{"id":9733,"date":"2023-01-06T20:56:40","date_gmt":"2023-01-06T18:56:40","guid":{"rendered":"http:\/\/3.72.156.28\/blog\/?p=9733"},"modified":"2025-06-17T22:00:06","modified_gmt":"2025-06-17T20:00:06","slug":"jak-napsat-tiskovou-zpravu-pro-novy-podnik","status":"publish","type":"post","link":"\/cs\/blog\/jak-napsat-tiskovou-zpravu-pro-novy-podnik.html","title":{"rendered":"Jak napsat tiskovou zpr\u00e1vu pro novou firmu [+\u0160ablona zdarma]"},"content":{"rendered":"\n\n\n<p class=\"wp-block-paragraph\">Tiskov\u00e1 zpr\u00e1va <a href=\"https:\/\/prnews.io\/press-release-format\/\">je jedn\u00edm z nejjednodu\u0161\u0161\u00edch n\u00e1stroj\u016f PR. Jedn\u00e1 se o odchoz\u00ed sd\u011blen\u00ed hromadn\u00fdm sd\u011blovac\u00edm prost\u0159edk\u016fm. Va\u0161\u00edm \u00fakolem je vytvo\u0159it pomyslnou &#8222;vir\u00e1ln\u00ed&#8220; informa\u010dn\u00ed p\u0159\u00edle\u017eitost.<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jsme zvykl\u00ed, \u017ee se jedn\u00e1 o nudn\u00e1 data &#8222;ne pro lidi&#8220; (v jist\u00e9m smyslu pouze pro profesion\u00e1ly &#8211; redaktory a novin\u00e1\u0159e). Byznys v\u0161ak takov\u00e9 texty \u010dte a studuje. Jasn\u00e1 tiskov\u00e1 zpr\u00e1va o zah\u00e1jen\u00ed podnik\u00e1n\u00ed nav\u00edc m\u016f\u017ee b\u00fdt zaj\u00edmav\u00e1 i pro \u0161irok\u00e9 publikum.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dob\u0159e navr\u017een\u00e1 a aktu\u00e1ln\u00ed tiskov\u00e1 zpr\u00e1va m\u016f\u017ee m\u00edt dlouhodob\u00fd pozitivn\u00ed dopad na va\u0161e podnik\u00e1n\u00ed v mnoha ohledech. Tento \u010dl\u00e1nek se zab\u00fdv\u00e1 v\u0161emi aspekty, kter\u00e9 nutn\u011b povedou ke zve\u0159ejn\u011bn\u00ed tiskov\u00e9 zpr\u00e1vy oznamuj\u00edc\u00ed nov\u00e9 podnik\u00e1n\u00ed. Pokud je ov\u0161em v\u0161e provedeno na dostate\u010dn\u011b kvalitn\u00ed \u00farovni.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Co je to tiskov\u00e1 zpr\u00e1va pro podnikatele?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jedn\u00e1 se o platnou zpr\u00e1vu (v\u00fdrok), kter\u00e1 d\u00e1v\u00e1 m\u00e9di\u00edm na v\u011bdom\u00ed v\u00fdznamn\u00e9 novinky, kter\u00e9 se d\u011bj\u00ed ve va\u0161\u00ed spole\u010dnosti. Mus\u00ed poskytovat kompetentn\u00ed, pozoruhodn\u00e9 informace bez p\u0159ikr\u00e1\u0161len\u00ed. Nejedn\u00e1 se o otev\u0159enou propagaci ani o zp\u016fsob zve\u0159ejn\u011bn\u00ed drobn\u00fdch, nepodstatn\u00fdch \u00fadaj\u016f o va\u0161em projektu. Hlavn\u00edm z\u00e1m\u011brem p\u0159i tvorb\u011b sd\u011blen\u00ed je vzbudit z\u00e1jem m\u00e9di\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Funkce psan\u00ed:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Neutr\u00e1ln\u00ed titulky bez zm\u00ednky o firm\u011b nebo zna\u010dce jsou z hlediska m\u00edst a m\u00e9di\u00ed vhodn\u011bj\u0161\u00ed ne\u017e &#8222;reklama&#8220;. V takov\u00e9m p\u0159\u00edpad\u011b je lep\u0161\u00ed jm\u00e9na uv\u00e1d\u011bt v titulku a v samotn\u00e9m textu.<\/li>\n\n\n\n<li>Naopak auto\u0159i a firmy pot\u0159ebuj\u00ed um\u00edstit zna\u010dku do nadpisu. Aby se v\u0161ak takov\u00e9 vyd\u00e1n\u00ed stalo pro port\u00e1ly atraktivn\u011bj\u0161\u00edm, mus\u00ed b\u00fdt n\u00e1zev co nejjasn\u011bj\u0161\u00ed a nejobjemn\u011bj\u0161\u00ed.<\/li>\n\n\n\n<li>Jedn\u00e1 se o \u017e\u00e1nr, v n\u011bm\u017e je kompozice velmi v\u00fdznamn\u00e1. Skl\u00e1d\u00e1 se pouze ze t\u0159\u00ed \u010d\u00e1st\u00ed (hlavn\u00ed, p\u0159epis a odborn\u00fd n\u00e1zor), tak\u017ee ztr\u00e1ta jedn\u00e9 z nich okam\u017eit\u011b ovlivn\u00ed kvalitu textu.<\/li>\n\n\n\n<li>Nepodce\u0148ujte roli citac\u00ed.<\/li>\n\n\n\n<li>Je velmi d\u016fle\u017eit\u00e9 uv\u00e9st v\u0161echny statistiky, \u00fadaje a \u010d\u00edsla do &#8222;lidsk\u00e9&#8220; podoby, srozumiteln\u00e9 v\u011bt\u0161in\u011b publika.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Pamatujte, \u017ee m\u00e9dia dostanou za den milion dokument\u016f z nejr\u016fzn\u011bj\u0161\u00edch zdroj\u016f, tak\u017ee pokud je va\u0161e obchodn\u00ed tiskov\u00e9 prohl\u00e1\u0161en\u00ed nezaujme hned, p\u0159ehl\u00e9dnou ho.<\/p>\n\n\n\n<style>\n#PRN-content-platform {\n\tbackground-image: url(\"https:\/\/prnews.io\/blog\/wp-content\/uploads\/2022\/11\/way-to-success.svg\");\n\tbackground-position: right bottom;\n\tbackground-repeat: no-repeat;\n\tbackground-size: 40%;\n}\n#PRN-content-platform-top {\n\tbackground: #f9f9f9;\n\tmargin-top: 10px;\n\tmargin-bottom: 20px;\n\tpadding: 10px 10px 0px 10px;\n\tborder-color: #CCC;\n\tborder-style: solid;\n\tborder-width: 2px;\n}\n#PRN-content-platform-btn\n{\n    font-weight: 400;\n    text-shadow: none;\n    font-family: Lora;\n\n}\n    \n<\/style>\n\n<div style=\"\" id=\"PRN-content-platform-top\"> \n<div id=\"PRN-content-platform\"> <h2>Content Marketing Platform<\/h2>\n\n\t<ul style=\"max-width: 62%px;\">\n\t\t<li>100,000+ media publications;<\/li>\n\t\t<li>get backlinks to your product;<\/li>\n\t\t<li>scale work with content distribution.<\/li>\n\t<\/ul>\n    <div class=\"is-layout-flex wp-block-buttons\">\n<div class=\"wp-block-button has-custom-font-size is-style-fill has-medium-font-size\" id=\"PRN-content-platform-btn\"><a href=\"https:\/\/prnews.io\/signup\/\" class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" style=\"border-radius:6px;background-color:#ef3b52;margin-left: 34px;margin-bottom:30px;font-size:14px;line-height: 120%;\" id=\"blog-cta-button\">Sign Up<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">St\u00e1hn\u011bte si \u0161ablonu tiskov\u00e9 zpr\u00e1vy pro podnikatele<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159edstavujeme \u0161ablonu, zde je n\u011bkolik rad, kter\u00fdmi se m\u016f\u017eete \u0159\u00eddit pro \u00fasp\u011b\u0161n\u00e9 psan\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Definice t\u00e9matu a c\u00edle<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Najd\u011bte si \u010das na promy\u0161len\u00ed sd\u011blen\u00ed, kter\u00e9 chcete vyslat. M\u016f\u017ee to b\u00fdt zpr\u00e1va o uveden\u00ed nov\u00e9ho produktu na trh nebo zpr\u00e1va o ud\u00e1losti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sestaven\u00ed tiskov\u00e9 zpr\u00e1vy pomoc\u00ed \u0161ablony<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Dokument mus\u00ed m\u00edt jasnou strukturu (nadpis, citace, text, z\u00e1v\u011br atd.). Takto nejl\u00e9pe zaujmete a z\u00edsk\u00e1te novin\u00e1\u0159e t\u00edm, \u017ee jim p\u0159edlo\u017e\u00edte form\u00e1t, kter\u00fd d\u0159\u00edve znali.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/prnews.io\/blog\/wp-content\/uploads\/2021\/04\/Press-Release-Template-For-Bisuness.pdf\" style=\"border-radius:16px;color:#7b091b;background-color:#ffcd81\" target=\"_blank\" rel=\"noreferrer noopener\">St\u00e1hnout \u0161ablonu tiskov\u00fdch zpr\u00e1v pro firmy<\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Pr\u00e1ce na obsahu<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Kdy\u017e je kostra va\u0161\u00ed tiskov\u00e9 zpr\u00e1vy hotov\u00e1, je t\u0159eba pracovat na jej\u00edm obsahu. Za\u010dn\u011bte v\u00fdb\u011brem spr\u00e1vn\u00e9ho t\u00f3nu a lexika. Text by m\u011bl b\u00fdt p\u0159izp\u016fsoben nejen m\u00e9di\u00edm, na kter\u00e1 se chyst\u00e1te zam\u011b\u0159it, ale tak\u00e9 c\u00edlov\u00e9mu publiku. M\u011bl by b\u00fdt srozumiteln\u00fd i lidem, kte\u0159\u00ed nemaj\u00ed o oblasti va\u0161\u00ed \u010dinnosti ani pon\u011bt\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Krom\u011b textov\u00e9ho obsahu zva\u017ete tak\u00e9 vizu\u00e1ln\u00ed str\u00e1nku. Do textu zpr\u00e1vy um\u00edst\u011bte vhodn\u00e9 obr\u00e1zky a dodr\u017eujte pravidla barevnosti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vynikaj\u00edc\u00ed technika psan\u00ed je p\u0159\u00ednosnou dovednost\u00ed pro propagaci a rozvoj va\u0161eho podnik\u00e1n\u00ed. Samoz\u0159ejm\u011b je t\u0159eba n\u011bco zjistit. Abyste se vyvarovali chyb a vl\u00e1dli sv\u00e9mu podnik\u00e1n\u00ed spr\u00e1vnou cestou, m\u016f\u017eete si st\u00e1hnout \u0161ablonu v po\u017eadovan\u00e9m form\u00e1tu. Pomoc\u00ed na\u0161\u00ed \u0161ablony si ob\u010das zjednodu\u0161\u00edte pr\u00e1ci a nevynech\u00e1te d\u016fle\u017eit\u00e9 body.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"860\" height=\"725\" src=\"\/blog\/wp-content\/uploads\/2022\/10\/Tips-for-Writing-a-Press-Release-for-the-Event.png\" alt=\"\" class=\"wp-image-6910\" srcset=\"\/cs\/blog\/wp-content\/uploads\/2022\/10\/Tips-for-Writing-a-Press-Release-for-the-Event.png 860w, \/cs\/blog\/wp-content\/uploads\/2022\/10\/Tips-for-Writing-a-Press-Release-for-the-Event-300x253.png 300w, \/cs\/blog\/wp-content\/uploads\/2022\/10\/Tips-for-Writing-a-Press-Release-for-the-Event-150x126.png 150w, \/cs\/blog\/wp-content\/uploads\/2022\/10\/Tips-for-Writing-a-Press-Release-for-the-Event-768x647.png 768w, \/cs\/blog\/wp-content\/uploads\/2022\/10\/Tips-for-Writing-a-Press-Release-for-the-Event-480x405.png 480w\" sizes=\"(max-width: 860px) 100vw, 860px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Jak napsat tiskovou zpr\u00e1vu pro novou firmu?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159i psan\u00ed prove\u010fte n\u00e1sleduj\u00edc\u00ed \u010dty\u0159i kroky:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n\n<li>P\u0159em\u00fd\u0161lejte o inspirativn\u00ed historii va\u0161eho podniku zalo\u017een\u00e9ho na zna\u010dce.<\/li>\n\n\n<li>Napi\u0161te tiskovou zpr\u00e1vu s ohledem na z\u00e1kladn\u00ed pravidla.<\/li>\n\n\n<li>Sestavte si seznam kontakt\u016f na m\u00e9dia, kter\u00e1 budou m\u00edt z\u00e1jem ps\u00e1t o va\u0161em nov\u00e9m podniku.<\/li>\n\n\n<li>Definujte dlouhodob\u00fd postup komunikace.<\/li>\n\n<\/ol>.\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/prnews.io\/service\/press-release-copywriting\/\" style=\"border-radius:15px;color:#7b091b;background-color:#ffcd81\" target=\"_blank\" rel=\"noreferrer noopener\">Objednat slu\u017ebu psan\u00ed tiskov\u00fdch zpr\u00e1v nyn\u00ed<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">P\u0159\u00edklad tiskov\u00e9 zpr\u00e1vy pro nov\u00e9 firmy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jestli\u017ee jste hrd\u00ed na svou pr\u00e1ci a chcete o n\u00ed informovat sv\u011bt, pak m\u016f\u017ee b\u00fdt tiskov\u00e1 zpr\u00e1va jedn\u00edm z nejefektivn\u011bj\u0161\u00edch n\u00e1stroj\u016f, kter\u00e9 m\u00e1te ve sv\u00e9m komunika\u010dn\u00edm arzen\u00e1lu. A\u0165 u\u017e vyjde samostatn\u011b, bude p\u0159ilo\u017eena k e-mailu nebo bude pou\u017eita jako obsah pro v\u0161echny medi\u00e1ln\u00ed kan\u00e1ly, je to jeden z t\u011bch dokument\u016f, bez kter\u00fdch &#8222;nevyjdete z domu&#8220; a kter\u00e9 \u010dasem ud\u011blaj\u00ed z\u00e1zraky s image a d\u016fv\u011bryhodnost\u00ed va\u0161\u00ed firmy. Jejich p\u0159\u00edprava se m\u016f\u017ee na prvn\u00ed pohled zd\u00e1t pracn\u00e1, ale je to docela d\u016fle\u017eit\u00e9, proto\u017ee to v\u00fdrazn\u011b ovliv\u0148uje m\u00edru schv\u00e1len\u00ed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"791\" height=\"1024\" src=\"\/blog\/wp-content\/uploads\/2023\/01\/Press-Release-Template-For-Bisuness_page-0001-791x1024.jpg\" alt=\"\" class=\"wp-image-9735\" style=\"width:791px;height:1024px\" srcset=\"\/cs\/blog\/wp-content\/uploads\/2023\/01\/Press-Release-Template-For-Bisuness_page-0001-791x1024.jpg 791w, \/cs\/blog\/wp-content\/uploads\/2023\/01\/Press-Release-Template-For-Bisuness_page-0001-232x300.jpg 232w, \/cs\/blog\/wp-content\/uploads\/2023\/01\/Press-Release-Template-For-Bisuness_page-0001-116x150.jpg 116w, \/cs\/blog\/wp-content\/uploads\/2023\/01\/Press-Release-Template-For-Bisuness_page-0001-768x994.jpg 768w, \/cs\/blog\/wp-content\/uploads\/2023\/01\/Press-Release-Template-For-Bisuness_page-0001-1187x1536.jpg 1187w, \/cs\/blog\/wp-content\/uploads\/2023\/01\/Press-Release-Template-For-Bisuness_page-0001-480x621.jpg 480w, \/cs\/blog\/wp-content\/uploads\/2023\/01\/Press-Release-Template-For-Bisuness_page-0001.jpg 1275w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Vyd\u00e1v\u00e1n\u00ed tiskov\u00fdch zpr\u00e1v m\u00e1 mnoho v\u00fdhod. Z tiskov\u00fdch zpr\u00e1v m\u016f\u017eete z\u00edskat mnoho v\u00fdhod, nap\u0159\u00edklad zv\u00fd\u0161en\u00ed prodeje va\u0161\u00ed spole\u010dnosti, zna\u010dky, produktu nebo jak\u00e9koli slu\u017eby. Tiskov\u00e9 zpr\u00e1vy v\u00e1m mohou pomoci t\u00edm, \u017ee zv\u00fd\u0161\u00ed n\u00e1v\u0161t\u011bvnost va\u0161ich webov\u00fdch str\u00e1nek. M\u016f\u017eete zlep\u0161it pov\u011bst sv\u00e9 spole\u010dnosti. Tak\u00e9 budete moci pozorovat zv\u00fd\u0161en\u00ed va\u0161\u00ed publicity.<\/p>\n\n\n\n<div itemscope=\"\" itemtype=\"https:\/\/schema.org\/FAQPage\">\n\n<h2 id=\"title25\">Nov\u00e1 \u0161ablona tiskov\u00e9 zpr\u00e1vy pro firmy &#8211; nej\u010dast\u011bj\u0161\u00ed dotazy&nbsp;<\/h2>\n<div itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Jak ud\u011blat tiskovou zpr\u00e1vu pro nov\u00fd podnik?\n<\/h3>\n<div itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">\n\n<p> Vytvo\u0159en\u00ed tiskov\u00e9 zpr\u00e1vy pro nov\u00fd podnik je velmi snadn\u00e9. K tomu si jednodu\u0161e st\u00e1hn\u011bte \u0161ablonu tiskov\u00e9 zpr\u00e1vy pro podnikatele a vypl\u0148te jednotliv\u00e9 odd\u00edly dopingem.\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Jak vytvo\u0159it tiskovou zpr\u00e1vu pro mal\u00e9 firmy?\n&nbsp;<\/h3>\n<div itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">\n<p>\nTvorba tiskov\u00e9 zpr\u00e1vy pro mal\u00e9 podniky se nijak neli\u0161\u00ed od b\u011b\u017en\u00e9 tiskov\u00e9 zpr\u00e1vy. M\u016f\u017eete pou\u017e\u00edt stejnou \u0161ablonu a pravidla pravopisu. Pouze se p\u0159i rozes\u00edl\u00e1n\u00ed mus\u00edte nejprve zam\u011b\u0159it na m\u00edstn\u00ed m\u00e9dia.\n<\/p><\/div>\n<\/div>\n<\/div>\n\n \n  \n \n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tiskov\u00e1 zpr\u00e1va je jedn\u00edm z nejjednodu\u0161\u0161\u00edch n\u00e1stroj\u016f PR. Jedn\u00e1 se o odchoz\u00ed sd\u011blen\u00ed hromadn\u00fdm sd\u011blovac\u00edm prost\u0159edk\u016fm. Va\u0161\u00edm \u00fakolem je vytvo\u0159it pomyslnou &#8222;vir\u00e1ln\u00ed&#8220; informa\u010dn\u00ed p\u0159\u00edle\u017eitost. Jsme zvykl\u00ed, \u017ee se jedn\u00e1 o nudn\u00e1 data &#8222;ne pro lidi&#8220; (v jist\u00e9m smyslu pouze pro profesion\u00e1ly &#8211; redaktory a novin\u00e1\u0159e). Byznys v\u0161ak takov\u00e9 texty \u010dte a studuje. Jasn\u00e1 tiskov\u00e1 zpr\u00e1va o zah\u00e1jen\u00ed podnik\u00e1n\u00ed nav\u00edc m\u016f\u017ee b\u00fdt zaj\u00edmav\u00e1 i pro \u0161irok\u00e9 publikum. Dob\u0159e navr\u017een\u00e1 a aktu\u00e1ln\u00ed tiskov\u00e1 zpr\u00e1va m\u016f\u017ee m\u00edt dlouhodob\u00fd pozitivn\u00ed dopad na va\u0161e podnik\u00e1n\u00ed v mnoha ohledech. Tento \u010dl\u00e1nek se zab\u00fdv\u00e1 v\u0161emi aspekty, kter\u00e9 nutn\u011b povedou ke zve\u0159ejn\u011bn\u00ed tiskov\u00e9 zpr\u00e1vy oznamuj\u00edc\u00ed nov\u00e9 podnik\u00e1n\u00ed. Pokud<\/p>\n","protected":false},"author":14,"featured_media":9738,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[856],"tags":[310],"class_list":["post-9733","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-public-relations","tag-press-release"],"aioseo_notices":[],"_links":{"self":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts\/9733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/comments?post=9733"}],"version-history":[{"count":7,"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts\/9733\/revisions"}],"predecessor-version":[{"id":12134,"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts\/9733\/revisions\/12134"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/media\/9738"}],"wp:attachment":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/media?parent=9733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/categories?post=9733"},{"taxonomy":"post_tag","embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/tags?post=9733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}