{"id":11929,"date":"2026-01-18T20:10:03","date_gmt":"2026-01-18T18:10:03","guid":{"rendered":"http:\/\/116.202.111.232\/sk\/blog\/?p=11929"},"modified":"2026-01-18T20:28:41","modified_gmt":"2026-01-18T18:28:41","slug":"kricon-group-case-study","status":"publish","type":"post","link":"\/sk\/blog\/kricon-group-case-study.html","title":{"rendered":"Pr\u00edpadov\u00e1 \u0161t\u00fadia SEO: Kricon Group \u2013 propag\u00e1cia FlexiTank v celej Eur\u00f3pe"},"content":{"rendered":"\n

Klient:<\/strong> Kricon Group<\/a><\/p>\n\n\n\n

Produkt:<\/strong> FlexiTank \u2014 kontajnery na prepravu tekut\u00e9ho chemick\u00e9ho n\u00e1kladu (ropa, palivo, chemik\u00e1lie at\u010f.)<\/p>\n\n\n\n

Rozpo\u010det:<\/strong> 4 000 USD<\/p>\n\n\n\n

Rozsah pr\u00e1ce:<\/strong> 30 \u010dl\u00e1nkov s sp\u00e4tn\u00fdmi odkazmi (3 s\u00e9rie po 10 \u010dl\u00e1nkoch) po\u010das 3 mesiacov<\/p>\n\n\n\n

Cie\u013e:<\/strong> Dosiahnu\u0165 najvy\u0161\u0161ie poz\u00edcie v Google pre k\u013e\u00fa\u010dov\u00e9 slovo \u201eFlexiTank\u201c a s\u00favisiace vyh\u013ead\u00e1vacie term\u00edny v eur\u00f3pskych krajin\u00e1ch<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Pozadie<\/h2>\n\n\n\n

Spolo\u010dnos\u0165 Kricon Group n\u00e1s oslovila s po\u017eiadavkou vytvori\u0165 \u00faplne nov\u00fd web. Cie\u013e bol jasn\u00fd: dosiahnu\u0165 dobr\u00e9 umiestnenie vo vyh\u013ead\u00e1va\u010di Google v viacer\u00fdch eur\u00f3pskych krajin\u00e1ch (Nemecko, Po\u013esko, Franc\u00fazsko, Est\u00f3nsko a \u010fal\u0161ie) pre ve\u013emi \u0161pecifick\u00e9 k\u013e\u00fa\u010dov\u00e9 slovo z dan\u00e9ho odvetvia.<\/p>\n\n\n\n

Medzi v\u00fdzvy patrili:<\/p>\n\n\n\n

    \n
  • Zcela nov\u00fd web bez existuj\u00facej autority v oblasti SEO.<\/li>\n\n\n\n
  • Viac cie\u013eov\u00fdch jazykov v celej Eur\u00f3pe.<\/li>\n\n\n\n
  • Niche trh s obmedzenou konkurenciou.<\/li>\n\n\n\n
  • K\u013e\u00fa\u010dov\u00e9 slovo FlexiTank<\/strong> je jednotn\u00e9 vo v\u00e4\u010d\u0161ine eur\u00f3pskych jazykov, \u010do umo\u017e\u0148uje jednotn\u00fd pr\u00edstup k SEO.<\/li>\n<\/ul>\n\n\n\n
    \"\"<\/figure>\n\n\n\n

    N\u00e1\u0161 pr\u00edstup<\/h2>\n\n\n\n

    Anchor strat\u00e9gia:<\/strong><\/p>\n\n\n\n

    Kampa\u0148 sa zameriavala na prim\u00e1rny anchor FlexiTank<\/strong>, \u010do umo\u017enilo konzistentn\u00e9 zacielenie vo v\u0161etk\u00fdch krajin\u00e1ch.<\/p>\n\n\n\n

    Geografick\u00e1 diverzifik\u00e1cia:<\/strong><\/p>\n\n\n\n

    Backlinky boli umiestnen\u00e9 na str\u00e1nkach vo Ve\u013ekej Brit\u00e1nii, USA, Kanade, ako aj na eur\u00f3pskych platform\u00e1ch v angli\u010dtine a nem\u010dine.<\/p>\n\n\n\n

    Tvorba obsahu:<\/strong><\/p>\n\n\n\n

      \n
    • Kombin\u00e1cia prep\u00edsan\u00fdch \u010dl\u00e1nkov a origin\u00e1lneho obsahu v angli\u010dtine a nem\u010dine.<\/li>\n\n\n\n
    • Niektor\u00e9 odkazy boli zameran\u00e9 na miestne jazyky, zatia\u013e \u010do in\u00e9 na medzin\u00e1rodn\u00fa angli\u010dtinu.<\/li>\n<\/ul>\n\n\n\n

      Tempo publikovania:<\/strong> tri vlny po 10 \u010dl\u00e1nkoch mesa\u010dne zabezpe\u010dili stabiln\u00fd rast a diverzitu odkazov.<\/p>\n\n\n\n

      V\u00fdsledky<\/h2>\n\n\n\n

      Poradie:<\/strong><\/p>\n\n\n\n

        \n
      • Po druhej v\u00e1rke (9 \u010dl\u00e1nkov) dosiahla skupina Kricon 1. miesto v Nemecku, Rak\u00fasku, Po\u013esku, Rumunsku, Holandsku a Belgicku<\/strong> pre k\u013e\u00fa\u010dov\u00e9 slovo FlexiTank.<\/li>\n\n\n\n
      • Ahrefs DR sa zlep\u0161il z 5 \u2192 11.<\/li>\n\n\n\n
      • V s\u00fa\u010dasnosti sa vo vyh\u013ead\u00e1van\u00ed v Eur\u00f3pe, USA a Kanade objavuje 97 kotiev.<\/li>\n\n\n\n
      • 21 kotiev u\u017e generuje n\u00e1v\u0161tevnos\u0165.<\/li>\n<\/ul>\n\n\n\n

        Pr\u00edklady poz\u00edci\u00ed:<\/strong><\/p>\n\n\n\n

          \n
        • Nemecko: flexitanks \u2014 2. miesto<\/li>\n\n\n\n
        • USA: flexitank \u2014 4. miesto<\/li>\n\n\n\n
        • Kanada: flexitank \u2014 6. miesto<\/li>\n\n\n\n
        • Holandsko: flexitank container \u2014 8. miesto<\/li>\n<\/ul>\n\n\n\n

          Organick\u00e1 n\u00e1v\u0161tevnos\u0165:<\/strong><\/p>\n\n\n\n

            \n
          • Pred kampa\u0148ou: 2\u201311 pou\u017e\u00edvate\u013eov\/mesiac<\/li>\n\n\n\n
          • Po prvej vlne: 21 pou\u017e\u00edvate\u013eov\/mesiac<\/li>\n\n\n\n
          • Po druhej vlne: 84 pou\u017e\u00edvate\u013eov\/mesiac<\/li>\n<\/ul>\n\n\n\n

            Roz\u0161\u00edrenie k\u013e\u00fa\u010dov\u00fdch slov:<\/strong><\/p>\n\n\n\n

              \n
            • USA flexitanque \u2014 #7 (nov\u00e1 kotva)<\/li>\n\n\n\n
            • PL flexitank \u2014 #1 (+26 poz\u00edci\u00ed, vysok\u00fd objem vyh\u013ead\u00e1vania: 200\/mesiac)<\/li>\n\n\n\n
            • Holandsko flexitank container \u2014 #8 (+4 poz\u00edcie)<\/li>\n\n\n\n
            • Nov\u00e1 vidite\u013enos\u0165 sa objavila aj v \u0160panielsku, Franc\u00fazsku a Kanade<\/li>\n<\/ul>\n\n\n\n

              K\u013e\u00fa\u010dov\u00e9 body<\/h2>\n\n\n\n

              T\u00e1to kampa\u0148 bola \u00faspe\u0161n\u00e1 v\u010faka:<\/p>\n\n\n\n

                \n
              • \u00dazkej \u0161pecializ\u00e1cii s zvl\u00e1dnute\u013enou konkurenciou.<\/li>\n\n\n\n
              • Jednotn\u00e9mu k\u013e\u00fa\u010dov\u00e9mu slovu, ktor\u00e9 funguje vo viacer\u00fdch eur\u00f3pskych jazykoch.<\/li>\n\n\n\n
              • Strategick\u00e9mu umiestneniu odkazov kombinuj\u00facemu lok\u00e1lne a medzin\u00e1rodn\u00e9 platformy.<\/li>\n\n\n\n
              • Stabiln\u00fdm vlny publikovania, ktor\u00e9 umo\u017enili spolo\u010dnosti Google rozpozna\u0165 autoritu a relevantnos\u0165.<\/li>\n<\/ul>\n\n\n\n

                Dokonca aj v pr\u00edpade \u00faplne nov\u00fdch webov\u00fdch str\u00e1nok m\u00f4\u017ee cielen\u00e9 budovanie odkazov s jasnou strat\u00e9giou prinies\u0165 p\u00f4sobiv\u00e9 umiestnenie v rebr\u00ed\u010dku a hmatate\u013en\u00fd n\u00e1rast n\u00e1v\u0161tevnosti na medzin\u00e1rodnom trhu.<\/p>\n","protected":false},"excerpt":{"rendered":"

                Klient: Kricon Group Produkt: FlexiTank \u2014 kontajnery na prepravu tekut\u00e9ho chemick\u00e9ho n\u00e1kladu (ropa, palivo, chemik\u00e1lie at\u010f.) Rozpo\u010det: 4 000 USD Rozsah pr\u00e1ce: 30 \u010dl\u00e1nkov s sp\u00e4tn\u00fdmi odkazmi (3 s\u00e9rie po 10 \u010dl\u00e1nkoch) po\u010das 3 mesiacov Cie\u013e: Dosiahnu\u0165 najvy\u0161\u0161ie poz\u00edcie v Google pre k\u013e\u00fa\u010dov\u00e9 slovo \u201eFlexiTank\u201c a s\u00favisiace vyh\u013ead\u00e1vacie term\u00edny v eur\u00f3pskych krajin\u00e1ch Pozadie Spolo\u010dnos\u0165 Kricon Group n\u00e1s oslovila s po\u017eiadavkou vytvori\u0165 \u00faplne nov\u00fd web. Cie\u013e bol jasn\u00fd: dosiahnu\u0165 dobr\u00e9 umiestnenie vo vyh\u013ead\u00e1va\u010di Google v viacer\u00fdch eur\u00f3pskych krajin\u00e1ch (Nemecko, Po\u013esko, Franc\u00fazsko, Est\u00f3nsko a \u010fal\u0161ie) pre ve\u013emi \u0161pecifick\u00e9 k\u013e\u00fa\u010dov\u00e9 slovo z dan\u00e9ho odvetvia. Medzi v\u00fdzvy patrili: N\u00e1\u0161 pr\u00edstup Anchor strat\u00e9gia: Kampa\u0148 sa<\/p>\n","protected":false},"author":2,"featured_media":11932,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[977],"tags":[],"class_list":["post-11929","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases"],"aioseo_notices":[],"_links":{"self":[{"href":"\/sk\/blog\/wp-json\/wp\/v2\/posts\/11929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/sk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/sk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/sk\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"\/sk\/blog\/wp-json\/wp\/v2\/comments?post=11929"}],"version-history":[{"count":2,"href":"\/sk\/blog\/wp-json\/wp\/v2\/posts\/11929\/revisions"}],"predecessor-version":[{"id":11952,"href":"\/sk\/blog\/wp-json\/wp\/v2\/posts\/11929\/revisions\/11952"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/sk\/blog\/wp-json\/wp\/v2\/media\/11932"}],"wp:attachment":[{"href":"\/sk\/blog\/wp-json\/wp\/v2\/media?parent=11929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/sk\/blog\/wp-json\/wp\/v2\/categories?post=11929"},{"taxonomy":"post_tag","embeddable":true,"href":"\/sk\/blog\/wp-json\/wp\/v2\/tags?post=11929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}