The enterprise tech startup sector is teeming with companies capitalizing on growing demand. Despite the disruptions caused by the COVID-19 pandemic, there is a noticeable trend towards services in the world of big data, DevOps, cloud, mobility, the Internet of Things, and cybersecurity.
According to Statista, funding for tech startups worldwide amounted to $24 billion in 2019, which is ten times larger compared to 2013. This article will present the top tech startups to keep an eye on in the coming year. While some of the startups have introduced new products or services, others have offered existing technologies in innovative ways.
Making self-presentation easier is PRnews.io, a company that already boasts a significant list of media contacts for creating, publishing, and distributing vital information. This is especially important for all tech startup ideas seeking to introduce themselves and capture the attention of investors and the public.
Below, you can find a list of the most promising tech startups of 2023 based on their ideas and the funding they have raised thus far.
Best Tech Startups You Need to Watch Out for in 2023
Cohesity
There are lots of reasons that allow calling Cohesity a promising tech startup: unique technology, a co-founder, who created the public software company Nutanix and $250 million in funding from SoftBank’s Vision Fund.
The startup was originally presented as a cheaper way for businesses to save and keep the “secondary data” (backups, files, test/dev, and analytics data) — all monitored using a single cloud platform. It has since grown into other areas of enterprise data management, that contain analytics, security, and rapid recovery.
Funding: In April 2020, the startup received $250 million in Series E funding. Total funding is $660 million. This brought the startup value to $2.5 billion.
Confluent
Confluent was founded by the creators of open-source Apache Kafka. Confluent is a commercial version of the service that helps developers manage system and application messaging at high volume and add real-time streaming data to their applications.
Kafka has collaborated with companies like LinkedIn, which uses the technology for activity stream data and operational metrics; Netflix to make a real-time monitoring and its event-processing pipeline; Spotify, where it’s used as part of the app’s log delivery system.
The idea of Confluent is to make it easier for companies that don’t have an excess of developer capacity to harness Kafka.
Funding: Total funding in the company to $456 million and its valuation is $4.5 billion.
Cazoo
Cazoo manages a digital platform from which users can buy or rent used cars, breaking up the typical car supply chain. Cazoo’s business model has overcome pandemia well, as customers can buy their car entirely online and get it close to their door. Cars are fully cleaned and reconditioned before being delivered, which can be done while maintaining social distancing.
This tech startup, created in late December 2019, had raised over £180m in the pre-launch phase. In 2020, Cazoo reached unicorn status, valued at over $1b.
Front
Front was created by French nationals Mathilde Collin, who works as CEO there, and Laurent Perrin, CTO, who came after going through the famed Silicon Valley startup accelerator Y Combinator.
The original Front app was conceived for any team that shares an email inbox. It is particularly useful for customer support, sales, and even marketing teams. It allows emails to be assigned to team members and for teams to cooperate in a shared space, increasing response time.
Now, the company is looking to convert the email experience for all office workers after receiving big inflows.
Funding: In 2020, the startup raised a $59 million Series C funding round.
AirTable
Headquartered in San Francisco, Airtable’s idea is to democratize software creation. They believe that software stands to be the single most impactful way anyone can put their ideas to life, yet that few people can actually access it as a creative medium. Airtable allows everyone to experience the power of creating, not just utilizing, software.
Airtable’s main feature is a block of apps and functions. With these features, you can cover data sets on a Google map, apply rules and formulas, send alerts and messages to partners, share files via SMS messages or emails, create surveys and forms, integrate with services like Slack and Dropbox, and push content onto a live website.
Funding: Now it’s valued at $5.77B with a recent $270 million in Series E.
Funnel
Swedish software-as-a-service (SaaS) startup Funnel develops itself in combining and tidying marketing and advertising data for clients, regardless of where it is located, to get more information about customers.
Made for business customers, the platform allows marketers to own the data and make better decisions, faster, about what’s really improving the business. At the same time, it provides the flexibility to integrate the data with such tools as Tableau or Google Data Studio. The result is strong, accountable marketing teams that can finally give the performance promise of digital marketing.
The price of this software depends on monthly ad spending, starting at $499 a month. Clients are Skyscanner, Samsung, and Ubisoft.
Funding: It’s got a $47 million Series B funding round in January 2020.
Securitize | Tech Startups
Securitize is a blockchain-enabled enterprise that helps the capital markets by allowing traders to trade in private companies using credible global solutions.
The service is reliable, secure and provides a high-quality experience for investors. It is integrated with multiple US-based marketplaces, so traders can work there without any fear of losing their assets.
Fundings: The startup has received over $26 million in fundraising and targets to become one of the biggest US marketplaces.
INK | Tech Startups
INK is a technology startup, specified on content, that focuses on the ways to improve content performance on search engines. The startup aims to create a world where “storytellers can take control of their search destiny.” So, it developed an SEO writing platform called INK that provides control of search engine visibility.
INK‘s writing editor contains a list of tasks to help improve the content for search engines. In addition, the software tells you how much more likely you are to rank if you finish all their tasks.
The startup was nominated for the best search software tool sector in the 2020 U.S. Search Awards. And this platform became a 2020 Content Marketing Awards finalist.
Capella Space | Tech Startups
Capella Space is a data tech startup that provides credible information and images from space. It’s become possible with its cluster of (very small) satellites. The company is trying to exploit part of an Earth intelligence market it estimates is worth about $60 billion.
Capella’s idea is based on connecting a special type of imagery with a small, inexpensive spacecraft. The company set a network of satellites that can take images of places on Earth multiple times a day.
Capella’s satellites can scan through the clouds and at night time making them independent of bad weather or light conditions. They deliver data that informs a wide range of global solutions to save money, time, and lives. They check out changes constantly with no interruptions.
Funding: Its total funding is $82M.
Hopin | Tech Startups
Based in London, virtual events startup Hopin had a very successful 2020. This startup aims to reinvent virtual events and make them so good and easy to use, participate and organize that they become no longer a sideline alternative but a mainstream option. Users and its investors are confident Hopin has reached its goal, raising the fourth-largest European Series B round of 2020.
The pandemic undoubtedly enhanced Hopin’s success in 2020. In November, it was announced 3.5 million users at more than 50,000 companies, among which are the United Nations, NATO, the Atlantic, UCLA, and Miro. Hopin’s manpower has also gone through high levels of improvement over 2020, starting with a team of 23 people and ending the year with 215.
Funding: The startup raised a $125 million Series B round. Its value is $2.1 billion. It has now raised $170 million in total.
Gart: the Trusted DevOps & Cloud Partner
Gart is a trusted partner in the realm of DevOps and Cloud solutions. The company’s mission is to empower businesses by providing expert guidance in streamlining development processes, optimizing IT operations, and harnessing the full potential of cloud technologies. Gart enables organizations to embrace innovation, improve efficiency, and unlock the full potential of DevOps and Cloud. With Gart as your dedicated DevOps and Cloud partner, a brighter future awaits.
Wrapping Up: Tech Startups
There you have it — my promising list of the tech startups in 2021. No doubt, that other tech startups are appearing every day. While I decided to perform you ten companies in this post, the tech startup list doesn’t have to end.
Please share any other innovative tech startups ideas that are worth being on the list. And if you’re just starting your business, don’t hesitate to show us your project.
Is your business in need of a PR makeover?
- Benefit from media coverage assistance.
- Witness a refined branding approach.
- Watch as your recognition soars.
