6 Ways to Make Your Brand Recognizable

It’s not easy to make your brand famous. It requires communication with audience and strict marketing policy. In order to boost your brand’s activity it would be great to promote it with help of PPC, SMM, remarketing and some other tools.

Shane Barker posted a great article at It’s all about making the brand understandable for the consumer and attracting the attention of the target audience. The article describes the main methods of promotion and their advantages. The reader can choose suitable tools that seem promising to him by himself.

We suggest you read the article and remember 6 main points:

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Natalya Mignenko, a PR specialist, claims the sales department and cold calls are an atavism. It is more useful to deliver information about the product to potential customers through comprehensive, capacious and expert materials in the media. Natalia shares her experience on how to promote a company in the popular press and which tools to use for that.


There are already more than 13 thousand online media in the catalog. Each media outlet has its own metrics: the number of referring domains and backlinks, trust and citation indicators, SemRush rating, etc.


According to the chosen goal and objectives, it is necessary to choose different types of content. The PRNEWS.IO service offers an overview of formats which help presenting your product to customers, putting the brand on the market and forming a personal specific image.