Esports is booming and is set to keep on growing. For such incomprehensible traffic like esports, some marketers might not take it seriously the idea of eSports advertising their brand. But if…
In today’s digital age, email marketing remains a powerful tool for connecting with your audience. However, with inboxes flooded with messages, it’s essential to stand out and provide value to your subscribers.…
Knowing your target audience is one of the most crucial elements of a successful marketing strategy. Discovering their habits, behavior, and most prominent painful points helps businesses to sell their products/services to…
With the travel industry becoming increasingly competitive, travel agencies need to have a solid online presence. SEO is crucial in helping you stand out and connect with potential customers actively searching for…
Creating content requires effort, time, and money. But still, it’s more important than ever. Many marketing teams often experience anxiety as they work to follow calendars and channels full, TOP management happy,…
In the fast-paced world of digital marketing, the ability to make data-driven decisions is paramount. Email marketing, with its direct line to consumers, offers a treasure trove of possibilities for communication. In…
If you’re planning your digital media expenses, you need to know the ROI of the most important metrics and their benchmarks. Today let’s talk about one of them – click-through rate (CTR).…
Being represented on Clutch holds immense importance for agencies, particularly those specializing in PR and marketing. Clutch, a renowned platform for business service providers, acts as a bridge between agencies and potential…
Conversion Rate Optimization (CRO) is vital in any successful digital marketing strategy. It is used to increase the number of visitors you want to take a desired action (conversion) on your website.…
These days when everything changes very quickly and lack of time is our biggest challenge, marketing automation or automated marketing is a solution. It provides us with the necessary efficiency to create…
Your marketing strategy won’t yield amazing results unless you, as a content marketer, can clearly visualize your plan. Therefore, it’s crucial to utilize a framework that offers deeper insights into various marketing…