{"id":3400,"date":"2022-07-27T08:25:00","date_gmt":"2022-07-27T06:25:00","guid":{"rendered":"\/blog\/?p=3400"},"modified":"2025-04-14T12:17:02","modified_gmt":"2025-04-14T10:17:02","slug":"public-relations-restaurant","status":"publish","type":"post","link":"\/blog\/public-relations-restaurant.html","title":{"rendered":"How to succeed in the public relations restaurant (PR) campaign?"},"content":{"rendered":"\n\n\n<p class=\"wp-block-paragraph\">Do you still think the secret behind any successful restaurant is great food and service?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Well, it\u2019s time to dispel the myth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Not a single restaurant became known without a well-organized promo. Such promotion typically consists of:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>direct advertising;<\/li>\n\n\n\n<li>personal sales;<\/li>\n\n\n\n<li>sales promo;<\/li>\n\n\n\n<li>public relations restaurant campaign (PR).<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Today we\u2019ll focus on a <a href=\"https:\/\/prnews.io\/blog\/pr-campaign.html\">PR campaign<\/a> as a major way of creating a restaurant\u2019s unique image and shaping public opinion about one.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">PR Campaign for a Restaurant: What\u2019s in it?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">PR helps restaurants build their reputation and ensure effective dialogue between the institution and its target audience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A good PR campaign focuses on the subconscious influence of clients. This makes it easier for unknown restaurants to create a positive image of a successful, interesting, and popular place &#8211; although, in reality, it might not be the case.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The ultimate goal of a PR campaign is NOT sales but rather the establishment of a stronger and more influential image for the target audience.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cAdvertising you pay for, public relations you pray for.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Unlike ads, PR has a much higher credibility value. On top of that, running a public relations campaign may likely cost you less than ad placement.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One more important feature to characterize a good PR campaign is a big focus on the social life of a local community. No surprise, many restaurants tend to host various community events and take part in charitable and sponsorship activities.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Keep reading and you will learn which PR methods can help you to increase the profits and popularity of your restaurant.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Popular Methods of PR Restaurant Campaign<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nowadays, PR specialists use multiple methods intended for developing restaurant industry public relations:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Newsbreak&nbsp;&#8211; creating events that will provoke a big interest of target audience;<\/li>\n\n\n\n<li>Media Campaign&nbsp;&#8211; publications in online and offline media;<\/li>\n\n\n\n<li>Social Media Activity&nbsp;&#8211; active engagement in social media (SMM strategy, daily communication with users, management);<\/li>\n\n\n\n<li>Collaboration With Influencers&nbsp;&nbsp;&#8211; organizing presentations for bloggers and social media influencers;<\/li>\n\n\n\n<li>Personal Story&nbsp;&#8211; something that sets your restaurant apart from all of the others;<\/li>\n\n\n\n<li>Restaurant Events&nbsp;&#8211; events that reflect the restaurant concept.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Method 1: News Sharing<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Creating efficient newsbreak is not an easy task. It works if you keep spreading \u201csmart\u201d news regularly. Such a method keeps your restaurant in public view and helps you build that valuable \u201cvisibility\u201d.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All media sources hunt is constantly in search of exclusive materials, bright photos, and videos. Make sure you invite journalists to any of your news-worthy events or anytime you have something to show, or make a statement. The media loves screaming headlines and professional shots.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Where do you get the restaurant public relations ideas for newsbreak? A lot of it depends on the concept of your restaurant and other specifics.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Standard newsbreak for a restaurant can be:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Opening a new location\/franchise;<\/li>\n\n\n\n<li>Participation in a charity (making large donations, sponsoring a charity event, etc);<\/li>\n\n\n\n<li>Statements about safety measures (valuable info due to pandemic restrictions);<\/li>\n\n\n\n<li>Sharing exclusive meal recipes from a restaurant\u2019s chef;<\/li>\n\n\n\n<li>Launching non-profit projects&#8230;and more.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The main idea behind this method is to let news outlets mention your restaurant as often as possible. Being \u201cin the know\u201d works best for your popularity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Inform instead of promoting.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s unnecessary to assure them that your cooks create delicious wonders. Be honest; just tell them what to expect from your restaurant&#8217;s menu.. There&#8217;s no need to hype things up or exaggerate them. The advice is straightforward: Don&#8217;t sell. Simply inform. PR needs to be viewed similarly to a product description. Before making a purchase, consumers seek out reliable information. Exaggerated claims can give the impression that it&#8217;s a con.<\/p>\n<cite><strong>Sep Niakan, Managing Broker at <a href=\"https:\/\/www.condoblackbook.com\" target=\"_blank\" rel=\"noreferrer noopener\">Condoblackbook<\/a><\/strong><\/cite><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><style>\r\n#PRN-content-platform {\r\n    background-image: url(\"https:\/\/front-end.prnews.io\/resources\/dashboard\/way-to-success.svg\");\r\n    background-position: right bottom;\r\n    background-repeat: no-repeat;\r\n    background-size: 40%;\r\n}\r\n#PRN-content-platform-top {\r\n    background: #f9f9f9;\r\n    margin-top: 10px;\r\n    margin-bottom: 20px;\r\n    padding: 10px 10px 0px 10px;\r\n    border-color: #CCC;\r\n    border-style: solid;\r\n    border-width: 2px;\r\n}\r\n#PRN-content-platform-btn\r\n{\r\n    font-weight: 400;\r\n    text-shadow: none;\r\n    font-family: Lora;\r\n\r\n}\r\n    \r\n<\/style>\r\n\r\n<div style=\"\" id=\"PRN-content-platform-top\"> \r\n<div id=\"PRN-content-platform\"> <h2>Content Marketing Platform<\/h2>\r\n\r\n    <ul style=\"max-width: 62%px;\">\r\n        <li>100,000+ media publications;<\/li>\r\n        <li>get backlinks to your product;<\/li>\r\n        <li>scale work with content distribution.<\/li>\r\n    <\/ul>\r\n    <div class=\"is-layout-flex wp-block-buttons\">\r\n<div class=\"wp-block-button has-custom-font-size is-style-fill has-medium-font-size\" id=\"PRN-content-platform-btn\"><a href=\"https:\/\/prnews.io\/signup\/\" class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" style=\"border-radius:6px;background-color:#ef3b52;margin-left: 34px;margin-bottom:30px;font-size:14px;line-height: 120%;\" id=\"blog-cta-button\">Sign Up<\/a><\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Method 2: Media Campaign (Press Releases, Local News Outlets, etc)<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"\/blog\/wp-content\/uploads\/2021\/07\/3-5-1024x576-1.jpeg\" class=\"wp-image-3403\" alt=\"Restaurant Press Release Template\" srcset=\"\/blog\/wp-content\/uploads\/2021\/07\/3-5-1024x576-1.jpeg 1024w, \/blog\/wp-content\/uploads\/2021\/07\/3-5-1024x576-1-300x169.jpeg 300w, \/blog\/wp-content\/uploads\/2021\/07\/3-5-1024x576-1-150x84.jpeg 150w, \/blog\/wp-content\/uploads\/2021\/07\/3-5-1024x576-1-768x432.jpeg 768w, \/blog\/wp-content\/uploads\/2021\/07\/3-5-1024x576-1-480x270.jpeg 480w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As connected as this method is to news sharing, a media campaign implies more than just spreading a newsbreak. The variety of PR publications stretches from <a href=\"https:\/\/prnews.io\/press-release-format\/\">press releases<\/a> and interviews to long-read articles disclosing a success story or making a review.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to studies, press releases have a better impact on the audience than an ad posted in the media resource. The reason is, that publications have a longer influence on the audience. While ads cause a feeling of distrust, PR methods make it easier to break into the consumer&#8217;s mind and form a stable positive opinion.<\/p>\n\n\n\n<pre class=\"wp-block-preformatted\"><a href=\"https:\/\/prnews.io\/blog\/restaurant-press-release.html\" target=\"_blank\" rel=\"noreferrer noopener\">Restaurant Press Release Template<\/a><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">As you compose a press release or an article, you should understand what\u2019s important to the people who will be reading it. You will not bear the interest of your potential audience by counting up years of experience in this business. Make sure you share information that may somehow be useful to the audience, e.g. discounts for chef\u2019s specials, promo codes, etc.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/prnews.io\/service\/press-release-copywriting\/\" style=\"border-radius:10px;color:#7b091b;background-color:#ffcd81\">Order Press Release Writing Service<\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">No Experience in Media, How Do I Get Published?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">For everyone with no experience in the restaurant industry public relations, sending press releases to news outlets can be a challenge. This stage requires connections, and obviously, a good knowledge of how the media industry works.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No worries, that\u2019s what our job is at&nbsp;<a target=\"_blank\" href=\"https:\/\/prnews.io\/\" rel=\"noreferrer noopener\">PRNEWS.IO<\/a>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We are a platform for publishing PR materials for worldwide news websites. Our agency will help you publish sponsored posts or press releases in local media hassle-free. All you need to do is create an account on our website,&nbsp;<a target=\"_blank\" href=\"https:\/\/prnews.io\/sites\/\" rel=\"noreferrer noopener\">choose a publisher<\/a>&nbsp;(we have a lot of local options), and submit a text.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Join PRNEWS.IO and start making buzz around your restaurant!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"\" style=\"border-radius:11px;color:#7b091b;background-color:#ffcd81\" target=\"_blank\" rel=\"noreferrer noopener\">Content Marketing Platform<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Method 3: Social Media Activity<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Still, underestimating the power of social media for businesses? Then, you are losing about 57% of your guests that may&nbsp;<a target=\"_blank\" href=\"https:\/\/influencermarketinghub.com\/social-media-benchmark-report-2021\/\" rel=\"noreferrer noopener\">learn about your restaurant on social<\/a>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Facts say social media outlets can increase your brand awareness on a long-term basis with a minimal budget. When people first hear about your restaurant, they would most likely check it up through Facebook, Instagram, or Google profile. Make sure your profiles look compelling and live. Being \u201csocially active\u201d every single day can win you many guests. They can quickly check out your menu, go through a few reviews, check out the upcoming events, and even reserve a table without giving you a call.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That gives us a conclusion that social media is currently the best mean of communication with clients. You can immediately react to a negative review and follow up with guests to apologize and make up for your mistake. As for positive feedback, it will serve as an additional promo to other followers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, active interaction with guests gives you a better understanding of what your target audience looks like. It is a good idea to involve all employees in social media by letting them create \u201cbackstage\u201d content or respond to comments. This would help you to create a \u201chuman\u201d brand image.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Method 4: Collaboration with Influencers<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">As we start realizing the real power of social media, we move straight to the next PR method. This one is related to collaboration with social media influencers. Those are opinion leaders for a large group of users who follow their content every single day.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Today, any positive feedback from a blogger can have a greater influence than a TV ad. Try it yourself! Contact a few local bloggers and invite them to a special influencer evening with a <a href=\"https:\/\/www.gathar.com.au\/blog\/dinner-party-menu-ideas\/\" target=\"_blank\" rel=\"noreferrer noopener\">great dinner<\/a> and other specialists your restaurant may offer. Bloggers would be pleased to share great experiences, in particular beautiful decor, excellent service, and delicious meals.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Such a real-life promo will have a better response and let your potential guests know about your place in a more genuine form. Just make sure your restaurant corresponds to the blogger\u2019s aesthetics and that both of you share the same values. This factor is vital if you want to reach the right audience.<\/p>\n\n\n\n<script type=\"application\/ld+json\">{\n  \"@context\": \"http:\/\/schema.org\",\n  \"@type\": \"VideoObject\",\n  \"name\": \"How To Do Public Relations For Small Business | Phil Pallen\",\n  \"description\": \"\u00d7 SIGN UP FOR PRNEWS.IO \u2192 https:\/\/philp.al\/prnews \u00d7 READ MY ARTICLE ON EXPRESSDIGEST.COM \u2192 https:\/\/philp.al\/3o6ctCV  How to get PR for your business using prnews.io  In this video, I share a great tool called PRNEWS.IO - a marketplace where PR specialists, internet marketers, and advertisers can buy sponsored content. PR is great for visibility, business growth, and SEO backlinks (it can help you rank in Google). PRNEWS.IO covers news agencies, industry-specific websites, or themed blogs that help customers to grow, providing access to a database of more than 55,000 publications. Consider using this tool if you're building brand awareness, quality backlinks, Instagram verification, Twitter verification, mobile apps promo, crowdfunding PR, and more.  #philpallen #publicationsapp #mediacoverage  Phil deconstructs digital marketing and social media to empower leaders, corporations, employees, and entrepreneurs. His insights have been featured in media outlets around the world, including CNN, Access Hollywood, Entertainment Tonight, and The Daily Mail, to name a few. Phil has worked with hundreds of brands across all industries, including a Shark on Shark Tank, a Nobel Peace Prize winner, politicians, and some of the most important names in entertainment. He frequently speaks at conferences in cities all over the globe, including London, Tokyo, Dubai, Cairo, S\u00e3o Paulo, Medell\u00edn, Auckland, Helsinki, and Los Angeles.   \u00d7 LIKE, COMMENT, AND SUBSCRIBE \u00d7  -----------------------------------  FOLLOW ME ON: \u00d7 INSTAGRAM \u2192 https:\/\/www.instagram.com\/philpallen  -----------------------------------  ADD ME: \u00d7 FACEBOOK \u2192 https:\/\/facebook.com\/philpallen.co \u00d7 PINTEREST \u2192 https:\/\/www.pinterest.com\/philpallen \u00d7 TWITTER \u2192 https:\/\/twitter.com\/philpallen \u00d7 LINKEDIN \u2192 https:\/\/www.linkedin.com\/in\/philpallen  -----------------------------------  \u00d7 WEBSITE \u2192 https:\/\/philpallen.co \u00d7 NEWSLETTER \u2192 https:\/\/www.philpallen.co\/list  -----------------------------------  GET $100 OFF ANY COURSE WITH CODE \\\"TUBE100\\\" \u00d7 CONTENT MASTERY \u2192 https:\/\/philp.al\/content \u00d7 INSTAGRAM MASTERY \u2192 https:\/\/philp.al\/instagram \u00d7 EMAIL MASTERY \u2192 https:\/\/philp.al\/email   how to get press for small business, how to get press for small business Phil Pallen, magazine features, website features, online features, how to get featured in a magazine, how to get your business press, how to get press as a handmade business, how to get press for small business, how to get press coverage for your small business, how to get press for your business, how to create a press release for small business, how to create a press kit for small business, press, media, grow your business, prforbeginners, how to do public relations for small business, how to do public relations marketing, how to get pr for your business, pr for small business, pr agency\",\n  \"thumbnailUrl\": \"https:\/\/i.ytimg.com\/vi\/c_MQ17NwSuI\/default.jpg\",\n  \"uploadDate\": \"2021-05-12T15:00:18Z\",\n  \"duration\": \"PT5M14S\",\n  \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/c_MQ17NwSuI\",\n  \"interactionCount\": \"209\"\n}<\/script><!--Video Markup Code Generated by https:\/\/videoschema.com\/ -->\n\n\n\n<h2 class=\"wp-block-heading\">Method 5: Personal Story<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">This method is not necessarily about a story of how you worked hard to open up this restaurant. A personal story is more about showing what values you follow as a restauranteur. It\u2019s about telling people what inspired you to create this menu, or how many days you spent in Thailand searching for the best tom yum recipe.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This story may also tell people why your restaurant is a special place for them as guests. Is it because your Italian chef makes pizza &amp; pasta with their traditional family recipe? Or because you\u2019re the first urban cafe with a zero-waste approach?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stories mean the press would talk more about your restaurant concept rather than your food.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><!-- Shortcode [ctanew] does not exist --><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Method 6: Restaurant Events<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">How to use holidays or special days for the advantage of your restaurant business? Create thematic events! Restaurants are simply the best place for such purposes. People love to be entertained and would gladly pay for experience rather than food.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s NOT the food that makes people visit restaurants. Eating out is foremost about socializing and receiving emotions.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ideas for Local Restaurant Events:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Live music performances &amp; concerts;<\/li>\n\n\n\n<li>Resuarant\u2019s birthday party;<\/li>\n\n\n\n<li>Game night;<\/li>\n\n\n\n<li>Chef\u2019s meal presentation;<\/li>\n\n\n\n<li>Cookery workshops\u2026 etc.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Based on your phantasy, the list with these public relations for restaurant bullet points can go forever. What\u2019s more important is to choose events that correspond to your brand story and strengthen your established image.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">PR &amp; Marketing Experts About Public Relations Restaurant (PR) Campaign<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"\/blog\/wp-content\/uploads\/2022\/07\/1516354465805.jpeg\" class=\"wp-image-5816\" alt=\"Robert Barrows\" srcset=\"\/blog\/wp-content\/uploads\/2022\/07\/1516354465805.jpeg 200w, \/blog\/wp-content\/uploads\/2022\/07\/1516354465805-150x150.jpeg 150w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.linkedin.com\/in\/robert-barrows-8402a08\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Robert Barrows<\/a>, Inc. <a href=\"http:\/\/www.barrows.com\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Advertising &amp; Public Relations<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here are some suggestions for press releases about a Grand Opening for a Restaurant:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A) Before you even open, send out some press releases (and run some ads) about a drawing to win a free meal during the Grand Opening Week (or month) at your new restaurant.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can give out as many free meals as makes sense.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B) At the same time\u2026invite the press to register to win some free meals as well.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The press can use the meals for themselves, or they can also give the meals away in drawings that they might want to promote.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C) In the press releases, talk about all the great dishes and the history of the cooks and the people who are running the restaurant.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D) Talk about some special dishes that you suggest everyone should try.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E) Also include the names of people to set up special parties, meetings, events, etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F) AND\u2026be sure to follow up your press releases with phone calls to the media and invite people from the press to take a tour of your restaurant and sample a meal at your restaurant even before you are set to open.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">G) At the same time, contact the Sales Departments of the various media that you might be interested in advertising in when you are getting ready to announce that your restaurant will be \u201cComing Soon!\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">H) Also, contact some local advertising and PR agencies who know the local market and then go with the agencies that make the most sense.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">In Conclusion\u2026 PR Does Matter!<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A solid image for your restaurant, whether it\u2019s an average diner or a top-class high cuisine restaurant, is a matter of time and big effort.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To hook the right customers, make sure you understand the values and the story behind your business, and constantly share them through every channel. A combination of a solid image, great service, and delicious food will get you to the top!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you still think the secret behind any successful restaurant is great food and service?&nbsp; Well, it\u2019s time to dispel the myth. Not a single restaurant became known without a well-organized promo. Such promotion typically consists of: Today we\u2019ll focus on a PR campaign as a major way of creating a restaurant\u2019s unique image and shaping public opinion about one. PR Campaign for a Restaurant: What\u2019s in it? PR helps restaurants build their reputation and ensure effective dialogue between the institution and its target audience. A good PR campaign focuses on the subconscious influence of clients. This makes it easier<\/p>\n","protected":false},"author":14,"featured_media":3401,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[856],"tags":[],"class_list":["post-3400","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-public-relations"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"\/blog\/wp-json\/wp\/v2\/posts\/3400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"\/blog\/wp-json\/wp\/v2\/comments?post=3400"}],"version-history":[{"count":1,"href":"\/blog\/wp-json\/wp\/v2\/posts\/3400\/revisions"}],"predecessor-version":[{"id":25716,"href":"\/blog\/wp-json\/wp\/v2\/posts\/3400\/revisions\/25716"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/blog\/wp-json\/wp\/v2\/media\/3401"}],"wp:attachment":[{"href":"\/blog\/wp-json\/wp\/v2\/media?parent=3400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/blog\/wp-json\/wp\/v2\/categories?post=3400"},{"taxonomy":"post_tag","embeddable":true,"href":"\/blog\/wp-json\/wp\/v2\/tags?post=3400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}