{"id":2789,"date":"2023-04-06T17:13:46","date_gmt":"2023-04-06T15:13:46","guid":{"rendered":"http:\/\/3.72.156.28\/tr\/blog\/?p=2789"},"modified":"2025-05-27T23:02:06","modified_gmt":"2025-05-27T21:02:06","slug":"how-to-increase-the-turnover-of-an-ecommerce-project-in-the-first-year-by-200-a-case-study","status":"publish","type":"post","link":"\/tr\/blog\/how-to-increase-the-turnover-of-an-ecommerce-project-in-the-first-year-by-200-a-case-study.html","title":{"rendered":"Bir e-Ticaret Projesinin \u0130lk Y\u0131ldaki Cirosu Nas\u0131l %200 Art\u0131r\u0131l\u0131r &#8211; Bir Vaka \u00c7al\u0131\u015fmas\u0131"},"content":{"rendered":"\n<p>PRNEWS.IO sadece b\u00fcy\u00fck \u015firketlerle i\u015fbirli\u011fi yapm\u0131yor, m\u00fc\u015fterileri aras\u0131nda k\u00fc\u00e7\u00fck st\u00fcdyolar, ajanslar ve serbest \u00e7al\u0131\u015fanlar da var. Bug\u00fcnk\u00fc vaka, m\u00fc\u015fterimiz Gleb Kulyk&#8217;in PRNEWS.IO&#8217;nun yard\u0131m\u0131yla e-ticaret projelerini nas\u0131l ba\u015far\u0131l\u0131 bir \u015fekilde tan\u0131tt\u0131\u011f\u0131na dair bir hikaye.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">M\u00fc\u015fteri hakk\u0131nda<\/h2>\n\n\n\n<p>Gleb Kulyk, m\u00fc\u015fterilerinin projelerinin SEO tan\u0131t\u0131m\u0131yla da ilgilenen uluslararas\u0131 bir full-stack WordPress geli\u015ftiricisidir. Dahas\u0131, son iki y\u0131lda, proje geli\u015ftirme i\u00e7in m\u00fc\u015fterileri neredeyse tamamen reddetti ve SEO ve dijital pazarlama alan\u0131nda aktif olarak \u00e7al\u0131\u015f\u0131yor.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/freelancehunt.com\/freelancer\/cms-master.html\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Freelancehunt.com<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/cms.pl.ua\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Website<\/a><\/li>\n<\/ul>\n\n\n\n<p>Hleb&#8217;in ana m\u00fc\u015fterileri e-ticaret projeleridir, ancak ayn\u0131 zamanda hizmet \u015firketlerini ve hatta markalar\u0131 da te\u015fvik etmektedir.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Ben \u015fahsen \u00e7evrimi\u00e7i ma\u011fazalar\u0131 g\u00fc\u00e7lendirmekle ilgileniyorum. Kendi e-ticaret projem var ve biraz deneyim ve s\u00fcre\u00e7 bana \u00e7ok keyif veriyor. Bu nedenle ilk olarak solvent piyasas\u0131nda, rekabetin y\u00fcksek oldu\u011fu ni\u015flerde online ma\u011fazalarla \u00e7al\u0131\u015f\u0131yorum.&#8221;<\/p>\n<cite>Gleb Kulyk<\/cite><\/blockquote>\n\n\n\n<p>Gleb a\u011f\u0131rl\u0131kl\u0131 olarak ABD, Polonya, Almanya ve \u0130spanya&#8217;dan m\u00fc\u015fterilerle \u00e7al\u0131\u015fmaktad\u0131r. Ayr\u0131ca birka\u00e7 Ukrayna projesi de bulunmaktad\u0131r.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;M\u00fc\u015fteriyi kay\u0131ts\u0131z b\u0131rakmayan olduk\u00e7a benzersiz bir yakla\u015f\u0131m\u0131m var ve birka\u00e7 y\u0131ld\u0131r m\u00fc\u015fteri aram\u0131yorum &#8211; kulaktan kula\u011fa benim i\u00e7in \u00e7al\u0131\u015f\u0131yor. Ekibi geni\u015fletmek gibi bir plan\u0131m yok, tek ba\u015f\u0131ma \u00e7al\u0131\u015fmaya devam etmeyi planl\u0131yorum.&#8221;<\/p>\n<cite>Gleb Kulyk<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Sorun: Uluslararas\u0131 pazarda ba\u011flant\u0131 kurma. Marka hikayeleri nas\u0131l etkili bir \u015fekilde yay\u0131l\u0131r?<\/h2>\n\n\n\n<p>Gleb Kulyk, link olu\u015fturman\u0131n sitelerin Google&#8217;daki s\u0131ralamas\u0131nda ana ve belirleyici fakt\u00f6r oldu\u011fu g\u00f6r\u00fc\u015f\u00fcn\u00fc payla\u015f\u0131yor. Hleb, uluslararas\u0131 pazara girerken, proje hakk\u0131nda y\u00fcksek kaliteli i\u00e7erik da\u011f\u0131tmaya yard\u0131mc\u0131 olacak hizmetlerin eksikli\u011fi sorunuyla kar\u015f\u0131la\u015ft\u0131. Hatta bir s\u00fcre SEO uygulamalar\u0131na ara vermek zorunda kald\u0131.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Benim bak\u0131\u015f a\u00e7\u0131ma g\u00f6re SEO, link in\u015fas\u0131 olmadan \u00e7al\u0131\u015fmaz ve \u015fu anda sitelerin Google&#8217;daki s\u0131ralamas\u0131nda ana ve belirleyici fakt\u00f6r oldu\u011funa inan\u0131yorum. Daha \u00f6nce Ukrayna projeleri i\u00e7in gogetlinks ve miralinks yard\u0131m\u0131yla link in\u015fas\u0131 yapt\u0131m, ancak uluslararas\u0131 pazara girdi\u011fimde benzerlerini bulamad\u0131m ve outreach y\u00f6ntemini kullanarak \u00e7al\u0131\u015fmak zorunda kald\u0131m. Y\u00f6ntemin maliyeti beni hayal k\u0131r\u0131kl\u0131\u011f\u0131na u\u011fratt\u0131 ve tesad\u00fcfen PRNEWS.IO&#8217;yu bulana ve hemen Polonya&#8217;da bir proje alana kadar SEO uygulamas\u0131n\u0131 birka\u00e7 y\u0131l ask\u0131ya ald\u0131m.&#8221;<\/p>\n<cite>Gleb Kulyk<\/cite><\/blockquote>\n\n\n\n<p>Link olu\u015fturma, e-ticaret projelerinin tan\u0131t\u0131m\u0131nda \u00f6nemli bir rol oynayan SEO stratejisinin temel unsurlar\u0131ndan biridir. Bu s\u00fcre\u00e7, siteye di\u011fer kaynaklardan harici ba\u011flant\u0131lar toplamaktan olu\u015fur ve bu da arama motorlar\u0131n\u0131n g\u00f6z\u00fcnde otoritesini art\u0131r\u0131r.<\/p>\n\n\n\n<p>Modern \u0130nternet pazarlamas\u0131nda, ba\u011flant\u0131 kurma, \u00f6zellikle e-ticaret projeleri i\u00e7in i\u015fletmeler i\u00e7in ba\u015far\u0131n\u0131n gerekli bir bile\u015fenidir. Siteye verilen d\u0131\u015f ba\u011flant\u0131lar\u0131n say\u0131s\u0131 ve kalitesi, sitenin arama sonu\u00e7lar\u0131ndaki yerle\u015fimini etkileyen \u00f6nemli bir fakt\u00f6rd\u00fcr. Bir site ne kadar \u00e7ok y\u00fcksek kaliteli ba\u011flant\u0131ya sahipse, sayfalar\u0131n\u0131n bir arama motorunun ilk sayfas\u0131nda g\u00f6r\u00fcnme olas\u0131l\u0131\u011f\u0131 o kadar y\u00fcksektir.<\/p>\n\n\n\n<p>Ayr\u0131ca, ba\u011flant\u0131 olu\u015fturma siteye gelen trafi\u011fi art\u0131rmaya ve d\u00f6n\u00fc\u015f\u00fcm\u00fc art\u0131rmaya yard\u0131mc\u0131 olur. Bunun nedeni, harici ba\u011flant\u0131lar\u0131n siteye daha fazla trafik \u00e7ekmesinin yan\u0131 s\u0131ra m\u00fc\u015fterilerin markaya olan itibar\u0131n\u0131 ve g\u00fcvenini art\u0131rmas\u0131d\u0131r.<\/p>\n\n\n\n<p>Dolay\u0131s\u0131yla, ba\u011flant\u0131 olu\u015fturma, sitenin otoritesini ve itibar\u0131n\u0131 art\u0131ran, trafi\u011fi art\u0131ran ve d\u00f6n\u00fc\u015f\u00fcm\u00fc iyile\u015ftiren e-ticaret projeleri i\u00e7in SEO stratejisinin \u00f6nemli bir bile\u015fenidir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c7\u00f6z\u00fcm: Uluslararas\u0131 pazarlarda i\u00e7erik da\u011f\u0131t\u0131m\u0131 i\u00e7in PRNEWS.IO<\/h2>\n\n\n\n<p>\u00c7ok say\u0131da ba\u011flant\u0131n\u0131z\u0131n oldu\u011fu yerel pazarda \u00e7al\u0131\u015fmak bir \u015feydir. Ancak projeyi uluslararas\u0131 pazarda tan\u0131tmak ilk bak\u0131\u015fta g\u00f6r\u00fcnd\u00fc\u011f\u00fcnden daha zor olabilir. Uluslararas\u0131 pazarda \u00e7al\u0131\u015fmak i\u00e7in do\u011fru stratejiye sahip olmak, k\u00fclt\u00fcrel farkl\u0131l\u0131klara uyum sa\u011flayabilmek ve yerel \u00f6zellikleri anlamak \u00f6nemlidir. Buna ek olarak, dil ve yerel yasal \u00e7er\u00e7eve bilgisi, ba\u015far\u0131l\u0131 i\u015f operasyonlar\u0131n\u0131n uygulanmas\u0131nda belirleyici bir fakt\u00f6r olabilir.<\/p>\n\n\n\n<p>Bu nedenle uluslararas\u0131 pazarda ba\u011flant\u0131 kurma ve eri\u015fim sa\u011flama g\u00f6revleri olduk\u00e7a zor olabilir.<\/p>\n\n\n\n<p>Gleb Kulyk neredeyse tesad\u00fcfen PRNEWS.IO adl\u0131 i\u00e7erik pazarlama hizmetinden haberdar oldu, i\u015fbirli\u011fine ba\u015flad\u0131 ve hemen ard\u0131ndan denemek \u00fczere Polonya&#8217;dan bir proje ald\u0131.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;PRNEWS.IO iyi bir filtreye ve kullan\u0131c\u0131 dostu bir aray\u00fcze sahip, kaliteli ba\u011f\u0131\u015f\u00e7\u0131lardan olu\u015fan harika bir veritaban\u0131. Ba\u011f\u0131\u015f\u00e7\u0131 sitelerinin sahiplerinin do\u011frudan \u00e7ok daha y\u00fcksek bir fiyata yerle\u015ftirme satt\u0131klar\u0131na dikkat \u00e7ektim. Sonu\u00e7 olarak, PRNEWS.IO ile Serpstat ile ba\u011flant\u0131l\u0131 olarak \u00e7al\u0131\u015f\u0131yorum (ba\u011f\u0131\u015f\u00e7\u0131y\u0131 de\u011ferlendirmek i\u00e7in alan ad\u0131 s\u0131ralamas\u0131n\u0131 kullan\u0131yorum).&#8221;<\/p>\n<cite>Gleb Kulyk<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7: ilk y\u0131lda %200 ve her alt\u0131 ayda bir %40 ciro art\u0131\u015f\u0131<\/h2>\n\n\n\n<p>Hleb&#8217;in bug\u00fcne kadar \u00fczerinde \u00e7al\u0131\u015ft\u0131\u011f\u0131 birka\u00e7 proje var. Ancak size, serbest \u00e7al\u0131\u015fan\u0131n PRNEWS.IO ile i\u015fbirli\u011fine ba\u015flad\u0131ktan hemen sonra \u00fcstlendi\u011fi Polonya&#8217;daki ilk projeden bahsedece\u011fiz.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Polonya&#8217;da SEO i\u00e7in \u00fcstlendi\u011fim ilk proje TortynaBema, kesin sat\u0131\u015flar\u0131 ve trafik miktar\u0131n\u0131 a\u00e7\u0131klayamam, ancak baz\u0131 tan\u0131t\u0131m sonu\u00e7lar\u0131 verece\u011fim. Bu projenin ana SEO hedeflerine zaten ula\u015f\u0131ld\u0131 ve \u015fimdi sitenin konumlar\u0131n\u0131 koruma modunday\u0131z. \u0130lk y\u0131l, ma\u011fazan\u0131n cirosu her alt\u0131 ayda bir %200 artt\u0131, daha sonra h\u0131z azald\u0131 ve \u015fimdi her alt\u0131 ayda bir +%40. Marka talebi nedeniyle siteyi ayda 250 ki\u015fi ziyaret ediyor.&#8221;<\/p>\n<cite>Gleb Kulyk<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/3.72.156.28\/tr\/blog\/wp-content\/uploads\/2023\/04\/2-1024x576.png\" alt=\"\" class=\"wp-image-2791\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2023\/04\/2-1024x576.png 1024w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/2-261x147.png 261w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/2-150x84.png 150w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/2-768x432.png 768w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/2-480x270.png 480w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/2.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>PRNEWS.IO, projeleri i\u00e7in backlink kalitesini art\u0131rmak isteyen SEO serbest \u00e7al\u0131\u015fanlar\u0131 i\u00e7in etkili bir ara\u00e7t\u0131r. PRNEWS.IO ile i\u015fbirli\u011fi, serbest \u00e7al\u0131\u015fanlar\u0131n m\u00fc\u015fterileri ve markalar\u0131 hakk\u0131nda kaliteli i\u00e7eri\u011fi tan\u0131tarak projelerine geni\u015f bir kitle \u00e7ekmelerine olanak tan\u0131r. Markalar ve gazeteciler aras\u0131nda ba\u011flant\u0131 kurman\u0131n bu y\u00f6ntemi, projeye olan g\u00fcven d\u00fczeyini art\u0131rman\u0131za ve hedef kitleyi \u00e7ekmenize olanak tan\u0131r.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/prnews.io\/tr\/sites\/\"><img decoding=\"async\" width=\"1024\" height=\"264\" src=\"https:\/\/3.72.156.28\/tr\/blog\/wp-content\/uploads\/2023\/04\/3-1024x264.png\" alt=\"Ba\u015far\u0131s\u0131n\u0131 tekrarlamaya haz\u0131r\" class=\"wp-image-2792\" srcset=\"\/tr\/blog\/wp-content\/uploads\/2023\/04\/3-1024x264.png 1024w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/3-300x77.png 300w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/3-150x39.png 150w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/3-768x198.png 768w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/3-1536x396.png 1536w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/3-480x124.png 480w, \/tr\/blog\/wp-content\/uploads\/2023\/04\/3.png 1940w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>PRNEWS.IO, serbest \u00e7al\u0131\u015fanlar\u0131n en etkili PR kanallar\u0131n\u0131 bulmalar\u0131na ve bunlara benzersiz i\u00e7erik yerle\u015ftirmelerine yard\u0131mc\u0131 olur, bu da projenin tan\u0131t\u0131m\u0131n\u0131 yapma ve yeni m\u00fc\u015fteriler \u00e7ekme \u015fans\u0131n\u0131 art\u0131r\u0131r. Buna ek olarak, PRNEWS.IO siteye s\u00fcrekli bir geri ba\u011flant\u0131 ak\u0131\u015f\u0131 sa\u011flar, bu da arama motoru s\u0131ralamalar\u0131nda istikrarl\u0131 bir b\u00fcy\u00fcme sa\u011flar. Genel olarak, PRNEWS.IO ile i\u015fbirli\u011fi, SEO serbest \u00e7al\u0131\u015fanlar\u0131n\u0131n yeni m\u00fc\u015fteriler \u00e7ekmesi ve projeleri i\u00e7in geri ba\u011flant\u0131lar\u0131n kalitesini art\u0131rmas\u0131 i\u00e7in harika bir f\u0131rsatt\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PRNEWS.IO sadece b\u00fcy\u00fck \u015firketlerle i\u015fbirli\u011fi yapm\u0131yor, m\u00fc\u015fterileri aras\u0131nda k\u00fc\u00e7\u00fck st\u00fcdyolar, ajanslar ve serbest \u00e7al\u0131\u015fanlar da var. Bug\u00fcnk\u00fc vaka, m\u00fc\u015fterimiz Gleb Kulyk&#8217;in PRNEWS.IO&#8217;nun yard\u0131m\u0131yla e-ticaret projelerini nas\u0131l ba\u015far\u0131l\u0131 bir \u015fekilde tan\u0131tt\u0131\u011f\u0131na dair bir hikaye. M\u00fc\u015fteri hakk\u0131nda Gleb Kulyk, m\u00fc\u015fterilerinin projelerinin SEO tan\u0131t\u0131m\u0131yla da ilgilenen uluslararas\u0131 bir full-stack WordPress geli\u015ftiricisidir. Dahas\u0131, son iki y\u0131lda, proje geli\u015ftirme i\u00e7in m\u00fc\u015fterileri neredeyse tamamen reddetti ve SEO ve dijital pazarlama alan\u0131nda aktif olarak \u00e7al\u0131\u015f\u0131yor. Hleb&#8217;in ana m\u00fc\u015fterileri e-ticaret projeleridir, ancak ayn\u0131 zamanda hizmet \u015firketlerini ve hatta markalar\u0131 da te\u015fvik etmektedir. &#8220;Ben \u015fahsen \u00e7evrimi\u00e7i ma\u011fazalar\u0131 g\u00fc\u00e7lendirmekle ilgileniyorum. Kendi e-ticaret projem var ve biraz deneyim ve s\u00fcre\u00e7 bana<\/p>\n","protected":false},"author":2,"featured_media":2794,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[851],"tags":[],"class_list":["post-2789","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases"],"aioseo_notices":[],"_links":{"self":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/2789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/comments?post=2789"}],"version-history":[{"count":2,"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/2789\/revisions"}],"predecessor-version":[{"id":3023,"href":"\/tr\/blog\/wp-json\/wp\/v2\/posts\/2789\/revisions\/3023"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/media\/2794"}],"wp:attachment":[{"href":"\/tr\/blog\/wp-json\/wp\/v2\/media?parent=2789"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/categories?post=2789"},{"taxonomy":"post_tag","embeddable":true,"href":"\/tr\/blog\/wp-json\/wp\/v2\/tags?post=2789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}