{"id":12070,"date":"2025-01-07T14:09:35","date_gmt":"2025-01-07T12:09:35","guid":{"rendered":"http:\/\/116.202.111.232\/se\/blog\/?p=12070"},"modified":"2025-01-07T14:09:37","modified_gmt":"2025-01-07T12:09:37","slug":"infatica-case-study","status":"publish","type":"post","link":"\/se\/blog\/infatica-case-study.html","title":{"rendered":"Hur Infatica fick placeringar i de st\u00f6rsta medierna (inklusive Bloomberg och Yahoo!) med en total trafik p\u00e5 510 miljoner per m\u00e5nad"},"content":{"rendered":"\n<p>Igor Pakhomov, marknadsdirekt\u00f6r p\u00e5 <a href=\"https:\/\/infatica.io\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Infatica<\/a> \u2014 en proxyleverant\u00f6r f\u00f6r bost\u00e4der, f\u00f6rklarar hur man kan anv\u00e4nda fler kanaler f\u00f6r att generera leads och samla in pengar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Utmaning: F\u00e5 mediet\u00e4ckning av f\u00f6retagets kapitalanskaffning<\/h2>\n\n\n\n<p><a href=\"https:\/\/infatica.io\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Infatica<\/a> \u00e4r en ledande leverant\u00f6r av fullmaktstj\u00e4nster f\u00f6r privatpersoner. Teamet st\u00e4lldes inf\u00f6r den enorma utmaningen att skapa medvetenhet om sin produkt och f\u00e5nga potentiella investerares uppm\u00e4rksamhet p\u00e5 <strong>en extremt konkurrensutsatt marknad<\/strong>. I denna h\u00e5rt konkurrensutsatta bransch kan minsta f\u00f6rsening inneb\u00e4ra <strong>f\u00f6rlust av miljontals dollar<\/strong>.<\/p>\n\n\n\n<p>Infatica identifierade f\u00f6ljande nyckelm\u00e5l f\u00f6r att uppn\u00e5 sina m\u00e5l f\u00f6r kapitalanskaffningen:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00d6ka synligheten f\u00f6r potentiella investerare<\/li>\n\n\n\n<li>Informera fonder och investerare om sin produkt<\/li>\n\n\n\n<li>Expandera marknadsf\u00f6ring och f\u00f6rs\u00e4ljning till nya marknader.<\/li>\n<\/ul>\n\n\n\n<p>F\u00f6retaget valde att locka investerare genom <strong>mediebevakning via pressmeddelanden<\/strong>. Den st\u00f6rsta utmaningen var att v\u00e4lja l\u00e4mpliga medier och att identifiera relevanta kontakter f\u00f6r att sprida nyheterna.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201dInfatica expanderar, s\u00e5 vi arbetar med att samla in pengar till Seed-rundan. Vi f\u00f6rb\u00e4ttrar synligheten p\u00e5 det h\u00e4r sp\u00e5ret f\u00f6r att informera fonder och investerande akt\u00f6rer. Vi l\u00e4gger till PRNEWS.IO som en extra kanal f\u00f6r att f\u00e5 inkommande leads om kapitalanskaffning.\u201d<\/p>\n<cite>Ihor Pakhomov, Chief Marketing Officer<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">L\u00f6sning: Infaticas strategiska medieval och snabba publicering leder till global presst\u00e4ckning<\/h2>\n\n\n\n<p>Infatica best\u00e4mde sig f\u00f6r att anv\u00e4nda PRNEWS.IO-tj\u00e4nsten f\u00f6r <strong>att uppn\u00e5 sina insamlingsm\u00e5l<\/strong>. PRNEWS.IO \u00e4r <a href=\"https:\/\/prnews.io\/press-release-format\/\" title=\"\">en plattform f\u00f6r distribution av pressmeddelanden<\/a> som g\u00f6r det m\u00f6jligt f\u00f6r f\u00f6retag att distribuera sina nyheter till journalister, bloggare och medier \u00f6ver hela v\u00e4rlden med bara ett par klick. Ist\u00e4llet f\u00f6r att n\u00e5 ut till journalister, pitcha dem med sina f\u00f6rslag och sl\u00f6sa tid p\u00e5 f\u00f6rhandlingar v\u00e4nde sig Infatica till PRNEWS.IO f\u00f6r att f\u00e5 hj\u00e4lp.<\/p>\n\n\n\n<p>P\u00e5 <strong>bara en timme<\/strong> publicerades Infaticas pressmeddelande p\u00e5 <strong><a href=\"https:\/\/prnews.io\/sites\/146622-bloombergcom.html\" target=\"_blank\" rel=\"noopener\" title=\"\">Bloomberg<\/a><\/strong>, en av de mest v\u00e4lrenommerade och spridda nyhetskanalerna.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1600\" height=\"715\" src=\"\/se\/blog\/wp-content\/uploads\/2025\/01\/xnZQ2R04zICliDCvWkA2HrCmKAV21WGdJT7KWPCE-oDLqMJDpno7Z7VA5c5X0PfxXfGFzjytlfkU01lm6Xq3kh_pao7jXS9f1ZjBHZuzafpDmd_QtuYt57UdbEWptgBgnfrXNtNlhn_CI-SnJ8xfHzI.png\" alt=\"\" class=\"wp-image-12077\" srcset=\"\/se\/blog\/wp-content\/uploads\/2025\/01\/xnZQ2R04zICliDCvWkA2HrCmKAV21WGdJT7KWPCE-oDLqMJDpno7Z7VA5c5X0PfxXfGFzjytlfkU01lm6Xq3kh_pao7jXS9f1ZjBHZuzafpDmd_QtuYt57UdbEWptgBgnfrXNtNlhn_CI-SnJ8xfHzI.png 1600w, \/se\/blog\/wp-content\/uploads\/2025\/01\/xnZQ2R04zICliDCvWkA2HrCmKAV21WGdJT7KWPCE-oDLqMJDpno7Z7VA5c5X0PfxXfGFzjytlfkU01lm6Xq3kh_pao7jXS9f1ZjBHZuzafpDmd_QtuYt57UdbEWptgBgnfrXNtNlhn_CI-SnJ8xfHzI-300x134.png 300w, \/se\/blog\/wp-content\/uploads\/2025\/01\/xnZQ2R04zICliDCvWkA2HrCmKAV21WGdJT7KWPCE-oDLqMJDpno7Z7VA5c5X0PfxXfGFzjytlfkU01lm6Xq3kh_pao7jXS9f1ZjBHZuzafpDmd_QtuYt57UdbEWptgBgnfrXNtNlhn_CI-SnJ8xfHzI-1024x458.png 1024w, \/se\/blog\/wp-content\/uploads\/2025\/01\/xnZQ2R04zICliDCvWkA2HrCmKAV21WGdJT7KWPCE-oDLqMJDpno7Z7VA5c5X0PfxXfGFzjytlfkU01lm6Xq3kh_pao7jXS9f1ZjBHZuzafpDmd_QtuYt57UdbEWptgBgnfrXNtNlhn_CI-SnJ8xfHzI-150x67.png 150w, \/se\/blog\/wp-content\/uploads\/2025\/01\/xnZQ2R04zICliDCvWkA2HrCmKAV21WGdJT7KWPCE-oDLqMJDpno7Z7VA5c5X0PfxXfGFzjytlfkU01lm6Xq3kh_pao7jXS9f1ZjBHZuzafpDmd_QtuYt57UdbEWptgBgnfrXNtNlhn_CI-SnJ8xfHzI-768x343.png 768w, \/se\/blog\/wp-content\/uploads\/2025\/01\/xnZQ2R04zICliDCvWkA2HrCmKAV21WGdJT7KWPCE-oDLqMJDpno7Z7VA5c5X0PfxXfGFzjytlfkU01lm6Xq3kh_pao7jXS9f1ZjBHZuzafpDmd_QtuYt57UdbEWptgBgnfrXNtNlhn_CI-SnJ8xfHzI-1536x686.png 1536w, \/se\/blog\/wp-content\/uploads\/2025\/01\/xnZQ2R04zICliDCvWkA2HrCmKAV21WGdJT7KWPCE-oDLqMJDpno7Z7VA5c5X0PfxXfGFzjytlfkU01lm6Xq3kh_pao7jXS9f1ZjBHZuzafpDmd_QtuYt57UdbEWptgBgnfrXNtNlhn_CI-SnJ8xfHzI-480x215.png 480w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n\n\n\n<p>Pressmeddelandet fick stor uppm\u00e4rksamhet i medierna, vilket ledde till att det blev viralt och ompublicerades gratis av v\u00e4lk\u00e4nda resurser som Yahoo Finance, Yahoo News, Financial Content etc.<\/p>\n\n\n\n<p>Att distribuera pressmeddelanden av h\u00f6g kvalitet i en v\u00e4rld som sv\u00e4mmar \u00f6ver av information \u00e4r ingen l\u00e4tt uppgift. F\u00f6r att dina nyheter inte ska drunkna i en v\u00e4rld av inneh\u00e5ll och clickbait-rubriker m\u00e5ste du f\u00f6lja n\u00e5gra regler:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Din nyhet m\u00e5ste vara v\u00e4rdefull, skicka inte ut pressmeddelanden om vad som helst.<\/li>\n\n\n\n<li>Pressmeddelandet ska placeras p\u00e5 ett medium som din m\u00e5lgrupp l\u00e4ser.<\/li>\n<\/ul>\n\n\n\n<p>Styrkan i PRNEWS.IO-tj\u00e4nsten \u00e4r att tillhandah\u00e5lla statistik \u00f6ver de medier d\u00e4r placering \u00e4r planerad. Kunden vet alltid exakt vad han kommer att f\u00e5 f\u00f6r sina investeringar.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"858\" height=\"234\" src=\"\/se\/blog\/wp-content\/uploads\/2025\/01\/XHT0MR15Y5ZE9jPw-AYgkNkNFiYNrf2BFLmSSngJkWFVU56tQ0-ZLYeMYXY1U6F2TsAcGw4BHr53ddXr7n7NglQvudXwuQ6v7W236uHRlFiYisupxYllGq_JVez2LLcRQ4HbRl546T1Fr0Y7xpNgU-0.png\" alt=\"\" class=\"wp-image-12076\" style=\"width:422px;height:auto\" srcset=\"\/se\/blog\/wp-content\/uploads\/2025\/01\/XHT0MR15Y5ZE9jPw-AYgkNkNFiYNrf2BFLmSSngJkWFVU56tQ0-ZLYeMYXY1U6F2TsAcGw4BHr53ddXr7n7NglQvudXwuQ6v7W236uHRlFiYisupxYllGq_JVez2LLcRQ4HbRl546T1Fr0Y7xpNgU-0.png 858w, \/se\/blog\/wp-content\/uploads\/2025\/01\/XHT0MR15Y5ZE9jPw-AYgkNkNFiYNrf2BFLmSSngJkWFVU56tQ0-ZLYeMYXY1U6F2TsAcGw4BHr53ddXr7n7NglQvudXwuQ6v7W236uHRlFiYisupxYllGq_JVez2LLcRQ4HbRl546T1Fr0Y7xpNgU-0-300x82.png 300w, \/se\/blog\/wp-content\/uploads\/2025\/01\/XHT0MR15Y5ZE9jPw-AYgkNkNFiYNrf2BFLmSSngJkWFVU56tQ0-ZLYeMYXY1U6F2TsAcGw4BHr53ddXr7n7NglQvudXwuQ6v7W236uHRlFiYisupxYllGq_JVez2LLcRQ4HbRl546T1Fr0Y7xpNgU-0-150x41.png 150w, \/se\/blog\/wp-content\/uploads\/2025\/01\/XHT0MR15Y5ZE9jPw-AYgkNkNFiYNrf2BFLmSSngJkWFVU56tQ0-ZLYeMYXY1U6F2TsAcGw4BHr53ddXr7n7NglQvudXwuQ6v7W236uHRlFiYisupxYllGq_JVez2LLcRQ4HbRl546T1Fr0Y7xpNgU-0-768x209.png 768w, \/se\/blog\/wp-content\/uploads\/2025\/01\/XHT0MR15Y5ZE9jPw-AYgkNkNFiYNrf2BFLmSSngJkWFVU56tQ0-ZLYeMYXY1U6F2TsAcGw4BHr53ddXr7n7NglQvudXwuQ6v7W236uHRlFiYisupxYllGq_JVez2LLcRQ4HbRl546T1Fr0Y7xpNgU-0-480x131.png 480w\" sizes=\"(max-width: 858px) 100vw, 858px\" \/><\/figure>\n<\/div>\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201dPRNEWS.IO erbjuder en omfattande katalog som g\u00f6r det enkelt att hitta det mest l\u00e4mpliga mediekontoret f\u00f6r att publicera ett pressmeddelande. Plattformen eliminerar allt arbete som \u00e4r involverat i publiceringsprocessen, vilket s\u00e4kerst\u00e4ller en s\u00f6ml\u00f6s upplevelse f\u00f6r anv\u00e4ndaren.\u201d<\/p>\n<cite>Ihor Pakhomov, Chief Marketing Officer<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Resultat: Infaticas pressmeddelande publicerades p\u00e5 sajter med en sammanlagd trafik p\u00e5 \u00f6ver 510 miljoner l\u00e4sare per m\u00e5nad<\/h2>\n\n\n\n<p>Efter att <a href=\"https:\/\/www.bloomberg.com\/press-releases\/2022-12-29\/infatica-seeks-2-million-euro-seed-investment-to-expand-marketing-and-sales-on-new-markets\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">pressmeddelandet publicerats p\u00e5 Bloomberg<\/a> b\u00f6rjade den verkliga PR-magin n\u00e4r materialet blev viralt och spreds gratis av flera framst\u00e5ende publikationer, bland annat Yahoo! Finance och Yahoo! News.<\/p>\n\n\n\n<p>Infatica fick betydande t\u00e4ckning och gratis publiceringar i flera prestigefyllda internationella publikationer, tack vare deras kompetenta val av l\u00e4mpliga medier och den exceptionella <strong>snabbhet<\/strong> med vilken PRNEWS.IO slutf\u00f6rde uppgiften. Dessa publikationer inkluderar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/prnews.io\/sites\/146623-financeyahoocom.html\" target=\"_blank\" rel=\"noreferrer noopener\">Yahoo! Finance<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/prnews.io\/sites\/146869-newsyahoocom.html\">Yahoo! News<\/a><\/li>\n\n\n\n<li><a href=\"http:\/\/markets.financialcontent.com\/stocks\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">FinancialContent<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/streetinsider.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">StreetInsider<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.centralcharts.com\/en\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">CentralCharts<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/prnews.io\/sites\/68970-benzingacom.html\" target=\"_blank\" rel=\"noreferrer noopener\">Benzinga<\/a><\/li>\n<\/ul>\n\n\n\n<p>Tillsammans har dessa webbplatser en l\u00e4sekrets p\u00e5 \u00f6ver 510 miljoner per m\u00e5nad!<\/p>\n\n\n\n<p>Sammantaget var anv\u00e4ndningen av PRNEWS.IO ett kostnadseffektivt och effektivt s\u00e4tt f\u00f6r Infatica att uppn\u00e5 sina insamlingsm\u00e5l. Pressmeddelandet genererade stort intresse och synlighet, informerade potentiella investerare och fonder samt ut\u00f6kade marknadsf\u00f6ring och f\u00f6rs\u00e4ljning p\u00e5 nya marknader.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Om Infatica<\/h2>\n\n\n\n<p><a href=\"https:\/\/infatica.io\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Infatica<\/a> \u00e4r en etisk leverant\u00f6r av proxyservrar f\u00f6r bost\u00e4der. Residential proxies \u00e4r grundl\u00e4ggande infrastruktur f\u00f6r web scraping, data mining, competitors intelligence, marketplaces analytics och competitive intelligence, etc. Infatica har n\u00e4rvaro i Asien, Europa, Nordamerika och expanderar nu till Latinamerika. Vi \u00e4r ett litet, men effektivt team p\u00e5 9 personer som levererar samma m\u00e4ngd tj\u00e4nster som ett stort f\u00f6retag. \u201dRemote first company\u201d med anst\u00e4llda fr\u00e5n Brasilien till Kazakstan.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"980\" src=\"\/se\/blog\/wp-content\/uploads\/2025\/01\/Infatica-1024x980.png\" alt=\"Infatica infographic\" class=\"wp-image-12071\" srcset=\"\/se\/blog\/wp-content\/uploads\/2025\/01\/Infatica-1024x980.png 1024w, \/se\/blog\/wp-content\/uploads\/2025\/01\/Infatica-300x287.png 300w, \/se\/blog\/wp-content\/uploads\/2025\/01\/Infatica-150x144.png 150w, \/se\/blog\/wp-content\/uploads\/2025\/01\/Infatica-768x735.png 768w, \/se\/blog\/wp-content\/uploads\/2025\/01\/Infatica-1536x1470.png 1536w, \/se\/blog\/wp-content\/uploads\/2025\/01\/Infatica-480x459.png 480w, \/se\/blog\/wp-content\/uploads\/2025\/01\/Infatica.png 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<style>\n#PRN-content-platform {\n\tbackground-image: url(\"https:\/\/prnews.io\/blog\/wp-content\/uploads\/2022\/11\/way-to-success.svg\");\n\tbackground-position: right bottom;\n\tbackground-repeat: no-repeat;\n\tbackground-size: 40%;\n}\n#PRN-content-platform-top {\n\tbackground: #f9f9f9;\n\tmargin-top: 10px;\n\tmargin-bottom: 20px;\n\tpadding: 10px 10px 0px 10px;\n\tborder-color: #CCC;\n\tborder-style: solid;\n\tborder-width: 2px;\n}\n#PRN-content-platform-btn\n{\n    font-weight: 400;\n    text-shadow: none;\n    font-family: Lora;\n\n}\n    \n<\/style>\n\n<div style=\"\" id=\"PRN-content-platform-top\"> \n<div id=\"PRN-content-platform\"> <h2>Plattform f\u00f6r inneh\u00e5llsmarknadsf\u00f6ring<\/h2>\n\n\t<ul style=\"max-width: 62%px;\">\n\t\t<li>100.000+ publikationer i media;<\/li>\n\t\t<li>f\u00e5 bak\u00e5tl\u00e4nkar till din produkt;<\/li>\n\t\t<li>skala arbeta med inneh\u00e5llsdistribution.<\/li>\n\t<\/ul>\n    <div class=\"is-layout-flex wp-block-buttons\">\n<div class=\"wp-block-button has-custom-font-size is-style-fill has-medium-font-size\" id=\"PRN-content-platform-btn\"><a href=\"https:\/\/prnews.io\/signup\/\" class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" style=\"border-radius:6px;background-color:#ef3b52;margin-left: 34px;margin-bottom:30px;font-size:14px;line-height: 120%;\" id=\"blog-cta-button\">Registrera dig<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Igor Pakhomov, marknadsdirekt\u00f6r p\u00e5 Infatica \u2014 en proxyleverant\u00f6r f\u00f6r bost\u00e4der, f\u00f6rklarar hur man kan anv\u00e4nda fler kanaler f\u00f6r att generera leads och samla in pengar. Utmaning: F\u00e5 mediet\u00e4ckning av f\u00f6retagets kapitalanskaffning Infatica \u00e4r en ledande leverant\u00f6r av fullmaktstj\u00e4nster f\u00f6r privatpersoner. Teamet st\u00e4lldes inf\u00f6r den enorma utmaningen att skapa medvetenhet om sin produkt och f\u00e5nga potentiella investerares uppm\u00e4rksamhet p\u00e5 en extremt konkurrensutsatt marknad. I denna h\u00e5rt konkurrensutsatta bransch kan minsta f\u00f6rsening inneb\u00e4ra f\u00f6rlust av miljontals dollar. Infatica identifierade f\u00f6ljande nyckelm\u00e5l f\u00f6r att uppn\u00e5 sina m\u00e5l f\u00f6r kapitalanskaffningen: F\u00f6retaget valde att locka investerare genom mediebevakning via pressmeddelanden. Den st\u00f6rsta utmaningen var att<\/p>\n","protected":false},"author":2,"featured_media":12074,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[976],"tags":[],"class_list":["post-12070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases"],"aioseo_notices":[],"_links":{"self":[{"href":"\/se\/blog\/wp-json\/wp\/v2\/posts\/12070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/se\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/se\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/se\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"\/se\/blog\/wp-json\/wp\/v2\/comments?post=12070"}],"version-history":[{"count":7,"href":"\/se\/blog\/wp-json\/wp\/v2\/posts\/12070\/revisions"}],"predecessor-version":[{"id":12341,"href":"\/se\/blog\/wp-json\/wp\/v2\/posts\/12070\/revisions\/12341"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/se\/blog\/wp-json\/wp\/v2\/media\/12074"}],"wp:attachment":[{"href":"\/se\/blog\/wp-json\/wp\/v2\/media?parent=12070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/se\/blog\/wp-json\/wp\/v2\/categories?post=12070"},{"taxonomy":"post_tag","embeddable":true,"href":"\/se\/blog\/wp-json\/wp\/v2\/tags?post=12070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}