May the SEO force be with you: how B2B companies attract new customers

Often, entrepreneurs complain: SEO is more inefficient - too many competitors, the noise-to-value ratio is too high. Now it is almost impossible to create high-quality content for B2B. But this is not true.

Despite the fact that in recent years, SEO has become much more difficult to succeed, marketers know how to make content work.

Here is the article of Alexander Kesler, an entrepreneur with more than 15 years of experience, the president of the Boston marketing agency inSegment. In the article the author describes the main ways to achieve success for B2В companies and how to use SEO to generate high-quality leads. You can read the original article here:

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Introduction to the site indicators is a reasonable way to ascertain the effectiveness of future publication. provides all the necessary information about the sites including data on geography, traffic sources and seo-metrics.


Media professionals knows better than anyone else that time is money, and it sometimes could be a very large sum. There is nothing more important in this industry than a lightning-fast reaction to a variety of events, be it the release of a new product or hot news, so people who have found their calling in this are constantly looking for ways to optimize their work and bring to the absolute the speed of their actions.


Let's talk a bit about the obvious things. One of them is why even the great text needs pictures.