{"id":2819,"date":"2023-06-12T16:02:28","date_gmt":"2023-06-12T14:02:28","guid":{"rendered":"http:\/\/3.72.156.28\/tr\/blog\/?p=2819"},"modified":"2025-05-27T22:59:13","modified_gmt":"2025-05-27T20:59:13","slug":"medya-kuruluslari-prnews-io-araciligiyla-2022de-18-milyon-dolar-kazandi","status":"publish","type":"post","link":"\/tr\/blog\/medya-kuruluslari-prnews-io-araciligiyla-2022de-18-milyon-dolar-kazandi.html","title":{"rendered":"Medya Kurulu\u015flar\u0131 PRNEWS.IO Arac\u0131l\u0131\u011f\u0131yla 2022&#8217;de 1,8 Milyon Dolar Kazand\u0131"},"content":{"rendered":"\n<p>K\u00fcresel i\u00e7erik pazarlama platformu <a href=\"https:\/\/prnews.io\/tr\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"https:\/\/prnews.io\/tr\/\">PRNEWS.IO<\/a>, 2022 y\u0131l\u0131nda markayla ilgili i\u00e7erikler i\u00e7in medya kurulu\u015flar\u0131na 1,815 milyon dolar \u00f6deyerek, platformun lansman\u0131ndan bu yana toplam medya \u00fccretlerini 9,75 milyon dolara \u00e7\u0131kard\u0131. \u015eirketin yenilik\u00e7i teklifi, \u00e7o\u011funlukla s\u0131f\u0131r medya planlama ve ajans \u00fccretleri nedeniyle m\u00fc\u015fterilerin y\u0131lda on binlerce dolar tasarruf etmesine yard\u0131mc\u0131 oldu. Bu, medyay\u0131 Facebook ve Google gibi haber odas\u0131 gelirlerini tekelinde tutan teknoloji devlerinden ba\u011f\u0131ms\u0131z hale getirmenin yeni bir yolu olarak g\u00f6r\u00fclebilir.<\/p>\n\n\n\n<p>Giri\u015fim, izleyici \u00f6l\u00e7\u00fcmlerine ili\u015fkin b\u00fcy\u00fck verilerle \u00e7al\u0131\u015f\u0131yor ve haber sitesi yay\u0131nc\u0131lar\u0131 nakit tazminat al\u0131rken, markalar\u0131n sponsorlu i\u00e7eri\u011fi yerel bir formatta yay\u0131nlamas\u0131na olanak tan\u0131yor. 2022 y\u0131l\u0131nda, markalar\u0131n y\u00fcksek maliyetli PR ajanslar\u0131n\u0131n rol\u00fcn\u00fc yeniden d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fc benzersiz bir d\u00f6nem sayesinde, platform arac\u0131l\u0131\u011f\u0131yla elde edilen medya geliri bir \u00f6nceki y\u0131la k\u0131yasla %29 artt\u0131.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">K\u00fcresel fark\u0131ndal\u0131\u011f\u0131n art\u0131r\u0131lmas\u0131<\/h2>\n\n\n\n<p>PRNEWS.IO 105.000 haber sitesinden bilgi toplayarak bu medyan\u0131n kalitesi hakk\u0131nda fikir veren bir dizi \u00f6l\u00e7\u00fcm ve izleyici metri\u011fi sa\u011flamaktad\u0131r. 2022&#8217;nin ba\u015f\u0131ndan bu yana 2,2 milyon ziyaret\u00e7isi olan platformun ziyaret\u00e7ilerinin \u00e7o\u011funlu\u011fu ABD&#8217;den ve 96 farkl\u0131 \u00fclkeden kullan\u0131c\u0131lar da platformu ziyaret ediyor.<\/p>\n\n\n\n<p>PRNEWS.IO&#8217;nun kurucusu ve y\u00f6netim kurulu \u00fcyesi Alexander Storozhuk&#8217;a g\u00f6re, giri\u015fimin misyonu, markalar\u0131n medya yay\u0131nc\u0131lar\u0131yla birlikte yaratt\u0131\u011f\u0131 hikayeler arac\u0131l\u0131\u011f\u0131yla insanlar\u0131n d\u00fcnyay\u0131 anlamalar\u0131na yard\u0131mc\u0131 olarak k\u00fcresel fark\u0131ndal\u0131\u011f\u0131 art\u0131rmak. &#8220;Platform, biz gelirle ilgilenirken yay\u0131nc\u0131lar\u0131n en \u00e7ok sevdikleri \u015feye, yani harika i\u00e7erik \u00fcretmeye odaklanmalar\u0131n\u0131 sa\u011fl\u0131yor&#8221;.&nbsp;<\/p>\n\n\n\n<p>PRNEWS.IO&#8217;nun platformu sayesinde, yay\u0131nc\u0131lar i\u00e7eriklerinden para kazanabilir ve markalar hedef kitlelerine ula\u015fabilir, t\u00fcm bunlar\u0131 yaparken de okuyuculara de\u011ferli bilgiler ve haberler sunabilir. \u015eirketin i\u00e7erik pazarlamas\u0131na y\u00f6nelik yenilik\u00e7i yakla\u015f\u0131m\u0131, sekt\u00f6r\u00fcn yeniden \u015fekillenmesine ve hem yay\u0131nc\u0131lar hem de markalar i\u00e7in yeni f\u0131rsatlar yarat\u0131lmas\u0131na yard\u0131mc\u0131 oluyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">PRNEWS.IO Hakk\u0131nda<\/h2>\n\n\n\n<p>PRNEWS.IO, Estonya merkezli ve Ukraynal\u0131 bir giri\u015fimci taraf\u0131ndan kurulmu\u015f bir startup&#8217;t\u0131r. \u015eirket, k\u00fcresel fark\u0131ndal\u0131\u011f\u0131 art\u0131rma misyonuyla bir \u00fcr\u00fcn olarak hizmet (SaaP) modeliyle faaliyet g\u00f6stermektedir. PRNEWS.IO, haber yay\u0131nlar\u0131n\u0131n izleyicileri hakk\u0131nda b\u00fcy\u00fck veri kullanarak markalar\u0131n insanlarla \u00f6ng\u00f6r\u00fclebilir ve etkili bir ileti\u015fim kurmas\u0131n\u0131 sa\u011flar.<\/p>\n\n\n\n<p>Sponsorlu haber i\u00e7eri\u011fi pazar\u0131 arac\u0131l\u0131\u011f\u0131yla i\u015fletmeler, 146 \u00fclkeden 105.000 sayg\u0131n haber sitesinde yerel formatta makaleleri i\u00e7in do\u011frudan yer sat\u0131n alabilirler. PRNEWS.IO&#8217;yu geleneksel PR ajanslar\u0131ndan farkl\u0131 k\u0131lan \u015fey, i\u015fe al\u0131m s\u00fcreci ve uzun vadeli taahh\u00fct olmaks\u0131z\u0131n talep \u00fczerine hizmet vermesidir.PRNEWS.IO, Uluslararas\u0131 Ticaret Konseyi&#8217;nin &#8220;<a href=\"https:\/\/startupmafia.eu\/fast-growing-content-marketing-platform-named-an-international-finalist-in-the-goglobal-awards\" target=\"_blank\" rel=\"noopener nofollow\" title=\"https:\/\/startupmafia.eu\/fast-growing-content-marketing-platform-named-an-international-finalist-in-the-goglobal-awards\">Go Global Awards<\/a>&#8221; yar\u0131\u015fmas\u0131nda Pazarlama ve PR kategorisinde birinci se\u00e7ilmi\u015ftir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>K\u00fcresel i\u00e7erik pazarlama platformu PRNEWS.IO, 2022 y\u0131l\u0131nda markayla ilgili i\u00e7erikler i\u00e7in medya kurulu\u015flar\u0131na 1,815 milyon dolar \u00f6deyerek, platformun lansman\u0131ndan bu yana toplam medya \u00fccretlerini 9,75 milyon dolara \u00e7\u0131kard\u0131. \u015eirketin yenilik\u00e7i teklifi, \u00e7o\u011funlukla s\u0131f\u0131r medya planlama ve ajans \u00fccretleri nedeniyle m\u00fc\u015fterilerin y\u0131lda on binlerce dolar tasarruf etmesine yard\u0131mc\u0131 oldu. Bu, medyay\u0131 Facebook ve Google gibi haber odas\u0131 gelirlerini tekelinde tutan teknoloji devlerinden ba\u011f\u0131ms\u0131z hale getirmenin yeni bir yolu olarak g\u00f6r\u00fclebilir. Giri\u015fim, izleyici \u00f6l\u00e7\u00fcmlerine ili\u015fkin b\u00fcy\u00fck verilerle \u00e7al\u0131\u015f\u0131yor ve haber sitesi yay\u0131nc\u0131lar\u0131 nakit tazminat al\u0131rken, markalar\u0131n sponsorlu i\u00e7eri\u011fi yerel bir formatta yay\u0131nlamas\u0131na olanak tan\u0131yor. 2022 y\u0131l\u0131nda, markalar\u0131n y\u00fcksek maliyetli PR ajanslar\u0131n\u0131n rol\u00fcn\u00fc<\/p>\n","protected":false},"author":17,"featured_media":2821,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-2819","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips"],"aioseo_notices":[],"_links":{"self":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/2819","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/comments?post=2819"}],"version-history":[{"count":3,"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/2819\/revisions"}],"predecessor-version":[{"id":3018,"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/2819\/revisions\/3018"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/media\/2821"}],"wp:attachment":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/media?parent=2819"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/categories?post=2819"},{"taxonomy":"post_tag","embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/tags?post=2819"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}