{"id":12224,"date":"2026-01-17T21:15:47","date_gmt":"2026-01-17T19:15:47","guid":{"rendered":"http:\/\/116.202.111.232\/cs\/blog\/?p=12224"},"modified":"2026-01-18T21:10:00","modified_gmt":"2026-01-18T19:10:00","slug":"akurateco-case-study","status":"publish","type":"post","link":"\/cs\/blog\/akurateco-case-study.html","title":{"rendered":"Jak PRNEWS.IO pomohlo spole\u010dnosti Akurateco vybudovat si d\u016fv\u011bryhodnost na konkuren\u010dn\u00edm trhu platebn\u00edch technologi\u00ed"},"content":{"rendered":"\n

O klientovi<\/h2>\n\n\n\n

Akurateco<\/a> je p\u0159edn\u00edm poskytovatelem platebn\u00edho softwaru typu white label, kter\u00fd podnik\u016fm nab\u00edz\u00ed plynul\u00e1 a p\u0159izp\u016fsobiteln\u00e1 platebn\u00ed \u0159e\u0161en\u00ed. S v\u00edce ne\u017e 450 hotov\u00fdmi integracemi s bankami a poskytovateli platebn\u00edch slu\u017eeb (PSP) nab\u00edz\u00ed Akurateco robustn\u00ed, \u0161k\u00e1lovatelnou a bezpe\u010dnou platebn\u00ed infrastrukturu p\u0159izp\u016fsobenou pro fintech spole\u010dnosti, e-commerce platformy a finan\u010dn\u00ed instituce.<\/p>\n\n\n\n

Spole\u010dnost Akurateco p\u016fsob\u00ed glob\u00e1ln\u011b s v\u00fdraznou p\u0159\u00edtomnost\u00ed v Evrop\u011b a regionu MENA a na trhu digit\u00e1ln\u00edch plateb vynik\u00e1 nab\u00eddkou pln\u011b p\u0159izp\u016fsobiteln\u00e9ho platebn\u00edho softwaru typu white label, kter\u00fd je navr\u017een tak, aby podnik\u016fm poskytoval \u00faplnou kontrolu nad jejich platebn\u00ed infrastrukturou. Na rozd\u00edl od tradi\u010dn\u00edch bran poskytuje plynul\u00e9 \u0159e\u0161en\u00ed s mo\u017enost\u00ed p\u0159izp\u016fsoben\u00ed zna\u010dce, kter\u00e9 spole\u010dnostem umo\u017e\u0148uje spravovat v\u00edce poskytovatel\u016f platebn\u00edch slu\u017eeb na jednom m\u00edst\u011b, optimalizovat transak\u010dn\u00ed toky a zlep\u0161ovat u\u017eivatelsk\u00fd komfort, ani\u017e by byly z\u00e1visl\u00e9 na zpracovatel\u00edch t\u0159et\u00edch stran.<\/p>\n\n\n\n

V\u00fdzva<\/h2>\n\n\n\n

Spole\u010dnost Akurateco \u010delila n\u011bkolika v\u00fdznamn\u00fdm v\u00fdzv\u00e1m p\u0159i etablov\u00e1n\u00ed se jako l\u00eddr v vysoce konkuren\u010dn\u00edm odv\u011btv\u00ed digit\u00e1ln\u00edch plateb:<\/p>\n\n\n\n

Viditelnost na trhu a diferenciace<\/h3>\n\n\n\n

Na nasycen\u00e9m trhu ovl\u00e1dan\u00e9m zaveden\u00fdmi hr\u00e1\u010di se spole\u010dnost Akurateco sna\u017eila z\u00edskat viditelnost a odli\u0161it se. P\u0159esto\u017ee nab\u00edzela inovativn\u00ed \u0159e\u0161en\u00ed, pot\u0159ebovala formulovat jasnou hodnotovou nab\u00eddku, kter\u00e1 by ji odli\u0161ila od konkurence.<\/p>\n\n\n\n

Budov\u00e1n\u00ed d\u016fv\u011bry v odv\u011btv\u00ed, kde je bezpe\u010dnost kl\u00ed\u010dov\u00e1<\/h3>\n\n\n\n

Jako poskytovatel platebn\u00edch technologi\u00ed p\u016fsob\u00ed Akurateco v odv\u011btv\u00ed, kde jsou bezpe\u010dnost, dodr\u017eov\u00e1n\u00ed p\u0159edpis\u016f a spolehlivost nanejv\u00fd\u0161 d\u016fle\u017eit\u00e9. Budov\u00e1n\u00ed d\u016fv\u011bry vy\u017eadovalo prok\u00e1z\u00e1n\u00ed dodr\u017eov\u00e1n\u00ed p\u0159edpis\u016f PCI DSS, GDPR a PSD2, p\u0159edstaven\u00ed \u00fasp\u011b\u0161n\u00fdch p\u0159\u00edb\u011bh\u016f klient\u016f a nav\u00e1z\u00e1n\u00ed strategick\u00fdch partnerstv\u00ed s kl\u00ed\u010dov\u00fdmi hr\u00e1\u010di v odv\u011btv\u00ed.<\/p>\n\n\n\n

Komunikace slo\u017eit\u00fdch \u0159e\u0161en\u00ed<\/h3>\n\n\n\n

Spole\u010dnost Akurateco \u010delila v\u00fdzv\u00e1m p\u0159i vysv\u011btlov\u00e1n\u00ed rozd\u00edl\u016f mezi svou platebn\u00ed br\u00e1nou White-Label Payment Gateway (WLPG) a standardn\u00edmi platebn\u00edmi br\u00e1nami. Mnoho potenci\u00e1ln\u00edch klient\u016f zpo\u010d\u00e1tku vn\u00edmalo jejich \u0159e\u0161en\u00ed pouze jako p\u0159ejmenovanou br\u00e1nu, nikoli jako komplexn\u00ed infrastrukturu nab\u00edzej\u00edc\u00ed \u00faplnou kontrolu nad brandingem, cenami a integracemi.<\/p>\n\n\n\n

Osloven\u00ed spr\u00e1vn\u00e9ho publika<\/h3>\n\n\n\n

V ekosyst\u00e9mu B2B fintech bylo pro osloven\u00ed rozhoduj\u00edc\u00edch osob v bankovnictv\u00ed, e-commerce a platebn\u00edm styku zapot\u0159eb\u00ed sp\u00ed\u0161e p\u0159esnost ne\u017e \u0161irok\u00e1 expozice. Akurateco pot\u0159ebovalo etablovat se jako my\u0161lenkov\u00fd l\u00eddr a zapojit se do spr\u00e1vn\u00fdch medi\u00e1ln\u00edch kan\u00e1l\u016f, aby se spojilo se sv\u00fdm c\u00edlov\u00fdm publikem.<\/p>\n\n\n\n

Vzd\u011bl\u00e1vac\u00ed bari\u00e9ry<\/h3>\n\n\n\n

N\u011bkte\u0159\u00ed potenci\u00e1ln\u00ed klienti nem\u011bli dostate\u010dn\u00e9 pov\u011bdom\u00ed o dodr\u017eov\u00e1n\u00ed standardu PCI DSS a jeho v\u00fdznamu, co\u017e zpomalovalo p\u0159ijet\u00ed, proto\u017ee podniky \u010dasto podce\u0148ovaly rizika souvisej\u00edc\u00ed s dodr\u017eov\u00e1n\u00edm p\u0159edpis\u016f a pot\u0159ebu certifikovan\u00e9ho \u0159e\u0161en\u00ed pro koordinaci plateb.<\/p>\n\n\n\n

\u0158e\u0161en\u00ed<\/h2>\n\n\n\n

PRNEWS.IO se spojilo s Akurateco, aby tyto v\u00fdzvy \u0159e\u0161ilo strategick\u00fdm p\u0159\u00edstupem k um\u00edst\u011bn\u00ed v m\u00e9di\u00edch a distribuci obsahu:<\/p>\n\n\n\n

C\u00edlen\u00fd dosah v odv\u011btv\u00ed<\/h3>\n\n\n\n

PRNEWS.IO pomohlo spole\u010dnosti Akurateco strategicky zac\u00edlit na kl\u00ed\u010dov\u00e9 trhy a odv\u011btv\u00ed, v\u010detn\u011b fintech, e-commerce a bankovnictv\u00ed, zaji\u0161t\u011bn\u00edm um\u00edst\u011bn\u00ed v relevantn\u00edch m\u00e9di\u00edch. Jejich platforma umo\u017enila spole\u010dnosti Akurateco zdokonalit sd\u011blen\u00ed pro r\u016fzn\u00e9 c\u00edlov\u00e9 skupiny a zajistit, aby obsah rezonoval u poskytovatel\u016f platebn\u00edch slu\u017eeb, online prodejc\u016f a bank.<\/p>\n\n\n\n

Budov\u00e1n\u00ed d\u016fv\u011bryhodnosti prost\u0159ednictv\u00edm my\u0161lenkov\u00e9ho veden\u00ed<\/h3>\n\n\n\n

PRNEWS.IO hr\u00e1lo kl\u00ed\u010dovou roli p\u0159i budov\u00e1n\u00ed d\u016fv\u011bryhodnosti a my\u0161lenkov\u00e9ho veden\u00ed spole\u010dnosti Akurateco t\u00edm, \u017ee zajistilo c\u00edlen\u00e9 um\u00edst\u011bn\u00ed v m\u00e9di\u00edch v oblasti fintech, e-commerce a technologick\u00fdch publikac\u00ed. Platforma pomohla roz\u0161\u00ed\u0159it odborn\u00e9 znalosti spole\u010dnosti Akurateco prost\u0159ednictv\u00edm \u010dl\u00e1nk\u016f o my\u0161lenkov\u00e9m veden\u00ed, poznatk\u016f z odv\u011btv\u00ed a p\u0159\u00edb\u011bh\u016f o \u00fasp\u011bchu, \u010d\u00edm\u017e ji positionovala jako d\u016fv\u011bryhodn\u00fd hlas v oblasti white-label softwarov\u00fdch \u0159e\u0161en\u00ed pro platby.<\/p>\n\n\n\n

P\u0159\u00edstup k specializovan\u00fdm publikac\u00edm<\/h3>\n\n\n\n

T\u00fdm PRNEWS.IO poskytl cennou podporu p\u0159i oslovov\u00e1n\u00ed specializovan\u00fdch publikac\u00ed v oblasti fintech a technologi\u00ed a zajistil, aby byl obsah spole\u010dnosti Akurateco um\u00edst\u011bn v m\u00e9di\u00edch zam\u011b\u0159en\u00fdch na konkr\u00e9tn\u00ed odv\u011btv\u00ed, kde bude m\u00edt nejv\u011bt\u0161\u00ed ohlas. Jejich odborn\u00e9 znalosti pomohly identifikovat spr\u00e1vn\u00e9 platformy, p\u0159izp\u016fsobit sd\u011blen\u00ed publiku v oblasti fintech a technologi\u00ed a efektivn\u011b komunikovat v\u00fdhody platebn\u00ed koordinace a white-label \u0159e\u0161en\u00ed.<\/p>\n\n\n\n

V\u00fdsledek:<\/h2>\n\n\n\n

Strategick\u00fd p\u0159\u00edstup PRNEWS.IO pomohl spole\u010dnosti Akurateco dos\u00e1hnout n\u00e1sleduj\u00edc\u00edch m\u011b\u0159iteln\u00fdch v\u00fdsledk\u016f:<\/p>\n\n\n\n

    \n
  1. Zv\u00fd\u0161en\u00e1 viditelnost a pov\u011bdom\u00ed o zna\u010dce:<\/strong> Zna\u010dka Akurateco z\u00edskala v\u011bt\u0161\u00ed viditelnost na kl\u00ed\u010dov\u00fdch trz\u00edch, v\u010detn\u011b Evropy a regionu MENA. C\u00edlen\u00e9 um\u00edst\u011bn\u00ed v m\u00e9di\u00edch pomohlo spole\u010dnosti roz\u0161\u00ed\u0159it jej\u00ed dosah v kruz\u00edch fintech a e-commerce a zajistilo, \u017ee jej\u00ed sd\u011blen\u00ed rezonovalo u spr\u00e1vn\u00e9ho publika. Strategick\u00fdm positioningem spole\u010dnosti Akurateco jako autority v oblasti platebn\u00ed koordinace spole\u010dnost pos\u00edlila sv\u00e9 vedouc\u00ed postaven\u00ed v tomto odv\u011btv\u00ed.<\/li>\n\n\n\n
  2. Zv\u00fd\u0161en\u00e1 d\u016fv\u011bra a kredibilita:<\/strong> Medi\u00e1ln\u00ed pokryt\u00ed zaji\u0161t\u011bn\u00e9 PRNEWS.IO p\u0159isp\u011blo k v\u011bt\u0161\u00ed d\u016fv\u011b\u0159e a spolehlivosti mezi potenci\u00e1ln\u00edmi partnery a klienty. \u010cl\u00e1nky zd\u016fraz\u0148uj\u00edc\u00ed soulad spole\u010dnosti Akurateco s PCI DSS a GDPR, stejn\u011b jako p\u0159\u00edb\u011bhy o \u00fasp\u011bchu z re\u00e1ln\u00fdch implementac\u00ed, d\u00e1le upevnily reputaci spole\u010dnosti jako bezpe\u010dn\u00e9ho a spolehliv\u00e9ho poskytovatele platebn\u00edch technologi\u00ed.<\/li>\n<\/ol>\n\n\n\n
      \n
    1. Zlep\u0161en\u00ed SEO a digit\u00e1ln\u00ed p\u0159\u00edtomnosti:<\/strong> A\u010dkoli nedo\u0161lo k p\u0159\u00edm\u00e9mu n\u00e1r\u016fstu p\u0159\u00edchoz\u00edch potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f pro \u0159e\u0161en\u00ed spl\u0148uj\u00edc\u00ed normu PCI DSS, zv\u00fd\u0161en\u00e1 viditelnost v publikac\u00edch o fintech a SaaS podpo\u0159ila SEO strategii spole\u010dnosti Akurateco a pos\u00edlila jej\u00ed digit\u00e1ln\u00ed p\u0159\u00edtomnost. Um\u00edst\u011bn\u00ed v m\u00e9di\u00edch p\u0159isp\u011blo k lep\u0161\u00edm organick\u00fdm v\u00fdsledk\u016fm vyhled\u00e1v\u00e1n\u00ed, \u010d\u00edm\u017e se zlep\u0161ila schopnost spole\u010dnosti Akurateco b\u00fdt objevena potenci\u00e1ln\u00edmi klienty, kte\u0159\u00ed hledaj\u00ed platebn\u00ed \u0159e\u0161en\u00ed typu white label.<\/li>\n\n\n\n
    2. Siln\u011bj\u0161\u00ed pozice v\u016f\u010di konkurent\u016fm:<\/strong> Zam\u011b\u0159en\u00edm se na jedine\u010dn\u00e9 prodejn\u00ed argumenty \u2013 v\u00edce ne\u017e 450 integrac\u00ed, robustn\u00ed zabezpe\u010den\u00ed a p\u0159izp\u016fsobiteln\u00e1 koordinace plateb \u2013 pomohla spole\u010dnost PRNEWS.IO spole\u010dnosti Akurateco odli\u0161it se od tradi\u010dn\u00edch platebn\u00edch bran a dal\u0161\u00edch konkurent\u016f na trhu. Tato zpr\u00e1va jasn\u011b zd\u016fraznila komplexn\u00ed \u0159e\u0161en\u00ed \u201ev\u0161e v jednom\u201c spole\u010dnosti Akurateco, co\u017e ji \u010din\u00ed atraktivn\u011bj\u0161\u00ed pro podniky hledaj\u00edc\u00ed flexibilitu, \u0161k\u00e1lovatelnost a zv\u00fd\u0161enou bezpe\u010dnost.<\/li>\n\n\n\n
    3. Zv\u00fd\u0161en\u00fd po\u010det dotaz\u016f od klient\u016f a p\u0159\u00edle\u017eitost\u00ed k partnerstv\u00ed:<\/strong> Akurateco uvedlo, \u017ee medi\u00e1ln\u00ed prezentace, zejm\u00e9na v publikac\u00edch o fintech a technologi\u00edch, pomohla podpo\u0159it informovan\u011bj\u0161\u00ed dotazy od potenci\u00e1ln\u00edch klient\u016f a partner\u016f. Klienti ocenili v\u011bt\u0161\u00ed p\u0159ehlednost ohledn\u011b v\u00fdhod platebn\u00ed platformy Akurateco, zejm\u00e9na jej\u00edch integra\u010dn\u00edch schopnost\u00ed a souladu s PCI DSS. To vedlo k rychlej\u0161\u00edmu rozhodov\u00e1n\u00ed a v\u011bt\u0161\u00edmu po\u010dtu p\u0159\u00edle\u017eitost\u00ed pro strategick\u00e1 partnerstv\u00ed.<\/li>\n\n\n\n
    4. Siln\u011bj\u0161\u00ed pozice v\u016f\u010di konkurenci:<\/strong> Zam\u011b\u0159en\u00edm se na sv\u00e9 jedine\u010dn\u00e9 prodejn\u00ed argumenty \u2013 v\u00edce ne\u017e 450 integrac\u00ed, robustn\u00ed zabezpe\u010den\u00ed a p\u0159izp\u016fsobitelnou koordinaci plateb \u2013 pomohla spole\u010dnost PRNEWS.IO spole\u010dnosti Akurateco odli\u0161it se od tradi\u010dn\u00edch platebn\u00edch bran a dal\u0161\u00edch konkurent\u016f na trhu. Tato zpr\u00e1va jasn\u011b zd\u016fraznila komplexn\u00ed \u0159e\u0161en\u00ed \u201ev\u0161e v jednom\u201c spole\u010dnosti Akurateco, co\u017e ji \u010din\u00ed atraktivn\u011bj\u0161\u00ed pro podniky, kter\u00e9 hledaj\u00ed flexibilitu, \u0161k\u00e1lovatelnost a zv\u00fd\u0161enou bezpe\u010dnost.<\/li>\n\n\n\n
    5. V\u00edce dotaz\u016f od klient\u016f a p\u0159\u00edle\u017eitost\u00ed k partnerstv\u00ed:<\/strong> Spole\u010dnost Akurateco uvedla, \u017ee medi\u00e1ln\u00ed pozornost, zejm\u00e9na v publikac\u00edch zam\u011b\u0159en\u00fdch na fintech a technologie, pomohla podn\u00edtit v\u00edce informovan\u00fdch dotaz\u016f od potenci\u00e1ln\u00edch klient\u016f a partner\u016f. Klienti ocenili v\u011bt\u0161\u00ed p\u0159ehlednost ohledn\u011b v\u00fdhod platebn\u00ed platformy Akurateco, zejm\u00e9na jej\u00edch integra\u010dn\u00edch schopnost\u00ed a souladu s PCI DSS. To vedlo k rychlej\u0161\u00edmu rozhodov\u00e1n\u00ed a v\u00edce p\u0159\u00edle\u017eitostem pro strategick\u00e1 partnerstv\u00ed.<\/li>\n<\/ol>\n\n\n\n
      \"\"<\/figure>\n\n\n\n

      Z\u00e1v\u011br:<\/h2>\n\n\n\n

      D\u00edky c\u00edlen\u00fdm snah\u00e1m PRNEWS.IO se spole\u010dnosti Akurateco poda\u0159ilo zv\u00fd\u0161it svou viditelnost, vybudovat d\u016fv\u011bru v r\u00e1mci ekosyst\u00e9mu fintech a positionovat se jako my\u0161lenkov\u00fd l\u00eddr na trhu platebn\u00edch bran white label. Zjednodu\u0161en\u00edm sv\u00fdch sd\u011blen\u00ed, zac\u00edlen\u00edm na spr\u00e1vn\u00e1 odv\u011btv\u00ed a zaji\u0161t\u011bn\u00edm medi\u00e1ln\u00edho prostoru v d\u016fv\u011bryhodn\u00fdch publikac\u00edch spole\u010dnost Akurateco nejen p\u0159ekonala v\u00fdzvy spojen\u00e9 s nasycen\u00edm trhu a slo\u017eit\u00fdmi \u0159e\u0161en\u00edmi, ale tak\u00e9 pos\u00edlila svou pozici jako spolehliv\u00fd a inovativn\u00ed hr\u00e1\u010d v oblasti digit\u00e1ln\u00edch plateb.<\/p>\n","protected":false},"excerpt":{"rendered":"

      O klientovi Akurateco je p\u0159edn\u00edm poskytovatelem platebn\u00edho softwaru typu white label, kter\u00fd podnik\u016fm nab\u00edz\u00ed plynul\u00e1 a p\u0159izp\u016fsobiteln\u00e1 platebn\u00ed \u0159e\u0161en\u00ed. S v\u00edce ne\u017e 450 hotov\u00fdmi integracemi s bankami a poskytovateli platebn\u00edch slu\u017eeb (PSP) nab\u00edz\u00ed Akurateco robustn\u00ed, \u0161k\u00e1lovatelnou a bezpe\u010dnou platebn\u00ed infrastrukturu p\u0159izp\u016fsobenou pro fintech spole\u010dnosti, e-commerce platformy a finan\u010dn\u00ed instituce. Spole\u010dnost Akurateco p\u016fsob\u00ed glob\u00e1ln\u011b s v\u00fdraznou p\u0159\u00edtomnost\u00ed v Evrop\u011b a regionu MENA a na trhu digit\u00e1ln\u00edch plateb vynik\u00e1 nab\u00eddkou pln\u011b p\u0159izp\u016fsobiteln\u00e9ho platebn\u00edho softwaru typu white label, kter\u00fd je navr\u017een tak, aby podnik\u016fm poskytoval \u00faplnou kontrolu nad jejich platebn\u00ed infrastrukturou. Na rozd\u00edl od tradi\u010dn\u00edch bran poskytuje plynul\u00e9 \u0159e\u0161en\u00ed s mo\u017enost\u00ed p\u0159izp\u016fsoben\u00ed zna\u010dce,<\/p>\n","protected":false},"author":2,"featured_media":12225,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[977],"tags":[],"class_list":["post-12224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases"],"aioseo_notices":[],"_links":{"self":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts\/12224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/comments?post=12224"}],"version-history":[{"count":2,"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts\/12224\/revisions"}],"predecessor-version":[{"id":12232,"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts\/12224\/revisions\/12232"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/media\/12225"}],"wp:attachment":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/media?parent=12224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/categories?post=12224"},{"taxonomy":"post_tag","embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/tags?post=12224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}