smaily Kurucusu ve CEO&#8217;su<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7lar: Marka Tan\u0131n\u0131rl\u0131\u011f\u0131 ve M\u00fc\u015fteri Ediniminde Art\u0131\u015f<\/h2>\n\n\n\n<p>Halkla ili\u015fkiler kampanyas\u0131n\u0131n etkisi b\u00fcy\u00fck oldu. Smaily, Letonya ve Litvanya&#8217;da marka bilinirli\u011finde ve m\u00fc\u015fteri kazan\u0131m\u0131nda \u00f6nemli bir art\u0131\u015f ya\u015fad\u0131. Metrikler \u015funlar\u0131 i\u00e7erir:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ayl\u0131k makale g\u00f6r\u00fcnt\u00fclemelerinde art\u0131\u015f<\/li>\n\n\n\n<li>Her iki \u00fclkede de bir medya kurulu\u015fundan \u00fc\u00e7 ila d\u00f6rt medya kurulu\u015funa geni\u015fleme.<\/li>\n\n\n\n<li><a href=\"https:\/\/prnews.io\/tr\/sites\/country\/latvia,lithuania\/\" title=\"\">Letonya ve Litvanya<\/a> art\u0131k yeni m\u00fc\u015fteri hesaplar\u0131 a\u00e7\u0131s\u0131ndan ilk be\u015f \u00fclke aras\u0131nda yer al\u0131yor.<\/li>\n\n\n\n<li>Ekim ay\u0131ndan bu yana yeni hesaplarda ve web sitesi trafi\u011finde istikrarl\u0131 b\u00fcy\u00fcme.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/prnews.io\/sites\/\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/iu4InMMsofMBIG-yABEZycw4i6ZFRFa1WTq-TqsfERaQEt3gafwobMymWFLo6pIWgfSu9cStyFJpgO5MgZgIQrUDRjx8Dep7nK8Y81cUqOgWMdxfhqb6smh_jP82tykDBXNKa3UhbgkDZdeiyAn7DPs\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><a href=\"https:\/\/prnews.io\/tr\/sites\/\" title=\"\">PRNEWS.IO<\/a>, yolculu\u011fumuzda \u00f6zellikle geni\u015fleme a\u00e7\u0131s\u0131ndan de\u011ferli bir ortak oldu. Yerelle\u015ftirme hizmetleri sayesinde g\u00f6r\u00fcnt\u00fclenme ve yeni hesap say\u0131s\u0131nda \u00f6nemli bir art\u0131\u015f g\u00f6rd\u00fck. \u0130\u015fbirli\u011fimiz \u00f6n\u00fcm\u00fczdeki aylarda da b\u00fcy\u00fcmeye devam etmemiz i\u00e7in zemin haz\u0131rl\u0131yor.<\/p>\n<cite>Tanel Rand, Smaily Pazarlama Direkt\u00f6r\u00fc ve Orta\u011f\u0131<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/prnews.io\/sites\/\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/ROFV50FTi8gEr5uDkCeNpjHK4GPdV5E-cdqi1EtGwNxgNiG2lvtvN9WgqcMCOUPq6Ss_7gcsRrd7Nkoo4TufmEBo-iU488Yx2xNJEX8pxCY4X7hrcux7ScctccC-kMU6cnV90mFqjGsGtJEHZJ6mI3w\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Gelecek Planlar\u0131: PRNEWS.IO ile K\u00fcresel Eri\u015fim<\/h2>\n\n\n\n<p>Smaily&#8217;nin gelecek planlar\u0131 aras\u0131nda PRNEWS.IO&#8217;nun \u00f6nemli bir m\u00fcttefik olarak yer ald\u0131\u011f\u0131 k\u00fcresel geni\u015fleme yer al\u0131yor. \u015eu anda Finlandiya pazar\u0131na odaklan\u0131l\u0131yor, ard\u0131ndan daha geni\u015f Avrupa ve \u0130skandinav b\u00f6lgeleri geliyor. Smaily, yapay zeka odakl\u0131 ki\u015fiselle\u015ftirme ve e-ticaret platformu entegrasyonlar\u0131n\u0131 kullanarak d\u00fcnya \u00e7ap\u0131nda e-posta pazarlamas\u0131nda bask\u0131n bir g\u00fc\u00e7 olmay\u0131 hedefliyor.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/I667IbpJJYMBxuB9S0VseJUMyD8w_sCjaYTFljMKoniPLDWHv-fDl9TuPa9z3MkQSBfNpf2riL9ejR-G20w5-Q00fw0rIZ8Rv9YidkvL6vNS7YmGrAJtsUAYLPMKMH4IdnOGAYogaBKt_uEuY2RpD68\" alt=\"\"\/><\/figure>\n\n\n\n<p>Bu arada, Erkki Markus ve Tanel Rand taraf\u0131ndan PRNEWS.IO ile birlikte d\u00fczenlenen \u201cE-posta Pazarlamas\u0131 H\u00e2l\u00e2 Ge\u00e7erli mi?\u201d ba\u015fl\u0131kl\u0131 web seminerini de inceleyebilirsiniz. Web semineri, e-posta pazarlamas\u0131n\u0131n evrilen g\u00f6r\u00fcn\u00fcm\u00fcne ili\u015fkin de\u011ferli bilgiler sunmakta ve dijital \u00e7a\u011fda ge\u00e7erlili\u011fini s\u00fcrd\u00fcrmesine ili\u015fkin perspektifler sunmaktad\u0131r.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Is Email Marketing Still Relevant In 2023?\" width=\"1230\" height=\"692\" src=\"https:\/\/www.youtube.com\/embed\/RcN4WKulOrA?feature=oembed&#038;enablejsapi=1&#038;origin=http:\/\/116.202.111.232\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7: Sponsorlu \u0130\u00e7eri\u011fin Bir Sonraki Seviyesi<\/h2>\n\n\n\n<p>Marka bilinirli\u011fini art\u0131rmak i\u00e7in etkili bir platform arayan i\u015fletmeler i\u00e7in PRNEWS.IO \u00f6ne \u00e7\u0131k\u0131yor. Markalar\u0131 100.000&#8217;den fazla medya kurulu\u015funa ba\u011flayan k\u00fcresel bir a\u011fa sahip olan platform, i\u015fe alma s\u00fcre\u00e7lerinin karma\u015f\u0131kl\u0131\u011f\u0131 olmadan makale yerle\u015ftirmelerini basitle\u015ftiriyor. Smaily&#8217;nin ba\u015far\u0131 \u00f6yk\u00fcs\u00fc, PRNEWS.IO ile i\u015fbirli\u011fi i\u00e7inde y\u00fcr\u00fct\u00fclen stratejik PR kampanyalar\u0131n\u0131n etkinli\u011finin bir kan\u0131t\u0131d\u0131r.<\/p>\n\n\n\n<style>\n#PRN-content-platform {\n\tbackground-image: url(\"https:\/\/prnews.io\/blog\/wp-content\/uploads\/2022\/11\/way-to-success.svg\");\n\tbackground-position: right bottom;\n\tbackground-repeat: no-repeat;\n\tbackground-size: 40%;\n}\n#PRN-content-platform-top {\n\tbackground: #f9f9f9;\n\tmargin-top: 10px;\n\tmargin-bottom: 20px;\n\tpadding: 10px 10px 0px 10px;\n\tborder-color: #CCC;\n\tborder-style: solid;\n\tborder-width: 2px;\n}\n#PRN-content-platform-btn\n{\n    font-weight: 400;\n    text-shadow: none;\n    font-family: Lora;\n\n}\n    \n<\/style>\n\n<div style=\"\" id=\"PRN-content-platform-top\"> \n<div id=\"PRN-content-platform\"> <h2>\u0130\u00e7erik Pazarlama Platformu<\/h2>\n\n\t<ul style=\"max-width: 62%px;\">\n\t\t<li>100.000&#8217;den fazla medya yay\u0131n\u0131;<\/li>\n\t\t<li>\u00fcr\u00fcn\u00fcn\u00fcze geri ba\u011flant\u0131lar al\u0131n;<\/li>\n\t\t<li>i\u00e7erik da\u011f\u0131t\u0131m\u0131 ile \u00f6l\u00e7ek \u00e7al\u0131\u015fmas\u0131.<\/li>\n\t<\/ul>\n    <div class=\"is-layout-flex wp-block-buttons\">\n<div class=\"wp-block-button has-custom-font-size is-style-fill has-medium-font-size\" id=\"PRN-content-platform-btn\"><a href=\"https:\/\/prnews.io\/tr\/signup\/\" class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" style=\"border-radius:6px;background-color:#ef3b52;margin-left: 34px;margin-bottom:30px;font-size:14px;line-height: 120%;\" id=\"blog-cta-button\">Kaydolun<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Erkki Markus taraf\u0131ndan 2005 y\u0131l\u0131nda kurulan Smaily, d\u00fcnya \u00e7ap\u0131nda 20.000&#8217;den fazla m\u00fc\u015fteri hesab\u0131n\u0131 y\u00f6neten ve y\u0131lda 2,5 milyar e-posta g\u00f6nderen tan\u0131nm\u0131\u015f bir e-posta pazarlama ve otomasyon platformudur. Basitlik ve verimlili\u011fe odaklanan Smaily, sekt\u00f6rde \u00f6nemli bir oyuncu haline gelmi\u015ftir. Zorluk: Yeni Pazarlara A\u00e7\u0131lmak Smaily Estonya&#8217;da ba\u015far\u0131l\u0131 olsa da, e-posta pazarlama hizmetlerini yeni b\u00f6lgelere, \u00f6zellikle de Litvanya ve Letonya&#8217;ya geni\u015fletmek zorundayd\u0131. Ama\u00e7, bu pazarlarda marka bilinirli\u011fini art\u0131rmak ve yeni m\u00fc\u015fteriler \u00e7ekmekti. \u00c7\u00f6z\u00fcm: PRNEWS.IO&#8217;nun Stratejik PR Kampanyas\u0131 Smaily, marka geni\u015flemesine y\u00f6nelik etkili bir strateji geli\u015ftirmek i\u00e7in medya da\u011f\u0131t\u0131m\u0131nda lider bir platform olan PRNEWS.IO ile ortakl\u0131k kurdu. Strateji, Letonya ve Litvanya medya kurulu\u015flar\u0131nda ayl\u0131k<\/p>\n","protected":false},"author":2,"featured_media":2884,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[851],"tags":[],"class_list":["post-2883","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases"],"aioseo_notices":[],"_links":{"self":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/2883","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/comments?post=2883"}],"version-history":[{"count":2,"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/2883\/revisions"}],"predecessor-version":[{"id":3009,"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/2883\/revisions\/3009"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/media\/2884"}],"wp:attachment":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/media?parent=2883"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/categories?post=2883"},{"taxonomy":"post_tag","embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/tags?post=2883"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}