{"id":11956,"date":"2025-03-02T11:27:59","date_gmt":"2025-03-02T09:27:59","guid":{"rendered":"http:\/\/116.202.111.232\/cs\/blog\/?p=11956"},"modified":"2025-06-17T21:32:25","modified_gmt":"2025-06-17T19:32:25","slug":"case-study-inweb","status":"publish","type":"post","link":"\/cs\/blog\/case-study-inweb.html","title":{"rendered":"Jak agentura Inweb vyu\u017eila PRNEWS.IO ke zlep\u0161en\u00ed osloven\u00ed klient\u016f a SEO v\u00fdkonnosti"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\">P\u0159ehled spole\u010dnosti<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/inweb.ua\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Inweb<\/a> je digit\u00e1ln\u00ed marketingov\u00e1 agentura zalo\u017een\u00e1 v roce 2011, kter\u00e1 je sou\u010d\u00e1st\u00ed skupiny Netpeak Group. Jako pr\u00e9miov\u00fd partner spole\u010dnosti Google a obchodn\u00ed partner Meta se Inweb specializuje na SEO, PPC, webovou analytiku, SMM, propagaci mobiln\u00edch aplikac\u00ed a obsahov\u00fd marketing. Agentura se zam\u011b\u0159uje na Ukrajinu a Evropu a za dobu sv\u00e9 existence obslou\u017eila v\u00edce ne\u017e 1 000 klient\u016f, v\u010detn\u011b spole\u010dnost\u00ed Techno \u00c7\u0131zhak, Yakaboo a AutoRIA, kter\u00fdm poskytla m\u011b\u0159iteln\u00e9 v\u00fdsledky a inovativn\u00ed \u0159e\u0161en\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Posl\u00e1n\u00edm agentury Inweb je \u0159\u00eddit pozitivn\u00ed zm\u011bny prost\u0159ednictv\u00edm m\u011b\u0159iteln\u00fdch v\u00fdsledk\u016f, profesion\u00e1ln\u00ed etiky a p\u0159\u00edstupu zam\u011b\u0159en\u00e9ho na klienta. Spole\u010dnost Inweb, kter\u00e1 byla v roce 2023 uzn\u00e1na za nejlep\u0161\u00ed ukrajinskou digit\u00e1ln\u00ed agenturu, pokra\u010duje v inovac\u00edch a dod\u00e1v\u00e1 p\u016fsobiv\u00e9 strategie \u0161it\u00e9 na m\u00edru pot\u0159eb\u00e1m klient\u016f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">V\u00fdzva<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Spole\u010dnost Inweb \u010delila zna\u010dn\u00fdm v\u00fdzv\u00e1m p\u0159i propagaci klient\u016f s mezin\u00e1rodn\u00ed c\u00edlovou skupinou, zejm\u00e9na v regionech, jako je Singapur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tradi\u010dn\u00ed digit\u00e1ln\u00ed marketingov\u00e9 kan\u00e1ly \u010dasto nesta\u010dily kv\u016fli:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Obt\u00ed\u017en\u00e9 vyhled\u00e1v\u00e1n\u00ed platforem v konkr\u00e9tn\u00edch GEO pro osloven\u00ed \u010dl\u00e1nk\u016f.<\/li>\n\n\n\n<li>Zdlouhav\u00e9 komunika\u010dn\u00ed a vyjedn\u00e1vac\u00ed procesy s vydavateli.<\/li>\n\n\n\n<li>Nejednotn\u00e9 ceny a zpo\u017ed\u011bn\u00ed od popt\u00e1vky po zve\u0159ejn\u011bn\u00ed.<\/li>\n\n\n\n<li>Omezen\u00e9 mo\u017enosti na jin\u00fdch PR platform\u00e1ch, kter\u00e9 nem\u011bly dostate\u010dn\u00e9 pokryt\u00ed pro z\u00e1padn\u00ed regiony.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Klienti s mezin\u00e1rodn\u00edm c\u00edlov\u00fdm publikem pot\u0159ebovali informa\u010dn\u00ed \u010dl\u00e1nky, kter\u00e9 by zv\u00fd\u0161ily hodnocen\u00ed str\u00e1nek a zlep\u0161ily jejich viditelnost na kl\u00ed\u010dov\u00fdch trz\u00edch. Tradi\u010dn\u00ed metody byly pomal\u00e9, t\u011b\u017ekop\u00e1dn\u00e9 a \u010dasto nespl\u0148ovaly o\u010dek\u00e1v\u00e1n\u00ed klient\u016f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0158e\u0161en\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jeden v\u00fdznamn\u00fd projekt spole\u010dnosti Inweb hledal zviditeln\u011bn\u00ed v n\u011bkolika regionech, v\u010detn\u011b Singapuru. I p\u0159es vy\u010derp\u00e1vaj\u00edc\u00ed hled\u00e1n\u00ed prost\u0159ednictv\u00edm p\u0159\u00edm\u00e9ho osloven\u00ed a r\u016fzn\u00fdch platforem se t\u00fdm sna\u017eil naj\u00edt cenov\u011b dostupn\u00e9 a kvalitn\u00ed mo\u017enosti. S pomoc\u00ed PRNEWS.IO spole\u010dnost Inweb identifikovala vhodn\u00e9 d\u00e1rce a \u00fasp\u011b\u0161n\u011b realizovala kampa\u0148, \u010d\u00edm\u017e dos\u00e1hla zviditeln\u011bn\u00ed na d\u0159\u00edve nedostupn\u00fdch trz\u00edch.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PRNEWS.IO poskytlo komplexn\u00ed \u0159e\u0161en\u00ed t\u00edm, \u017ee:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nab\u00edz\u00ed <strong>rozs\u00e1hlou datab\u00e1zi vydavatel\u016f<\/strong> v r\u016fzn\u00fdch GEO, v\u010detn\u011b t\u011b\u017eko dostupn\u00fdch region\u016f, jako je Singapur.<\/li>\n\n\n\n<li>Umo\u017e\u0148uje spole\u010dnosti Inweb<strong> filtrovat platformy <\/strong>podle n\u00e1v\u0161t\u011bvnosti, hodnocen\u00ed dom\u00e9ny (DR), tematick\u00e9 relevance a GEO, \u010d\u00edm\u017e zaji\u0161\u0165uje optim\u00e1ln\u00ed shodu s pot\u0159ebami klienta.<\/li>\n\n\n\n<li>Poskytov\u00e1n\u00ed <strong>konkurenceschopn\u00fdch cen<\/strong> ve srovn\u00e1n\u00ed s jin\u00fdmi platformami, co\u017e klienty Inwebu pot\u011b\u0161ilo.<\/li>\n\n\n\n<li><strong>Zkr\u00e1cen\u00ed pr\u016fm\u011brn\u00e9 doby<\/strong> od zaplacen\u00ed do zve\u0159ejn\u011bn\u00ed na pouh\u00e9 dva pracovn\u00ed dny, s proaktivn\u00ed komunikac\u00ed ze strany mana\u017eer\u016f PRNEWS.IO v p\u0159\u00edpad\u011b zpo\u017ed\u011bn\u00ed.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">V\u00fdsledky<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Igor Genov, vedouc\u00ed odd\u011blen\u00ed SEO spole\u010dnosti Inweb<\/strong>, sd\u011blil:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201ePRNEWS.IO pro n\u00e1s zm\u011bnilo pravidla hry. Rozs\u00e1hl\u00e1 datab\u00e1ze platformy, konkurenceschopn\u00e9 ceny a efektivn\u00ed proces n\u00e1m umo\u017enily dosahovat v\u00fdjime\u010dn\u00fdch v\u00fdsledk\u016f pro na\u0161e klienty, a to i v t\u011b\u017eko dostupn\u00fdch regionech. Nyn\u00ed je ned\u00edlnou sou\u010d\u00e1st\u00ed na\u0161\u00ed strategie oslovov\u00e1n\u00ed.\u201c<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Spolupr\u00e1ce s PRNEWS.IO p\u0159inesla spole\u010dnosti Inweb a jej\u00edm klient\u016fm v\u00fdznamn\u00e9 v\u00fdsledky:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Zlep\u0161en\u00e9 pozice v SEO:<\/strong> Outreach \u010dl\u00e1nky poslou\u017eily jako cenn\u00fd n\u00e1stroj pro zv\u00fd\u0161en\u00ed hodnocen\u00ed c\u00edlov\u00fdch str\u00e1nek klient\u016f.<\/li>\n\n\n\n<li><strong>Glob\u00e1ln\u00ed dosah:<\/strong> Inweb \u00fasp\u011b\u0161n\u011b um\u00edstil obsah v n\u00e1ro\u010dn\u00fdch GEO, jako je Singapur, kter\u00e9 byly d\u0159\u00edve obt\u00ed\u017en\u011b dostupn\u00e9.<\/li>\n\n\n\n<li><strong>Spokojenost klient\u016f: <\/strong>Ni\u017e\u0161\u00ed n\u00e1klady a rychlej\u0161\u00ed doba realizace p\u0159ed\u010dily o\u010dek\u00e1v\u00e1n\u00ed klient\u016f a pos\u00edlily pov\u011bst spole\u010dnosti Inweb jako spolehliv\u00e9ho partnera.<\/li>\n\n\n\n<li><strong>Trval\u00e9 p\u0159\u00ednosy: <\/strong>\u010cl\u00e1nky publikovan\u00e9 na ja\u0159e 2023 jsou st\u00e1le aktivn\u00ed a zp\u011btn\u00e9 odkazy nad\u00e1le p\u0159in\u00e1\u0161ej\u00ed hodnotu klientsk\u00fdm web\u016fm.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Spole\u010dnost Inweb pl\u00e1nuje i nad\u00e1le vyu\u017e\u00edvat PRNEWS.IO pro budouc\u00ed kampan\u011b a zajistit tak klient\u016fm nejlep\u0161\u00ed mo\u017en\u00e9 \u0159e\u0161en\u00ed osloven\u00ed. P\u011btilet\u00e1 strategie agentury zahrnuje roz\u0161\u00ed\u0159en\u00ed mezin\u00e1rodn\u00ed p\u0159\u00edtomnosti, zkoum\u00e1n\u00ed nov\u00fdch marketingov\u00fdch slu\u017eeb a prohlubov\u00e1n\u00ed partnerstv\u00ed s platformami, jako jsou Google a Meta.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Z\u00e1v\u011br<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eNa\u0161\u00edm posl\u00e1n\u00edm je vytv\u00e1\u0159et hodnoty a pozitivn\u011b ovliv\u0148ovat spole\u010dnost. PRNEWS.IO je kl\u00ed\u010dov\u00fdm partnerem, kter\u00fd n\u00e1m pom\u00e1h\u00e1 tohoto c\u00edle dos\u00e1hnout t\u00edm, \u017ee na\u0161im klient\u016fm poskytuje v\u00fdjime\u010dn\u00e1 \u0159e\u0161en\u00ed pro osloven\u00ed.\u201c<\/em> \u2014 <strong>Inweb.ua<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"733\" src=\"\/cs\/blog\/wp-content\/uploads\/2025\/03\/Inweb1-1024x733.png\" alt=\"\" class=\"wp-image-11958\" srcset=\"\/cs\/blog\/wp-content\/uploads\/2025\/03\/Inweb1-1024x733.png 1024w, \/cs\/blog\/wp-content\/uploads\/2025\/03\/Inweb1-300x215.png 300w, \/cs\/blog\/wp-content\/uploads\/2025\/03\/Inweb1-150x107.png 150w, \/cs\/blog\/wp-content\/uploads\/2025\/03\/Inweb1-768x550.png 768w, \/cs\/blog\/wp-content\/uploads\/2025\/03\/Inweb1-1536x1100.png 1536w, \/cs\/blog\/wp-content\/uploads\/2025\/03\/Inweb1-480x344.png 480w, \/cs\/blog\/wp-content\/uploads\/2025\/03\/Inweb1.png 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Partnerstv\u00ed se spole\u010dnost\u00ed PRNEWS.IO zm\u011bnilo p\u0159\u00edstup agentury Inweb k oslovov\u00e1n\u00ed klient\u016f a umo\u017enilo j\u00ed p\u0159ekonat geografick\u00e9 bari\u00e9ry, sn\u00ed\u017eit n\u00e1klady a dos\u00e1hnout m\u011b\u0159iteln\u00fdch v\u00fdsledk\u016f. Spojen\u00edm odborn\u00fdch znalost\u00ed spole\u010dnosti Inweb v oblasti digit\u00e1ln\u00edho marketingu s robustn\u00ed platformou PRNEWS.IO agentura nad\u00e1le posiluje svou pozici l\u00eddra v oboru.<\/p>\n\n\n\n<style>\n#PRN-content-platform {\n\tbackground-image: url(\"https:\/\/prnews.io\/blog\/wp-content\/uploads\/2022\/11\/way-to-success.svg\");\n\tbackground-position: right bottom;\n\tbackground-repeat: no-repeat;\n\tbackground-size: 40%;\n}\n#PRN-content-platform-top {\n\tbackground: #f9f9f9;\n\tmargin-top: 10px;\n\tmargin-bottom: 20px;\n\tpadding: 10px 10px 0px 10px;\n\tborder-color: #CCC;\n\tborder-style: solid;\n\tborder-width: 2px;\n}\n#PRN-content-platform-btn\n{\n    font-weight: 400;\n    text-shadow: none;\n    font-family: Lora;\n\n}\n    \n<\/style>\n\n<div style=\"\" id=\"PRN-content-platform-top\"> \n<div id=\"PRN-content-platform\"> <h2>Platforma pro obsahov\u00fd marketing<\/h2>\n\n\t<ul style=\"max-width: 62%px;\">\n\t\t<li>V\u00edce ne\u017e 100 000 medi\u00e1ln\u00edch publikac\u00ed;<\/li>\n\t\t<li>z\u00edskat zp\u011btn\u00e9 odkazy na sv\u016fj produkt;<\/li>\n\t\t<li>pr\u00e1ce s distribuc\u00ed obsahu.<\/li>\n\t<\/ul>\n    <div class=\"is-layout-flex wp-block-buttons\">\n<div class=\"wp-block-button has-custom-font-size is-style-fill has-medium-font-size\" id=\"PRN-content-platform-btn\"><a href=\"https:\/\/prnews.io\/signup\/\" class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" style=\"border-radius:6px;background-color:#ef3b52;margin-left: 34px;margin-bottom:30px;font-size:14px;line-height: 120%;\" id=\"blog-cta-button\">Zaregistrujte se<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>P\u0159ehled spole\u010dnosti Inweb je digit\u00e1ln\u00ed marketingov\u00e1 agentura zalo\u017een\u00e1 v roce 2011, kter\u00e1 je sou\u010d\u00e1st\u00ed skupiny Netpeak Group. Jako pr\u00e9miov\u00fd partner spole\u010dnosti Google a obchodn\u00ed partner Meta se Inweb specializuje na SEO, PPC, webovou analytiku, SMM, propagaci mobiln\u00edch aplikac\u00ed a obsahov\u00fd marketing. Agentura se zam\u011b\u0159uje na Ukrajinu a Evropu a za dobu sv\u00e9 existence obslou\u017eila v\u00edce ne\u017e 1 000 klient\u016f, v\u010detn\u011b spole\u010dnost\u00ed Techno \u00c7\u0131zhak, Yakaboo a AutoRIA, kter\u00fdm poskytla m\u011b\u0159iteln\u00e9 v\u00fdsledky a inovativn\u00ed \u0159e\u0161en\u00ed. Posl\u00e1n\u00edm agentury Inweb je \u0159\u00eddit pozitivn\u00ed zm\u011bny prost\u0159ednictv\u00edm m\u011b\u0159iteln\u00fdch v\u00fdsledk\u016f, profesion\u00e1ln\u00ed etiky a p\u0159\u00edstupu zam\u011b\u0159en\u00e9ho na klienta. Spole\u010dnost Inweb, kter\u00e1 byla v roce 2023 uzn\u00e1na za nejlep\u0161\u00ed<\/p>\n","protected":false},"author":2,"featured_media":11957,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[977],"tags":[],"class_list":["post-11956","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases"],"aioseo_notices":[],"_links":{"self":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts\/11956","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/comments?post=11956"}],"version-history":[{"count":2,"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts\/11956\/revisions"}],"predecessor-version":[{"id":12092,"href":"\/cs\/blog\/wp-json\/wp\/v2\/posts\/11956\/revisions\/12092"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/media\/11957"}],"wp:attachment":[{"href":"\/cs\/blog\/wp-json\/wp\/v2\/media?parent=11956"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/categories?post=11956"},{"taxonomy":"post_tag","embeddable":true,"href":"\/cs\/blog\/wp-json\/wp\/v2\/tags?post=11956"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}